clear understanding about these tools. The subject is proposed to be covered in four phases viz. developing conceptual knowledge‚ using the tools to simple problems with hand calculations‚ using computer to solve complex problems‚ and discussing few cases. MS Excel is used as computer package to develop simple templates to solve problems. Within available time only few OR techniques are included in the course. However‚ students are advised to familiarize themselves with other techniques on their own
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AACS4794 MANAGEMENT INFORMATION SYSTEMS Case Studies Case Study 1: A Giant Step for Mattress Giant (May 2007) Mattress Giant is one of America’s largest bedding retailers‚ with 240 stores in 14 states. For years‚ the company spent more than $20 million (about RM70 million) annually‚ about 10 percent of its revenue‚ advertising to people in their mid-30s‚ whose household income was $30‚000 - $40‚000 (about RM105‚000 - RM140‚000) per year .and who drove domestic car. As it
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course requirement. Estee Lauder was selected on the basis of its vast business profile and complex nature of its annual report‚ which were dealt by us with an exigent attitude. Estee Lauder’s performance was compared to our chosen benchmark company Avon because of it being Lauder’s largest competitor globally. The analysis conducted were a team effort as individual members contributed in accordance with their best mental and physical capacity. The in depth analysis served as the basis to learn
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200607-MM-Case-Assignments.doc 1/9 Multinational Management –Case Assignments Case Studies & Case Assignments General Remarks • • • The following questions are to be considered as “guiding questions”. That is‚ these questions will stimulate discussion within each group. However‚ groups are encouraged to use a managerial and problem-oriented framework (see “Notes on Case Analysis”) for their presentations and integrate conceptual thinking as much as possible (evidence of some wider
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direct and to control but are unwilling to accept accountability. | 1. Andrea Jung characteristics which are mentioned in the text : From the table above‚ we conclude that Andrea Jung has good managerial skills. Actually Andrea’s position in Avon is CEO‚ which is means that she should have a leadership skill. But‚ table above shows that Andrea has more managerial skill rather than leadership skill. Even so good managerial skills turn a leader’s vision into actionable items and successful implementation
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Task 2: Minor Case Study 2500 words (35% of total grade) Read the Buddy’s Snack Company case study below and answer all the following questions: 1. Consider the situation of Lynda‚ Michael and Kyle. Explain how each employee’s situation relates to Equity Theory. 2. Explain the motivation of these three employees in terms of the Expectancy Theory of motivation. 3. Explain how you would attempt to motivate each employee in the coaching session if you were Mark Forest. Use the case study information
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Session 5 Tuesday‚ Feb. 1 Case: Edward Jones in 2006: Confronting success. [9-707-497] Retail Financial Services in 1998 (skim for major trends) [799051] Reading: Hambrick‚ D. C. and Fredrickson‚ J. “Are You Sure You Have a Strategy?” Academy of Management Executive‚ November
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Case Study Case 2.1 Hacking into Harvard The case “Hacking into Harvard” involves the applicants of some of the nation’s most prestigious MBA programs‚ who thought they had a chance to find out sooner what admission decisions the business schools made in their case. On Businessweek Online message board they saw instructions left by an anonymous hacker on how to get into schools databases and find out the decisions made. It was not hard – all schools used the same application software from Apply
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Facts: The Negro plaintiffs in these cases were denied admission schools attended by the white children under the laws requiring or permitting segregation according to race. All the court adhered to the “separate but equal” doctrine and held that the plaintiffs were not admitted to the white schools (except for the plaintiff in the Delaware case). In the instant cases‚ the plaintiffs contend that segregated public schools are not “equal” and they are deprived of the equal protection of the laws.
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dont l’image et la gestion avaient été brisées. Le but était donc de transformer Burberry et de passer d’un fabriquant de vêtements démodé à une marque de luxe. Tout d’abord‚ l’image de Burberry en 1856 était totalement différente de celle que nous avons maintenant. Les vestes de la marque étaient réputées pour leur qualité et leur durée de vie. Ainsi‚ des aviateurs ou encore des expéditeurs portaient Burberry. Mais à partir des années 70‚ Burberry se développa au travers de licences‚ (en grande partie
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