Introduction Unilever is a multi-national corporation‚ formed of Anglo-Dutch parentage that owns many of the world’s consumer product brands in foods‚ beverages‚ cleaning agents and personal care products. Unilever employs nearly 180‚000 people and had worldwide revenue of almost €40 billion in 2005. Unilever is a dual-listed company consisting of UnileverNV in Rotterdam‚ Netherlands and Unilever PLC in London‚ England. This arrangement is similar to that of Reed Elsevier and that of Royal Dutch
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14-4-2013 | 7 | Shawl | 630 | Saddar | 14-4-2013 | 8 | Stylo shoes | 1400 | Saddar | 14-4-2013 | 9 | Cotton suit | 2050 | China Market | 17-4-2013 | 10 | Toothpaste (Aqua-fresh) | 195 | Cosomo | 20-4-2013 | 11 | Shampoo (Loreal-paris) | 465 | Cosomo | 20-4-2013 | 12 | Makeup kit (Sun-dip) | 600 | Cosomo | 20-4-2013 | 13 | Perfume (Just play) | 2000 | Barsa Mall | 22-4-2013 | 14 | jeans | 850 | Al jannat garments | 22-4-2013 | 15 |
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Subject Code: IMT-03 Subject Name : MARKETING Notes: a. b. c. d. Write answers in your own words as far as possible and refrain from copying from the text books/handouts. Answers of Ist Set (Part-A)‚ IInd Set (Part-B)‚ IIIrd Set (Part – C) and Set-IV (Case Study) must be sent together. Mail the answer sheets alongwith the copy of assignments for evaluation & return. Only hand written assignments shall be accepted. 5 Questions‚ each question carries 1 marks. 5 Questions‚ each question carries 1
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Richard J. Beever‚ MD‚ CCFP Mosquito repellent effectiveness: A placebo controlled trial comparing 95% DEET‚ Avon Skin So Soft‚ and a “special mixture” containing eucalyptus oil The introduction of the West Nile virus in Canada is changing the way we look at mosquitoes. Which repellent is most effective? ABSTRACT: Background: The introduction of West Nile virus in Canada is changing the perception that mosquitoes are nothing more than nuisance pests. Interest is increasing in ways to protect
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Major Objectives: The major objectives of the product are‚ in essence‚ threefold: * To provide a hair restoration shampoo and conditioner; * To make the shampoo and conditioner completely natural; * To make it a women’s only product‚ not simply a female version of a male product. 2. Product Description: The product is an all natural‚ women’s hair restoration shampoo and conditioner. The product is specifically made to be PH balanced for women only. The packaging‚ name‚ color scheme
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a consulting firm who advises its clients about statistical and sampling methods that can be used to control their manufacturing procedures. In this particular case we consider a production line designed to fill bottles of a shampoo with a mean weight of 12 ounces of shampoo per bottle. Quality Associates‚ Inc. made a quality control testing of the manufacturing machine of this client (Alibaba Machinery)‚ to determine if the process is operating properly or if‚ perhaps‚ a machine malfunction has
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In 1999‚ Mary Kay’s senior executives were contemplating a new strategy. This new strategy was necessary to face stagnant sales‚ changing consumer trends and increased competition. I. Background A. Industry and Distribution Channel Mary Kay was a direct seller of cosmetics and toiletries. This direct sales force consisted mainly of women who sell full-time or part-time through home demonstrations. The company’s product line included items such as skin creams‚ cosmetics‚ fragrances and
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called England’s national poet and the "Bard of Avon".[2][nb 2] His extant works‚ including some collaborations‚ consist of about 38 plays‚[nb 3] 154 sonnets‚ two long narrative poems‚ two epitaphs on a man named John Combe‚ one epitaph on Elias James‚ and several other poems. His plays have been translated into every major living language and are performed more often than those of any other playwright.[3] He spent his early life in Stratford-upon-Avon‚ receiving at most a grammar-school education
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Cigarette and FMCG major‚ ITC has launched its first mass personal care offering‚ a high-end shampoo. After a year of speculation‚ ITC has launched its first mass market personal care product. ITC ’s shampoo brand‚ Fiama di Wills is in the premium segment‚ that’s growing faster at 44%‚ compared to 21% for the overall market. Interestingly‚ ITC didn’t introduce a new brand name for its shampoo. Instead it has opted for a brand extension of its two year old‚ super premium range of personal care
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Entry Strategies For Indian Market Ultra Doux Shampoos • Masstige product under the brand name Garnier • Combination of low cost and natural ingredients • Price at 15% premium of their nearest competitor • Positioned as a superior alternative to Conditioner Shampoo and provided excellent performance Ultra Doux • Contributed to 30% of sales value of entire Ultra Doux Range of products Conditioners Excellence Hair Colorants • Breakthrough product which was a result of strong gap analysis
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