THE IMPACT OF SOCIAL MEDIA ON MARKETING STRATEGY Richard Fullerton Dissertation submitted to Oxford Brookes University for the partial fulfilment of the requirement for the degree of MASTER OF SCIENCE IN E-MARKETING. February 2011 DECLARATION This dissertation is a product of my own work and is the result of nothing done in collaboration. I consent to the University’s free use including online reproduction‚ including electronically‚ and including adaptation for teaching and educational activities
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Fundamental issues in the ethics of marketing [edit]Frameworks of analysis for marketing ethically Possible frameworks: Value-oriented framework‚ analyzing ethical problems on the basis of the values which they infringe (e.g. honesty‚ autonomy‚ privacy‚ transparency). An example of such an approach is the AMAStatement of Ethics.[1] Stakeholder-oriented framework‚ analysing ethical problems on the basis of whom they affect (e.g. consumers‚ competitors‚ society as a whole). Process-oriented
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H EALTH C ARE E THICS H EALTH C ARE E THICS A C ATHOLIC T HEOLOGICAL A NALYSIS F IFTH E DITION Benedict M. Ashley‚ O.P. Jean K. deBlois‚ C.S.J. Kevin D. O’Rourke‚ O.P. Georgetown University Press Washington‚ D.C. As of January 1‚ 2007‚ 13-digit ISBN numbers will replace the current 10-digit system. Paperback: 978-1-58901-116-8 Georgetown University Press‚ Washington‚ D.C. © 2006 by Georgetown University Press. All rights reserved. No part of this book may be reproduced or utilized
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A Companion to QUALITATIVE RESEARCH A Companion to QUALITATIVE RESEARCH Edited by Uwe Flick‚ Ernst von Kardorff and Ines Steinke Translated by Bryan Jenner SAGE Publications London ● Thousand Oaks ● New Delhi Translation © 2004 This English edition first published 2004 Originally published in the series “rowohlts enzyklopädie” under the title QUALITATIVE FORSHCHUNG – Ein Handbuch Copyright © 2000 Rowohlt Ttaschenbuch Verlag GmbH‚ Reinbek bei Hamburg Apart from any fair
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CAREER COUNSELLING COMPENDIUM OF METHODS AND TECHNIQUES Edited by Mihai JIGĂU Bucharest‚ 2007 Authors: Mihai JIGĂU‚ Ph.D Lumini a TĂSICA‚ Ph.D Angela MUSCĂ‚ Ph.D Mihaela CHIRU Petre BOTNARIUC Irina COZMA Speran a IBU Other contributors to this Compendium: Carmen AVRAMESCU Bogdana BURSUC Lumini a DANEŞ Adina IGNAT Gabriela LEMENI Marcela MARCINSCHI CĂLINECI Andreea-Diana MĂRU ESCU Domnica PETROVAI Mihaela PORUMB Andreea SZILAGYI‚ Ph.D Authors are responsible for the
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