BA 2196: Business Communications – Syllabus Fall 2014 Section 402 – Thursdays from 5:30pm to 8:00pm in TUCC610 Instructor: Email: Office Hours: Dave Malter david.malter@temple.edu By Appointment Only Course Objective: You’ll learn immediately useful and relevant business communication skills‚ with a focus on the following: Effective tools to ‘edit’ your own writing: ways to write clearly‚ concisely‚ and correctly Best strategies for targeting a business‚ ‘results-oriented’ audience in business
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Critical Analysis of Nike History Nike began as Phil Knight’s semester-long project to develop a small business‚ which included a marketing plan. This project was part of Phil Knight’s MBA course at Stanford University in the early 1960s. Phil Knight had been a runner at the University of Oregon in the late 1950s. His idea for his project was to develop high quality running shoes. He thought that high quality/low cost products could be produced in Japan and then shipped to the United
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world’s leading smartphone producer? Samsung’s Alternative Solutions Samsung can continue appealing to a broad array of market segments and penetrate open segments without offering an overly diverse product line. Samsung can use popular trend analysis and rely heavily on the success of previous model
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Use the Apriori algorithm analyze the co-purchase pattern of the customers. According to the question‚ “Assume that all items other than vegetables have a low margin of 1% while vegetables have a larger margin of 3%. ” Assume that you want to maximize the sales of the high margin items by co-locating it near items that often sold in a common basket with them. How would you organize the store‚ i.e.‚ what would be items closes to vegetables? Best rules found: 1. biscuits=t 2605 ==> bread and cake=t
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Critical vocabulary 1. There was a tumult in the neighborhood when the sound of screaming rang out. 2. Advertisements can be pernicious if‚ they are false or bias. 3. A government may naturalize an immigrant if they know the country’s language and culture. 4. Advanced telecommunications systems make it possible for Armando to call and Skype his family back home. 5. One perpetual challenge people have when they relocate is learning the English language. Vocabulary Strategy: Using Greek Prefixes
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brand value? We have chosen to focus on the BtC market to ensure a more thorough analysis. To answer the problem statement we will make use of different marketing theories and models. We will make an internal analysis by using the Value chain in order to determine B&O’s core competences. To locate the most important external factors which influences the industry B&O operates in‚ we will use a PEST analysis. To analyse new potential customers on the Danish consumer market and determine consumer
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speak of this affliction‚ lest her reputation be called into question‚ she experiences an incident where her Nurse’s prying into her degenerative state leads to an outburst. This outburst‚ and the subsequent conversation‚ serves not only to reveal critical background information on Phaedra’s character‚ but also outlines key themes that sheds doubt on the belief that humans are in control of themselves. The Nurse discusses the nature of free will and how it is viewed in Greek culture. In Phaedra’s outburst
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1. http://www.jstor.org/stable/info/27747371?&Search=yes&searchText=%22stereotype+threat%22&list=hide&searchUri=%2Faction%2FdoBasicSearch%3FQuery%3D%2522stereotype%2Bthreat%2522%26Search%3DSearch%26gw%3Djtx%26prq%3D%2522stereptype%2Bthreat%2522%26hp%3D25%26acc%3Don%26aori%3Da%26wc%3Don%26fc%3Doff&prevSearch=&item=1&ttl=655&returnArticleService=showArticleInfo Stereotype Threat at Work Loriann Roberson and Carol T. Kulik Academy of Management Perspectives ‚ Vol. 21‚ No. 2 (May‚ 2007)‚ pp. 24-40
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The Birthmark analysis Nathaniel Hawthorne was born in Salem‚ Massachusetts in the year of 1804 and lived a long life until 1864. He studied at Bowdoin College. Throughout his lifetime Nathanial wrote many novels‚ short stories‚ etc. Some of his most famous ones being The Scarlet Letter (1850)‚ The House of the Seven Gables (1851) and the short story “The Birthmark.” “The Birthmark” is a story that has many different themes through the plot that revolve over one flaw. That being the Birthmark
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authors writing. Each author brings to the table a unique style of writing‚ one using technical/formal‚ one using a bit of technical/formal with a bit of informal thrown in. The third author was very informal toward their audience. In regard to this analysis this essay will reflect on each different aspect these authors bring forth in their writings concerning the topic “Fear.” The first author who will be discussed within this essay is Frank Furedi. As he is the one that started this essay on the
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