EXECUTIVE SUMMARY This report aims to offer comprehensive marketing guidance to Domino Pizza in its effort to enter the Myanmar market. The report will start with introduction of the Myanmar’s country background which is one of the crucial factors for whether Domino’s Pizza should go into Myanmar market. Ten the report will continue on the precise description of the chosen target market‚ target market segment and positioning strategy. All these will be include in STP discussion. Besides that‚ the
Premium Marketing Target market Fast food
rights and the restoration of democracy in Myanmar (formerly known as Burma)‚ and Nobel laureate. Daw Aung San Suu Kyi was born in Yangon (formerly known as Rangoon) and educated in India and England‚ where she attended the University of Oxford. She received an honorary doctor of laws degree from the American University in Washington‚ D.C.‚ in 1997. Her mother was a prominent diplomat; her father‚ U Aung San‚ is widely acknowledged as the founder of modern Myanmar. Suu Kyi’s writings‚ collected in Freedom
Premium Aung San Suu Kyi
people who reside in the Rakhine (historically known as Arakan) State ‚ a geographically isolated area in western Burma‚ bordering Bangladesh.[1]They are related to the Indo-Aryan people of India and Bangladesh. As of 2012‚ 800‚000 Rohingya live in Myanmar. The origin of the term "Rohingya" is disputed. Some Rohingya historians like Khalilur Rahman contend that the term Rohingya is derived from Arabic word ’Rahma’ meaning ’mercy’. Burmese historians such as Khin Maung Saw have claimed that the term
Premium Burma Refugee
or Rohang in the Rohingya language) in Burma. The Rohingya are ethno-linguistically related to the Indo-Aryan peoples of India and Bangladesh (as opposed to the majority Sino-Tibetan people of Burma). The region of Rakhine was annexed and occupied by Myanmar in the 1700s‚ thus bringing the Rohingya people under Burmese rule. As of 2012‚ 800‚000 Rohingya live in Burma. According to the United Nations‚ they are one of the most persecuted minorities in the world. Many Rohingya have fled to ghettos and refugee
Premium Burma
of a privatization contract more widened the gap between the economical elite and also the public. The fruitfulness suffers from earnest political economy imbalances - as well as multiple official interchange rates that price the Asian Myanmar monetary unit‚ monetary deficits‚ demand of moneymaking entry boost perverted by a non-market refer valuate set up‚ episodic inflation‚ erratic system data‚ Associate in Nursing an quality to concur subject accounts. Burma’s money less investment
Premium Burma International trade India
art movement. Every art movement has their concept and influences on artists and people‚ in this essay I will portray how the concept of art movement influence on me with our culture in this age. My country‚ Myanmar has own traditional culture‚ traditional art‚ I introduce with the Myanmar art with the necessarily to begin with prehistoric
Premium Pablo Picasso Cubism Modern art
EU ended sanctions against Myanmar Foreign ministers from the 27 nations in the European Union agreed in Luxembourg to lift trade and economic sanctions against Myanmar in recognition of the country’s ongoing democratic reforms‚ but arms embargo would stay in place. Earlier hundreds of people were targeted by a travel ban and asset freeze‚ while on the economic front the EU had barred investments and banned imports of the country’s lucrative timber‚ metals and gems. Whereas In April last
Premium European Union Burma United Kingdom
a strong feeling which can be developed without a reason or motive. Such a word can help describe the relationship between the Buddhists and the Muslims in Myanmar. Filmmaker Adam B. Ellick documentary 21st Century Concentration camps brings to a light a growing issue between the reservations of Muslims and Buddhists. These Muslims in Myanmar are constantly oppressed and face harsh conditions in “concentration camps”‚ while the rest of the world remains oblivious to their situation. Throughout the
Premium Aung San Suu Kyi Burma
annoyed Muslims as they dislike being associated with the word even though it has been used officially in Myanmar since 1942. Muslims in Yangon protested against the use of the term. A couple of days later‚ a riot in Rakhine was started by Rohingyas in Maung Taw. What is the background information? In fact‚ the Rohingya immigration issue has been around for years. Most of them migrated to Myanmar from Bangladesh during the colonial era. After independence‚ Myanmar’s first prime minister‚ U Nu‚
Premium Burma
issue of Rohingya Muslims‚ who have been suffering for centuries under the Myanmar army junta? Recently‚ they were told to leave the country to a third world nation willing to receive them. This is cruelty towards their own people and it seems that the world is just watching the injustice done to them‚ without any assistance‚ support or solution. In June 2012‚ over 2000 people were displaced in sectarian violence in Myanmar‚ in which most victims were Muslims. The government promised a full investigation
Premium Burma United Nations Thailand