its target customers through brand building. What is more‚ this report attaches much importance to customer profile which reveals some basic information about customers. This report is organized as follows. The first section is the introduction. The second part shows how Apple’s customer profile affects its brand building to have a closer marketing relationship with customers. The third one illustrates how Apple builds its brand and gradually builds the marketing relationship with customers through
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Management INDEX CHAPTER | PARTICULARS | PAGE | 1 | ABSTRACT | | 2 | EXECUTIVE SUMMARY | | 3 | THE EXISTENCE OF FIIS ON DEVELOPING ECONOMIES LIKE INDIA | | 4 | INSTITUTIONAL INVESTORS | | 5 | FOREIGN INSTITUTIONAL INVESTORS | | | SOURCES OF FII IN INDIA | | | SEBI REGISTRATION OF FII | | | WHY THERE IS A NEED OF FII | | 6 | ROLE OF FII IN CAPITAL MARKET | | | INTRODUCTION TO CAPITAL MARKET | | | DETERMINANTS OF FII | | | EFEECT OF FII ON MARKET | |
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LOCATION STRATEGY/PROCESS STRATEGY 1. The locational factors considered in establishing the establishment. Answer: The preference in building an establishment should be one of the factors that an entrepreneur should be considered. As what I concretely observed in one fastfood restaurant i.e Jollibee Virac‚ the or its location is perfectly planned and planted. I can say that it is in perfect location because (1) it is in the vicinity of the center mall which obviously consumers always go there
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MINDSET OF INDIVIDUAL INVESTORS : WHAT ROLE MARKETING HAS TO PLAY ??? Previously‚ it was only financial analysis of the company which used to play an important role when investors had to choose between various alternatives available but now the trend is changing as we all know that financial statements can be manipulated to some extent to show favourable results. Even though GAAP is followed while preparing financial reports‚ the reliability of such reports is still doubtful. Also‚ financial
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Studying overseas is an amazing experience. But for others the experiences had been different some ways or even regretted. Studying overseas is an important part of making decisions where they’ll be living and how to study in another country. Nowadays‚ students are eager to study overseas because they feel studying in a different country is better than studying local of our country. They have their own reason to study locally or abroad. Studying local or abroad has its own advantages and disadvantages
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cation PlanninCh. 8 Location Planning and Analysis Summary Location Planning Every firm must use location planning techniques. There are many options for location planning. Corporations choose from expanding an existing location‚ shutting down one location and moving to another‚ adding new locations while retaining existing facilities‚ or doing nothing. There are a variety of methods used to decide the best location or alternatives for the corporation. Methods such as identifying the country
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LOCATION STRATEGY FOR BUSINESS Introduction A new branch can be opened by big brands like Jollibee or Mercury Drug almost anywhere and expect people to come through the doors - but picking exactly the right location can mean much bigger profits. For a smaller business‚ knowing where to set up could make the difference between staying open and shutting down. But how do you work out where to open up? Location strategy can help. By understanding things like how people travel‚ you can identify which
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Article Review #1: Location‚ Location‚ Location: The Strategy of Place SEC 1: SUMMARY In this article‚ a teacher in Strategy Unit at Harvard Business School whose name is Professor Juan Alcácer talks about the necessary function of taking and considering a long-term geographic strategic view in expanding business whether in a nearby town or around the world expansion. This article also highlighted the tactical checkers‚ discusses the importance and essential role of time consideration to
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PLANT LOCATION PUZZLE BY AJAY SHARMA GLOBAL SUPPLY CHAIN MANAGEMENT DR. BURAK KAZAZ GSB - 486 Problem: This particular case study deals with a bicycle manufacturer named The Eldora Company (EDC). It is faced with a situation where it has prospered in the local marketplace but is suffering from stagnant growth potential. Much of their problem is due to heavy low-cost competition and a saturated marketplace. Management is therefore burdened with the decision to manufacture offshore (i
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Eating Disorders and the Pressure to be Attractive In today’s society many people strive to have the “model” attractiveness‚ a skinny body and gorgeous face. Many men and women want to obtain by taking completely unhealthy and sometimes life-threatening measures. Thus‚ eating disorders‚ among other things‚ are formed. Of the eating disorders one can acquire‚ anorexia nervosa is one of the most common (Lonegran et al. 1). Western societies’ emphasis on appearance pressures many men and women to
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