Multimedia University BRM8014 Advanced Marketing Case Writing The Low Cost Carrier Model - Air Arabia Student Name: Abdelbaset Queiri Student ID: 1111800065 1. Introduction Amidst the global crisis in the airline industry‚ figures from the International Air Transport Association (IATA) report that actual passenger traffic worldwide has increased 5.9% from the previous year for the period Jan-Sep 2006. Alarmingly‚ the Middle East has shown the strongest
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Eduardo Napoles Jr. 3/19/13 BUS 141 (P) Saltz TEST #1 1. Globalization refers to in which activities of large number of business enterprises is carried out in many different locations across national boundaries. It is much more than just importing or exporting from one country to another. True globalization involves one firm procuring form‚ manufacturing in‚ and selling in many different countries. There has been an increasing trend in the world towards globalization is characterized
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Introduction In a globalized environment‚ cultural difference is a significant consideration for managers within organizations. Therefore‚ we will try to understand the connections between management and culture. Many MNCs have focused on Asian markets due to their rapid economic growth‚ large market size and investment potentials. However‚ to develop and implement effective human resource management strategies in their expansion into Asian markets‚ it is imperative for MNCs to understand Asian
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Skype‚ a global opportunity Table of contents Introduction 2 I. Skype Business strategy 3 a. Freemium Business model specificity 3 i. Model based on a free core service 3 ii. Skype’s performs with the individual segment‚ but drive revenues with the Corporate one. 5 iii. Competitors 7 iv. « URL stands for Ubiquity first‚ Revenues after » 8 b. Skype’s Development Strategy based on Partnerships 10 v. Skype facilitates partnerships 10 vi. Skype’s
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etc.1. Hofstede (1980‚ 1997)‚ tried to describe culture with five dimensions‚ which are prominently displayed in different cultures. They are Individualism - Collectivism‚ Power difference‚ Uncertainty avoidance‚ Masculinity - Feminity‚ Short term - Long term orientation. We will briefly examine them one by one. Individualism - Collectivism: This describes the general behaviour of members of certain culture is individualistic or collectivistic‚ when dealing with an issue. ie whether they take the
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collectivistic ones. On the other hand‚ the difference in power distance of the considered cultures also helps to identify and develop potential solutions. Based on research of Kirkman and Shapiro (2001)‚ there is a tendency for higher levels of collectivism to be associated with greater job satisfaction (Hui‚ 1996; Hui et al.‚ 1995)
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organizations in Japan is comparatively big and the people working in them are more task-oriented. (Hofstede‚ 2001‚ p. 151) Individualism and Collectivism After going through the research of Hofstede (2001)‚ we found out that the IDV value of Japan is 46 which is slightly towards the lower end of the scale and makes the Japanese culture promoting collectivism in their organizations. (Hofstede‚ 2001‚ p. 215) Masculinity and Femininity The MAS index value of Japan is 95‚ which is at the extreme higher
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democratic. Individualism (IDV) vs. collectivism: "The degree to which individuals are integrated into groups". In individualistic societies‚ the stress is put on personal achievements and individual rights. People are expected to stand up for themselves and their immediate family‚ and to choose their own affiliations. In contrast‚ in collectivist societies‚ individuals act predominantly as members of a lifelong and cohesive group or organization (note: "The word collectivism in this sense has no political
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a description of some of the characteristics of Iran management and culture‚ then it is tried to categorize these characteristic base on Hofstede ’s Dimensions (1980) (power distance‚ avoiding uncertainty‚ masculinity/femininity‚ individualism/collectivism) and Flower’s dimensions‚ Flower 1975‚ (tribalistic‚ egocentric‚ conformist‚ manipulative‚ sociocentric‚ existential). In the next step will be presenting of relative information about United State and at the end the comparison between the results
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is a republic & military government country. There is no democracy‚ unlike Australia‚ in Fiji there is no freedom for people to speak‚ act or make decision for themselves. There are two types of political dimensions‚ Collectivism & Socialism‚ in Fiji the government practice collectivism where they believe individual’s sacrifices are rational for common goods. Power is monopolized by military Commander Bainimarama‚ he currently is holding three of the most politically powerful positions in Fiji – (1)
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