Baidu: Beating Google at Its Own Game Competitive advantage and sustainability * 60% market share‚ double that of Google Inc. in China * First mover advantage- developed a search engine that provided information in local Chinese languages * Offers searches in Chinese * Focused solely on Chinese * Knowledge of Chinese language and culture * Algorithms are different and better suited * Direct sales forces of 3‚000 people in 7 cities to better serve its customers
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Case Study Baidu vs Google The goal of this case is to broaden our knowledge of new business models and that of how local companies may struggle against foreign competition. You are asked to answer the following questions: 1 / What led to Baidu’s market dominance? Compare the two business models and their evolution 2 / How do you recommend Google to do in China? Compare Google position with the one of other companies in the internet-related industries. What can we learn
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Overview: Baidu vs. Google Traditionally world compare China to a slumbering dragon. And for West or other developed countries‚ this is used as a great opportunity to access a great volume of inexpensive labours and huge manufacturing capabilities. Interestingly‚ now the dragon comes fully awake and the rest of the world had better watch out. Same goes to Google when China discovering Baidu-often referred to as China’s Google in 2000. Is this China’s Google ready for what the Google has become
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Q1) For this question‚ we will take a deep dive internal analysis of Baidu. Firstly‚ let us take a look at tangible resources. Under this category‚ we have financial resources‚ organizational resources‚ physical resources and technological resources. Financial resources [Tangible] In 2007‚ Baidu earned about $86 million net income and $239 million in revenue (Ireland‚ Hoskisson‚ Hitt‚ p266). Majority of the revenue is contributed by an enlarged active online marketing customer base. We will
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On March 9 2011‚ Baidu announced through Western China City Daily that it has initiated an internal testing of the Baidu browser and would officially launch the browser soon afterwards. Up until now‚ the strategy of Baidu client end products is becoming clearer and clearer. There is a clear tendency for baidu to become a rival to Tencent in the field of client end products. Baidu browser will be integrated with Baidu application platforms. According to Baidu‚ Baidu browser Beta 1.0 is the joint
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initial public offering‚ on what exchange should Baidu list? What factors contribute to that decision? What are the advantages and disadvantages of listing on the NASDAQ? Baidu listed on the NASDAQ Stock Market to pursue an IPO. 1. Since Baidu was technically a wholly foreign-owned company (registered in the Cayman Islands)‚ the company was ineligible for listing on either the Shanghai or Shenzhen exchanges. As such‚ the key listing alternatives for Baidu were the NASDAQ Stock Market‚ the Hong Kong
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Baidu CASE: A-197 DATE: 02/05/09 BAIDU.COM‚ INC.: VALUATION AT IPO Since its official launch in January 2000‚ Baidu.com‚ Inc. (Baidu) quickly grew to become the leading Internet search engine in China. After three rounds of private funding‚ Baidu registered to go public on the NASDAQ Stock Market (Ticker Symbol: BIDU) on August 5‚ 2005. (See Exhibits 1 and 2 for a listing of Baidu’s private funding sources and pre-IPO share allocations.) The initial public offering (IPO) turned out to be one of
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Is Baidu infamous in China? A study on Baidu’s corporate social responsibility Executive summary Baidu is considered as China’s Google‚ it is the leading search engine in China‚ occupying over 70 per cent of the market share. By dominating the market‚ Baidu becomes one of the most successful IT companies. . However‚ by applying Carroll’s three dimensions model of CSR with combining stakeholder management approach into the corporate social performance assessment‚ it is
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Beating the odds: getting a job after college Unemployment rates are a hot topic these days‚ especially with the recent completion of the Republican and Democratic National Conventions. The recession officially ended three years ago‚ but monthly figures still tend to be disappointing. Only 96‚000 non-farm jobs were added in August according to a Labor Department report Friday. With such slow growth‚ the possibility of finding employment after college seems pretty bleak for many students. Only
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1.Introduction of Baidu 2 2. Recruiting 3 2.1.Introduction of Recruiting 3 2.2.How to implement recruiting 3 2.3. Benefits to Baidu 3 3. Analyzing work and designing jobs 4 3.1.Introduction of analyzing work and designing jobs 4 3.2.How to implement analyzing work and Designing jobs 4
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