Essentials of Marketing September 18‚ 2012 NYC Soda Ban Michael Bloomberg‚ Mayor of New York City‚ has proposed a ban on the sale of large-sized sugar-sweetened beverages in restaurants‚ delis‚ sports arena vendors‚ movie theaters and food carts. This proposed ban would stop these establishments from selling sugary beverages such as sodas‚ sweetened teas‚ coffees‚ energy drinks and fruit drinks in sizes larger than 16 oz‚ with fines for failing to downsize being as high as $200. All establishments
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Executive Summary Over the past two years‚ Jones Soda Company has successfully acquired strategic alliances with various companies in order to provide deeper and more diverse market exposure. Some of these companies include Barnes & Noble‚ Panera Bread‚ and Starbucks. Since Jones does not deal in multimillion dollar advertising campaigns‚ this is their best way to promote their brand. By offering their wide assortment of beverages in stores and restaurants‚ Jones has been able to sell more to
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problems related to obesity” (Grynbaum). This mind-boggling statistic is what lead the mayor propose a soda ban that would limit the size of soda that could be sold. This ban‚ in an effort to fight obesity‚ would discourage people from buying larger sodas by banning the sale of sodas of more than 16 oz. Although this proposed soda ban may seem like a great plan to stop obesity and promote health‚ the soda ban will not be beneficial in the long run to lower Americans’ risk of Obesity or even promote health
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The Proposed Soda Tax: The Poor and Middle Class Pay the Price Why must the poor and middle class suffer whenever money is needed to fund some programs or fix the deficit? People are stripped to the bone already‚ what with the Enron scandal and Bernie Madoff making off with millions of citizens savings. Now the poor and middle class people of this great nation are being called upon once again‚ to give more of the nothing that they already don’t have for a Soda Tax. A tax that health
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what it has come to. Therefore‚ the government needs to impose a soda tax. The soda tax debate has garnered big headlines in newspapers. It ’s only fitting that the attention surrounding America ’s obesity epidemic might come to rest on sugar-sweetened beverages (SSBs.) The nation ’s penchant for soft drinks is on the rise; we now drink on average 50 gallons per person per year‚ about double the amount we drank in 1977. (The Soda Tax: Potential Weapon In America ’s War Against Obsesity) Last year
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welcomed by neither citizen nor the New York highest court. According to a nationwide poll by Rasmussen Reports‚ only 19 percent of adults support the soda ban‚ and the highest court rejected the Sugary Drinks Portion Cap rule in 2014‚ saying it was “exceeded the scope of its regulatory authority” (Eugene). In my opinion‚ the soda ban is an effective
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The Formality Of Baking Baking is a method that requires meticulous concentrating which can be joyous as well as frustrating. In order to understand baking it is necessary to grasp the basics. To understand the basics is practicing and conditioning yourself the proper methods of doing so. One of the easiest dough to assemble is the straight dough method‚ which is a combination of water‚ yeast‚ sugar‚ milk solids‚ butter and salt. The salt is added last because it inhibits the growth of
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become a giant landfill. The air will become greatly polluted as well as the water. These unhealthy habits must change. One healthy way to reduce the large amount of garbage on earth is to recycle. Although it may be easier to just throw a bottle or soda can into a trash‚ as many lazy Americans do‚ recycling those items can be very beneficial. What everyone knows but refuses to address is that recycling is a healthy habit‚ not just for us but for the world. One reason that many people don’t recycle
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The Soda Situation Adolescence‚ a time characterized by euphoria‚ independence‚ and a desire for instant gratification‚ can often be fueled by poor-decision making and a lack of proper judgement. In these habit-forming years‚ the simplest of choices‚ such as selecting a beverage‚ can have a life-long impact. Constantly driven by their appetite for instant pleasure‚ along with the widespread accessibility to sodas and sugary beverages‚ teenagers are using faulty judgement and selecting the unhealthy
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gain. This article was Mayor Mike Bloomberg’s proposal to ban the sale of sugary sodas above sixteen ounces. This proposal would only affect restaurants‚ theaters‚ and sports venues. Grocery stores or vending machines will not be affected with the soda ban in any way. Yet‚ in my opinion‚ sodas are not the only problem that increases obesity. As an example of a similar proposal‚ studies have shown that the ban of sodas in schools did not decrease weight gain. Sometimes we have to look deeper into
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