Executive Summary Blackberry designs‚ manufactures and markets wireless solutions for the worldwide mobile communications market. The company supports multiple wireless network standards by developing integrated hardware‚ software and services. RIM provides platforms and solutions for seamless accessing information‚ including e-mail‚ voice‚ instant messaging‚ short message service (SMS)‚ internet and intranet-based applications and browsing. Founded in 1984 by Mr. Michael Lazaridis and Mr. Douglas
Premium Free cash flow Marketing Personal digital assistant
Table of Contents: Executive Summary 2 Company Background 3 Market Structure 3 Key economic indicators 4 Employment 4 Pricing Strategy 4 Product Range 5 Markets 5 Profitability 6 Weekly share price graph 7 Analysis of Research in Motion Ltd weekly share price 7 Core Philosophy at Research in Motion Ltd 8 Advertising Strategy for Research in Motion Ltd 9 Executive Summary: The following case study was conducted to provide an economic overview of the current performance
Premium Research In Motion Smartphone
Blackberry 1 Blackberry : Where Did They Go Wrong A Case Study Blackberry 2 CASE ABSTRACT : This study aims to determine those factors that affect the organization as whole of Blackberry company . External factors such as customer satisfaction ‚ government intervention and competitors are not only the things to be considered when analyzing the strength and weaknesses of Blackberry but also those from the inside such as marketing
Premium Smartphone
BLACKBERRY The product that we have chosen Is Blackberry smartphone. The term BlackBerry refers to a line of wireless handheld devices and services designed and marketed by BlackBerry Limited‚ formerly known as Research In Motion Limited (RIM). Target Markets: Its target markets are Business professionals who opt for high security text messaging and E-mails. Productivity of BlackBerry and why it has Targeted the business professionals: During the early 2000s‚ Research in Motion’s BlackBerrys
Premium Smartphone Mobile phone Research In Motion
ALVA HERNÁNDEZ SADITH SANCHEZ HARO DOCENTE: DIEGO HERNAN SAGASTEGUI TORIBIO CURSO: BUSINESS TRENDS Trujillo‚ julio del 2013 BLACKBERRY 1. - ABOUT THE COMPANY BlackBerry is a line of Smartphones developed by the Canadian company called “Research In Motion” (RIM). They integrate mobile email service and typical applications like: address book‚ calendar‚ task list‚ memo pad etc.‚ as well as telephone capabilities on newer models. It is primarily
Premium Smartphone
Group Analysis 3: Competitive Effects of Strategic Change Impacts on Appropriability and Sustainability of BlackBerry’s Position The precise nature of the Lenovo-BlackBerry M&A (see appendix for description) will determine whether this integration will lead to great benefits that outweigh the additional costs and risks. BlackBerry could immediately benefit from the transfer of complete ownership‚ as opposed to a mere contract or joint venture‚ signals confidence to BBRY stock investors (whose
Premium Smartphone Mobile phone
Managing Explosive Growth January 20‚ 2013 Words Count: 4‚590 Table of Contents Executive Summary 3 Identification 4 Analysis and evaluation 4 External Analysis 4 Competitive environment 4 PESTE analysis 5 Industry Key Success Factors 6 Five Forces Analysis 7 Implications 8 Internal Analysis 8 Financial Analysis 8 SWOT Analysis 9 Corporate and Functional strategies 10 Discussion of alternatives and key decision criteria 11 Recommendations 14 Action Plan 15
Premium Smartphone Mobile phone Strategic management
in our text‚ “Researchers have repeatedly demonstrated that when service worker satisfaction is high‚ customer satisfaction is high‚ and that when job satisfaction is low‚ customer satisfaction is low.” (Evans & Lindsay‚ 2011) Utilizing the balanced scorecard approach‚ the USPS gauged the VOE by measuring safety based on the requirements of the Occupational Safety and Health Administration. Employee satisfaction was measured by employee surveys which were conducted annually but could be traced on
Premium Balanced scorecard Management Strategic management
Executive Summary In early 2002‚ Chris Wornald‚ as the director of strategic alliances for RIM‚ believed the tremendous synergy value offered from the acquisition of Slangsoft and its importance for RIM’s future Asian market. However‚ after his successful presentation on the deal to senior executives‚ one piece of archived news on Jerusalem Post got the attention from RIM’s director of legal affairs. The widespread panic and paranoia among Slangsoft employees‚ unrealized revenue from HP and multiple
Premium Wireless Wireless network
Deidra Zablocki MGMT 561-01 FA2012 T/R Cohort “Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard” I. Key Problem Volkswagen entered the Brazilian auto manufacturing market in 1953 and by 1969 held a 61% share. Through some tough economic times in the late ‘80s and early ‘90s‚ the overall auto market in Brazil declined 20%. In 1991‚ Volkswagen‚ Ford‚ General Motors and Fiat dominated the Brazilian market with a combined 97% share. However‚ by 2008‚ other companies from
Premium Balanced scorecard Strategic management Strategy map