the competitive environment facing EDC? What is EDCs strength in manufacturing? Should EDC establish a manufacturing division in Asia? Justify your answer? Ans. Ann realises that the demand for bicycles was fluctuating; she also notices the increase in competition. The doubling in the sales of bicycle in the Asian market and on the other hand US market was able to yield only 2% growth in sales annually was a major issue. Eldora was unable to serve the Asian markets by having its base in US. All
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Case study A dabbawala is a person in the Indian city of Mumbai whose job is to carry and deliver freshly made food from home in lunch boxes to office workers. Dabbawalas picks up 175‚000 lunches from homes and delivers them to harried students‚ managers and workers on every working day‚ at their desk‚ 12.30 pm on the dot. Customers can even order through the Internet. After the customer leaves for work‚ his/her lunch is packed into a lunchbox by his family members. A color-coded notation
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MM21c short cases:MM21c-front matter 12/23/08 12:59 PM Page 1 MANAGING MARKETING IN THE 2 1S T C E N T U R Y : SHORT CASES www.mm21c.com MM21c short cases:MM21c-front matter 12/23/08 12:59 PM Page 2 2 MANAGING MARKETING IN THE 21ST CENTURY TABLE OF CONTENTS 1. SONIK CD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 2. ICI FIBRES LTD. . . . . . . . . . . . . . . . . . . . .
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Konosuke Matsushita Research Project Introduction Among many Japanese industrialists‚ Konosuke Matsushita likes a monument with no doubt. He not only founded the great company‚ Panasonic‚ but also gave the world much easy understanding management philosophy. From starting being an apprentice when he was a teenager‚ Konosuke worked very hard and walked out his own business road. (Wu‚ 2007)There are so many successful industrialists‚ but there are so little people who can abstract his own philosophy
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Facts: The Negro plaintiffs in these cases were denied admission schools attended by the white children under the laws requiring or permitting segregation according to race. All the court adhered to the “separate but equal” doctrine and held that the plaintiffs were not admitted to the white schools (except for the plaintiff in the Delaware case). In the instant cases‚ the plaintiffs contend that segregated public schools are not “equal” and they are deprived of the equal protection of the laws.
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In-N-Out Burger: The Power of Customer Delight In-N-Out Burger opened its first restaurant in Baldwin Park‚ California‚ in 1948. It was a simple affair‚ with two drive-through lanes‚ a walkup window‚ outdoor seating‚ and a menu that boasted only burgers‚ shakes‚ fries‚ and soft drinks. That was a pretty standard format for the time. In fact‚ another California burger stand fitting about the same description was opened that same year just 45 minutes away by the McDonald brothers. Today
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its Swiss roots while growing globally‚ but at a sustainable pace. Freitag: Two teenaged Japanese tourists sit in a Zurich restaurant over coffee‚ admiring each other’s latest textile acquisitions: a Freitag F13 bag‚ a Freitag wallet‚ a Freitag iPod case. It’s no surprise that tourists from around the world know about Freitag. In fact‚ its flagship store in Zurich figures prominently in lots of guidebooks. Not only the selection of unique bags lure customers in‚ but also the store itself‚ which is
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Pepsi Cola Products Philippines‚ Inc. (petitioner) v. Honorable Secretary of Labor (respondents) 1. Facts: a. June 1990: The Pepsi-Cola Employees Organization-UOEF (Union) filed a petition for certification election with the Med-Arbiter seeking to be the exclusive bargaining agent of supervisors of Pepsi-Cola Philippines‚ Inc. (PEPSI). i. Med-Arbiter granted this stating that PCEU-UOEF was an affiliate of Union de Obreros Estivadores de Filipinas (or the Federation) with two (2) rank and file
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Case #4 Fighting Grime (Clorox Company) This is a fun case in that it involves branded products that students will recognize yet probably do not associate with Clorox. A good way to introduce the case could be to bring in product samples or show the brand names of their many products and ask students what they have in common? The case is short and vivid and can be assigned ahead or simply read in class. It is an easy case to grasp quickly yet provides some very clear examples of strategic
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IRAC Analysis no. 3 (case on page 317) Fechter Marek IRAC Analysis Legal issues in the workplace Mariana Martiskova July 20‚ 2012 ISSUE: Is the GTE South‚ Inc. guilty of negligance per se towards Laura Baldwin on the grounds of unlawful telephone booth placement in rights-of-way ? RULE : Negligence per se may occur if any individual violates a statute or an ordinance providing for a criminal penalty and that violation causes another to be injured
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