locked into the use of one or two categories of products‚ therefore companies have to expand their brands to fit into the lives of consumers. People are unique and so are the preferences of their needs and wants. A basic product such as laundry detergent that so many consumers use on a continuing basis can be affected solely by the consumer. There are many factors that influence consumer purchases‚ psychological and social being the main facts. Everything from motives‚ perception and attitudes
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consequences that may follow‚ but with the right protection it can all be avoided. Sunburn is a common thing we see all summer on ourselves and friends. It is the reddening of skin which can also be accompanied by inflammation‚ blistering‚ and/or peeling depending on the severity of the burn. Sunburn is caused by overexposure to ultraviolet rays given off by the sun. Ultraviolet rays‚ damage cells in our body known as melanocytes. These cells produce melanin‚ a pigment which gives our skin its color
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she shows to the world. However‚ being an onion‚ the outer layer is the same as every layer‚ and there is no heart or core. The poet chose the onion to represent her self because she believes that she too lacks a core. Her lover is described as “peeling away [her] body‚ layer by layer” and the discarded skins are cast aside like “all the debris of pursuit.” In other words‚ he is stripping away what he perceives as her defenses‚ and discarding them like trash. She argues that what he perceives as
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Category | Home Care brands- detergents | Sector | FMCG | Tagline/ Slogan | ‘Sabki Pasand Nirma‚ Washing Powder Nirma’ | USP | Product with low price without compromising on quality | STP | Segment | Economy Segment | Target Group | All Indian households and laundry stores | Positioning | Quality at very affordable price | SWOT Analysis | Strength | 1. Strong brand equity developed over the years 2. Wide distribution network 3. Market leadership in detergent market (mid priced segment)4
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benzene sulfonates (LAS) for laundry detergents‚ light-duty dishwashing liquids‚ industrial cleaners‚ for household cleaners. In India IOCL’s Gujarat Refinery‚ Reliance Jamnagar Refinery too produces LAB for companies like Nirma‚ P&G‚ and Godrej. LAB History ‚Uses and Properties:- In 1939‚ the soap industry began to create detergents using surfactants that were supplied to the soap manufacturers by the petrochemical industry. Because the synthetic detergents produced from these surfactants were
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A Comparative Analysis on the Effectiveness of Champion and Pride as Cleaning Detergents By: Solis‚ Sharel Leigh DS. Tan‚ Ma Get M. Teacher: Ms. Regilyn Navarette Acknowledgement We would like to dedicate this experiment we did to every mother‚ nannies‚ maids‚ and the likes who work hard each and every day or our lives. They‚ who sweat a lot just to give us fresh‚ newly-washed and sweet
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research concerning growth opportunities in the low-end detergent market in Northeastern Brazil. This report will deal with the issue of whether an entry in the low-end Northeast is profitable for Unilever‚ or if it should rather refrain from entering this market. It is divided into six parts and provides the reader with the following information: the relevant economic factors‚ the current social situation and consumer behavior concerning detergent consume and washing habits‚ the main industry players
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beginning. In 1969‚ Karsanbhai Patel tries his hand at making phosphate-free detergent powder. The product was named as Nirma (after Mr. Patel’s daughter Nirupama)‚ a brand which today commands a value of Rs.4‚840 crore. The product line of Nirma holds an array of consumer products ranging from cosmetics‚ soaps‚ detergents‚ salt and soda ash. Along the way‚ the Nirma brand name has become almost synonymous with low-priced detergents and toilet soaps. Earlier the product was packed in polythene bags and
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methanol. This alkali is deliquescent and readily absorbs moisture and carbon dioxide in air. Sodium hydroxide is used in many industries‚ mostly as a strong chemical base in the manufacture of pulp and paper‚ textiles‚ drinking water‚ soaps and detergents and as a drain cleaner. Worldwide production in 2004 was approximately 60 million tonnes‚ while demand was 51 million tones. Physical properties Pure sodium hydroxide is a whitish solid‚ sold in
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the Iron Age and the Bronze Age‚ according to the level of chemical endeavor of that time. The content in this report will comment on the various implications of science on society and the environment‚ such as the use of CFCs‚ the use of soaps and detergents‚ shrinking world resources‚ eutrophication‚ heavy metal pollution and poisoning‚ and the role of chemists. The information in this report was obtained from a wide variety of resources‚ as in the bibliography‚ which have each been assessed for their
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