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    Pest Analysis

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    Tutorial 1: Markets and Organizations Q1. Case Study [pic] Managing external influences First Group (First) is the UK’s largest transport operator‚ employing more than 137‚000 people in the UK and the USA. In the UK‚ it runs rail services carrying around 275 million passengers a year. It is the UK’s largest bus operator and also runs a rail freight business. In the US‚ it operates school transport for nearly four million students a day. The company is seeking to extend it operation in UK

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    Mattel in China

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    Mattel in China Introduction : Mattel is an American company Specialized in toys and games‚ founded in 1945 by Harold Matson and Elliot Handler. It is a global leader in icts sector. It manufactures MOST icts of toys in China. Mattel is a consistant name of "Matt" Matson Harold nickname‚ and "El" in Elliot. Mattel brands include Barbie‚ Big Jim‚ Fisher-Price‚ Hot Wheels‚ Magic 8 Ball‚ The Masters of the Universe‚ Matchbox and Polly Pocket Publishes games and Othello‚ Scrabble (except North

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    Barbie

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    Barbie: The Bitch Has Everything? On eBay‚ a bidder can purchase a pink license plate frame that says‚ “I want to be Barbie. The bitch has everything.” Barbie appears to have the perfect body‚ Ken‚ her handsome boyfriend‚ a multitude of careers ranging from a teacher to an astronaut‚ and an endless wardrobe with all the accessories. But a close examination of Barbie may reveal that she does not have everything. Mattel’s Barbie doll has enjoyed a long and profitable history. Invented by

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    INTRODUCTION This chapter identifies the main external influences on the UK market for private security and fire protection‚ using the four headings of a PEST analysis: political‚ economic‚ social and technological. Where such influences have more than one dimension‚ they are considered under the heading that is considered to be the most relevant. POLITICAL FACTORS The Terrorist Threat Precautions against terrorist attacks have been stepped up since the events of 11th September 2001‚ and

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    2.1.1 POLITICAL The hotel industry had evolved very rapidly since the opening policy in 1978‚ after that the economy has gradually transformed to a market-oriented one. The reform has created a much better business environment for the hotel industry development (Hornsby‚ 1990). According to Kotler (1996)‚ The political environment is strongly affect hospitality industry‚ political environment is made up of laws‚ government agencies and pressure groups influence and limit the activities of various

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    Mattel’s Barbie Industry Analysis Mandy Hope April 4‚ 2011 Every second 2.5 Barbie dolls are sold. This contributes to sales of more than $1.5 billion U.S. annually‚ making Mattel’s Barbie the most successful doll in history. By the year 2000‚ Barbie and all accessories had become more than half of Mattel’s toy sales. Despite several other companies promoting Barbie-like dolls‚ their management showed little fear. All believed that the American public was so engrained with the brand and

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    Mattel Case

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    #07 - Teaching Case Study Hazardous Toy Recalls at Mattel‚ Inc. Key words: Chinese manufacturing‚ outsourcing‚ product recalls‚ global supply chain risk Type of submission: teaching case study Hazardous Toy Recalls at Mattel‚ Inc.[?] Abstract In 2006 and 2007 Mattel‚ Inc. was faced with massive recalls of Chinese-made toys due to potentially dangerous levels of lead in various toy model surface paints and small magnets in toys which could fall off and be swallowed. This

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    pest analysis

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    A GLOBAL / COUNTRY STUDY AND REPORT ON “ PESTLE Analysis and Sector ial Study of Russia” Today we are at the door step of 21st century. The world is widening without having a New and new developments are coming these days in all fields all over India to make the people life more comfortable and luxurious. The industries are growing so fast in India in order to satisfy all the needs of people. Similarly Gov. has supported to these companies for their development and progress of private

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    face ups and downs‚ it did not stop her to become the most important pioneer in this industry. This article approaches the evolution of Amazon.com from a PESTEL‚ Porter`s five forces‚ a competitor analyze point of view‚ also an internal analysis and a SWOT analysis. E-commerce has become a key driver of business success nowadays Keywords: electronic e-commerce‚ Amazon.com‚ technology‚ globalization Introduction The expansion of globalization has led to the emergence of the digital economy. New

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    SWOT Analysis. Definitions of SWOT profiling‚ SWOT intelligence analysis‚ SWOT tools‚ matrix‚ templates and utilities.   Strengths‚ weaknesses‚ opportunities and threats analysis. SWOT analysis definitions‚ descriptions‚ SWOT templates‚ examples and explanations. SWOT profiling & analysis in market & competitive intelligence. Tools and utilities in support of final SWOT analysis. Winword templates‚ screen shots‚ PowerPoint slides and word files.    A standard marketing tool for market and

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