they do? A doll that a child can actually call “friend” and play with it as if it actually has life? Barbie dolls can either be given for a birthday present or a christmas present. In American Culture‚ A barbie doll is a doll made out of plastic who has different hobbies‚ different fashion apparel‚ different skin colors‚ different hairstyles and comes with her own transportation and housing. Barbie has many many hobbies that she is good at. She has been an astronaut‚ veterinarian‚ doctor‚ cheerleader
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Barbie: The American Girl Goes Global Barbie which is produced by Mattle is the most known and successful baby doll all around the world. So there is a reason underlying this success. Firstly‚ Mattel’s global marketing strategy involves adapting fashion trends and cultural differences to its product. Since‚ Barbie has been successfully adapted to cultural differences in the United States‚ Mattel tried to adopt a regiocentric approach for Western European market. However‚ Mattel improved a
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October 31‚ 2012 Barbie- An American Icon Icons like Barbie recognized for their popularity and effects on society. Barbie is a subject of obsession all over the world. Collectors‚ consumers and even some designers become enthralled in the Barbie world. Designers create special designs to fit a specific trend of the high fashion runways. Collectors all over the world collect and spend amazing amounts of money to have the original Barbie in their collection. The consumers have made Barbie a true icon
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“Come on Barbie lets go party”‚ goes the popular song by Aqua‚ a song that is loved by many but when listened to carefully this song has some very demeaning messages towards Barbie. “I’m a blonde single girl in the fantasy world‚” is a message that many people claim her to be‚ living in a fantasy world. Unfortunately too many girls young and old want to follow in her footsteps. Barbie is indeed a negative public icon. Not only is she a negative influence towards young girls but she also promotes
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Mattel’s Barbie Industry Analysis Mandy Hope April 4‚ 2011 Every second 2.5 Barbie dolls are sold. This contributes to sales of more than $1.5 billion U.S. annually‚ making Mattel’s Barbie the most successful doll in history. By the year 2000‚ Barbie and all accessories had become more than half of Mattel’s toy sales. Despite several other companies promoting Barbie-like dolls‚ their management showed little fear. All believed that the American public was so engrained with the brand and
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images of how we think life is supposed to be. Although‚ who’s to say what’s right and what’s wrong with the way we interpret things? Marge Piercy‚ who wrote the poem “Barbie Doll”‚ has a very strong view of how destructive social pressure can be to a girl through her transitioning stages into a woman. She expresses how the Barbie doll‚ the toy figurine that woman idealize‚ is‚ in fact‚ a method of corruption to a young girl. First and for most we must understand who the persona is in the poem
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A Woman’s Place in Society In Marge Piercy’s poem‚ “Barbie Doll‚” the title carries a lot of meaning because a Barbie doll has long been an icon in society. Although it is a children’s toy‚ a Barbie doll exemplifies a woman with a perfect body exonerating beauty. This poem portrays a summary of a life since birth to the end of life at a funeral. The protagonist never had a chance to live her life to the fullest because she was always trying to please others and wanted to be accepted. She
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"Brand positioning is an attempt to create and maintain a unique representation of the brand in customer’s mind‚ a representation that is expected to stimulate choice of that brand" (Rossiter‚ 2005‚ p.42). Positioning‚ in fact‚ refers to how customers think about different brands in a market. Through brand positioning a company attempts to build a sustainable competitive advantage on product attributes in the consumer’s mind. Nevertheless‚ developing a successful positioning strategy is not easy
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When a child is young‚ their minds are still growing and their personality is starting to come together. However‚ there are certain pressures that a toy can put on a child. For instance‚ in the poem "Barbie Doll" the author starts off by describing the toy doll. How barbie dolls cook‚ clean‚ and take care of the babies. Then the owner of the doll grows up to be a normal girl‚ but when puberty hits and the girl starts changing‚ she is criticized for her big nose and fat legs. Everyday since‚ she has
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What toy has everything anyone could ever ask for? (Pause for 2 seconds) If you are thinking of Barbie‚ then you are correct. Barbie was my favorite toy as a child and it still is for many little girls today. Today‚ I am going to talk about how Barbie was designed‚ how she has changed over the years‚ and how Barbie affects American culture. Here is Barbie’s story. In 1930‚ a young girl fell in love with a boy. The girl had high hopes of going off to college to become a success woman with a
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