"Barbie strategy" Essays and Research Papers

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    [pic] [pic] [pic] Living in a Barbie World I am a Barbie Girl living in a Barbie world‚ a culture defined by physical perfection. I understand my generation’s obsession with physical perfection‚ just look our idols and role models‚ Brittany Spears‚ Jennifer Lopez‚ Jessica Simpson‚ Barbie Dolls by definition‚ no matter if designed by birth or surgery. However‚ I question how and why did a generation before me have such an obsession with a doll culture representing

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    Case 2 Barbie vs Bratz

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    BADM 372: Advertising Case 2: Barbie vs. Bratz 1. Provide an analysis of the Mattel Barbie brand. What factors shape perceptions of the brand in the eyes of parents and young girls? Barbie was billed as “a shapely teenage fashion model‚” and made her first appearance at the American Toy Fair in New York City and soon became a hit. (http://www.brandchannel.com/features_profile.asp?pr_id=160) Barbie was then and still is a popular doll for young girls. In the beginning she was popular because she was

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    doll she passed down to me was her Barbie. Barbie dolls were the coolest dolls because they had different hair and different eye colors. Still to this day Barbie’s have been produced with different changes and appearances but still the same original basics of looks. Barbie’s are iconic because they can be traced back to the 1950’s‚ most young girls will play with dolls their mothers past down to them and because most people

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    Kylee Farnum Lori Rogers ENG 201 September 18‚ 2015 Barbie: Breaking Feminist Barriers Barbie‚ arguably one of the most influential global icons of our time‚ made her big debut in New York City in 1959 at the American Toy Fair (“Barbie’s Debut”). From the beginning‚ Barbie’s unrealistic proportions‚ glamorously extensive wardrobe‚ and her bold independence have stirred up vast controversy in American culture. However‚ she represents much more than a tan‚ blonde‚ leggy‚ blue-eyed figurine; she

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    Barbie The Effect of Barbie’s in Society Research Vivian Ramos Waubonsee Community College Abstract This paper gives a brief overview of the effect of Barbie’s in today’s world. Ranging from a variety of positive and negative views that influence the women’s physical looks today. A plastic toy that has been very popular for the past fifty years has slowly found its deeper meaning. I will first give you a brief overview of how this research is mapped out. Starting with the background information

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    Law and Order SVU Where’s My Shoe? Bong. Bong. In Barbie Land District of Malibu‚ there’s only one thing that matters in the summer heat. Shoes are status. Shoes are the focal point of an outfit. Shoes are life. Tuesday June 12‚ 2012 Apartment of Teresa Dollface Apt. #126 Louboutin Lane Malibu‚ California Bong. Bong. “Oh my God. Where is my shoe?” Teresa screams panicking. She holds the button down on the remote control that powers her revolving shoe shelf system. Around and around

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    be herd by society. She shares her opinions threw the characters she makes in her writing and poetry. Piercy wrote the poem Barbie Doll‚ and in this poem she states woman do not need to fit into society’s point of view of what a woman should look and act like. Piercy has a fascinating history and high valued awards‚ but what was Piercy’s message to her audience when Barbie Doll was published in 1973. Piercy was born on March 31‚ 1936 in Detroit‚ Michigan into a family that was greatly affected

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    Barbie Doll Revolutionized Toy Industry By Belem Ramos From left‚ Cherity and Amanda Pierce display their Barbie collection. Photo by Sandra Pierce. Flashy clothes‚ the perfect boyfriend‚ a Corvette‚ Ferrari‚ full size apartment with beautiful furniture and a boat. She’s the woman who has everything and every year receives more. Since her introduction in 1959‚ the Barbie doll may be the most influential icon of American culture in the late twentieth century. Barbie’s success may be attributed

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    outgoing character with an outfit for every occasion. She’s Barbie. Today we will learn about this amazing doll and the affect she has had on toy industry. First we will examine the pink and perfect history of Barbie‚ then we will try on the many different characters in Barbie’s family‚ and finally we will hit the shelves to examine the marketing of Barbie merchandise. First we will examine the pink and perfect history of Barbie. Barbie was first introduced at the American International Toy Fair

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    Mattel Inc. is the induction industry of the Barbie dolls. The first Barbie doll was invented in 1959 and since then‚ the Barbie dolls have been around for decades and have become some of the most popular dolls in the world. Young girls often enjoy playing make believe with their Barbie dolls through the way they dress‚ and make the dolls behave during play time. Most young girls see themselves through their dolls and so the young children view the Barbie dolls as their idol and future self when they

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