Barilla SpA I think the main causes for large fluctuations in orders observed at the Pedrignano CDC are too frequent trade promotions‚ volume discounts‚ and distributors’ use of periodic review inventory systems. Collectively‚ Barilla experienced the bullwhip effect in its distribution network. With the use of trade promotions to push product into the grocery distribution network‚ Barilla distributors could buy as much product as desired to meet current and future needs. Without a ceiling in order
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SERVICE INNOVATION: CASE STUDY ON SPA AND MED BEAUTY AT THE SAUJANA YUSMANI BINTI MOHD YUSOFF Research report in partial fulfillment of the requirement for the degree of Master of Business Administration UNIVERSITI SAINS MALAYSIA 2010I ACKNOWLEDGEMENT BISMILLAHHIRRAHMANNIRAHIM. Praise is to ALLAH SWT‚ the most Gracious and most Merciful. The completion of this thesis would not have been a success without the efforts‚ guidance‚ and assistance‚ prayers of all the individuals and groups
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Barilla SpA (A) Case Study: Just-in-Time for Delays The Barilla SpA (Society of Stockholders) was established in 1875. Barilla is considered the largest pasta producer in the world. The company was successful through the years but debt would overwhelm the company and require it to be sold in 1971; however‚ in eight short years the company would be sold back. Giorgio Maggiali‚ the director of logistics‚ struggled to make a change that he considered would take the company to the next level. The Just-in-time-distribution
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SUMMARY Barilla SpA‚ an Italian manufacturer and world’s largest pasta producer that sells to its retailers largely through third-party distributors‚ experienced widely fluctuating demand patterns from its distributors during the late 1980s and Barilla suffered increasing operational inefficiencies and cost penalties. Brando Vitali‚ Barilla’s ex-Director of Logistics‚ proposed a Just-In-Time Distribution (JITD) system to counter this demand variation. This system required the distributors to share
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Introduction: Whenever we hear the word “spa” we often think of massages‚ facials‚ beauty and skin care; but‚ do you know where this word came from? Spa is named after a town in Belgium “Spa” dating back from the Roman Era‚ it is also an acronym for “Salus per Aquae” which means health through water. As we all know‚ advancement of medicine and technology were not available during the ancient times; people tend to travel to hot springs in hope of finding cure. People strongly believed the healing
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Background In 1875‚ Barilla was founded in Parma‚ Italy by Pietro Barilla. In the 1940’s the company was passed on two his two sons who led the company through a really strong period of growth. During this time the company transformed into a vertically integrated corporation and chose to distinguish itself through robust branding. Expansion of the company drove the Barilla brothers into debt‚ where they were decided to sell the company to an American firm. However‚ years later the Barilla brothers were
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patterns. In order to reduce the Bullwhip effect being experienced by Barilla‚ their supply chain would have to be Centralized. This solution allows Barilla to see end customer demand and eliminate costs involved with inventory‚ manufacturing‚ and transportation. JITD would allow Barilla to work directly with its distributors and create a flexible manufacturing process. By following the suggestions made in the plan of action‚ Barilla will succeed in influencing its distributors and Sales personnel to
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SUBMITTED BY: President‚ Brazilian Spa Assoc. What are some changes you have noticed in your customers this past year? Are you seeing any new requests from consumers? It’s impressive how fast the Brazilian spa market is developing. When compared to 5 years ago‚ this industry has definitely grown over 20% per year. That is a result of the increasing “wellness culture” of the population‚ especially in big cities. It has really changed the way people look at the spas‚ which are more and more becoming
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Barilla SpA Case Table of Contents Executive Summary 2 Issues Identification 3 Environmental and Root Cause Analysis 3 Alternatives or Options 4 Recommendation and Implementation 5 Monitor and Control 6 Conclusion 6 Executive Summary Barilla’s high stock out rates along with large average inventory numbers are the main reasons why Maggiali is looking to continue on with Vitali’s dream of implementing the Just In Time Distribution system. However‚ faced with great external resistance
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Barilla SpA is an Italian pasta manufacturer comprised of 7 divisions: 3 pasta‚ bakery‚ bread‚ catering‚ and international. By 1990‚ Barilla had become the largest pasta manufacturer in the world. The company ships its pasta to one of two central distribution centers (CDC) where it is bought by individual supermarket distributors called "grande distribuzione" (GD for larger supermarkets) and "distribuzione organizzata" (DO for smaller‚ independent supermarkets). During the late 1980s‚ the distributors
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