------------------------------------------------- Top of Form Buyer Bargaining Power (one of Porter’s Five Forces) Buyer Power Definition Porter’s Five Forces of buyer bargaining power refers to the pressure consumers can exert on businesses to get them to provide higher quality products‚ better customer service‚ and lower prices. When analyzing the bargaining power of buyers‚ the industry analysis is being conducted from the perspective of the seller. According to Porter’s 5 forces industry
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GEELY’s ACQUISITION of VOLVO 1. Introduction to the Case This Case is about * The Automotive Industry of China * The acquisition of “Volvo” by “Geely” (a Chinese firm) * Geely is an automotive company in China‚ which was engaged in producing non-luxury cars for its local market in the country since 1998. * Li Shufu was the founder of the company‚ who was basically a poet and has a philosophical attitude towards life. * The time of the case is year 2010. 2. Situational
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SWOT Analysis A scan of the internal and external environment is an important part of the strategic planning process. Environmental factors internal to the firm usually can be classified as strengths (S) or weaknesses (W)‚ and those external to the firm can be classified as opportunities (O) or threats (T). Such an analysis of the strategic environment is referred to as a SWOT analysis. The SWOT analysis provides information that is helpful in matching the firm’s resources and capabilities
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Petroleum Industry According to porter the key barriers to entry are economies of scale capital expenditure requirements ‚ customer switching costs ‚ access to industry distribution channels ‚ and the threat of retaliation by the existing Industry players . Considering these factors for the Petroleum Industry the economies of scale is very high because of its capital-intensive nature of operations there fore new entrants face economies of scale as a barrier to entry in to Petroleum industry . As explained
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considerable amount of power over metal can manufacturers. Barriers to entry 1. The capital investment is low. A typical two-pieces can line cost between $20 and $25 million‚ and a three-pieces can line cost approximately $1.5-$2 million. So the capital is not the barrier to entry. 2. The efficient scale is not more than 15 lines‚ so the economy of scale is low and can put barrier to entry 3. There are no switching barriers because the products are indifferent and buyers don’t have
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Lecture 5 External Environment Parts of these slides are material developed and copyrighted by Johnson‚ Scholes & Whittington (2006) and Lynch (2006) Sustainable Competitive Advantage • One of the main purposes of analysing competitors is to explore where and how sustainable competitive advantage (SCA) can be generated • Public service and not-for-profit organisations may also wish to explore SCA as they may be in competition for finance from external bodies • SCA will probably require
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company’s favor are crucial to strategy. Threat of Entrants New entrants cause competition on market share‚ which then puts pressure on prices‚ costs‚ and the rate of investment necessary to compete Puts cap on profit potential in the industry Barriers to Entry 1. Supply-side economies of scale: Supply-side scale economies deter entry by forcing the aspiring entrant either to come into the industry on a large scale‚ which requires dislodging entrenched competitors‚ or to accept a cost disadvantage
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Slide 2: Background * Luck Companies was founded by Charles Luck‚ Jr. in 1923 in Richmond Virginia; Charlie Luck IV become president and COO in 1995 and CEO 1999 * Family run business that like many small businesses used a “top-down” management style * Built on a “we care” attitude that emphasized integrity and treating people right‚ they created a competitive advantage with their stellar customer service * Competition increased and growing consolidation within the industry started
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depending on the industry. The state of competition in an industry depends on five basic forces‚ which are di-agrammed in Figure 1. The collective strength of these forces determines the ultimate Figure 1 Elements of Industry Structure Entry Barriers Rivalry Determinants Economies of scale Industry growth Proprietary product differences Fixes (or storage) costs/value added Brand identity Intermittent overcapacity Switching costs Product differences
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Awareness of the five forces can help a company understand the structure of its industry and stake out a position that is more profitable and less vulnerable to attack. 78 Harvard Business Review | January 2008 | hbr.org STRATEGY STRATEGY by Michael E. Porter Peter Crowther SHAPE THE FIVE COMPETITIVE FORCES THAT Editor’s Note: In 1979‚ Harvard Business Review published “How Competitive Forces Shape Strategy” by a young economist and associate professor‚ Michael E. Porter
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