1.1 INTRODUCTION: Retail Banking has always been an integral part of the banking activities world over‚ but it is only in the recent past that it has gathered momentum. Though internationally this revolution started in the 1980’s‚ as far as India is concerned‚ the post- liberalization era marked the starting point of retail banking revolution with new generation private banks and foreign banks taking the lead. Retail banking has been the focus of attention for the banking industry. Changing
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MKTG 206: Promotions Management Promotional Campaign for Veet® Hair Removal Cream ContentS Section One: Executive Summary 2 Section Two: Situation Analysis 2 2A. The Depliatory Industry 2 2B. Client Brief: Veet® 3 2C. Marketing Mix adopted by Veet....................................................................................................................3 2D. Internal Analysis.............................................................................................................
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History of Sunsilk Shampoo Sunsilk was launched in 1954‚ in the UK‚ Sunsilk had quickly become Unilever’s leading international shampoo brand. By 1959‚ it was available in eighteen countries world-wide marketable devices that identify and differentiate the brand. Brand Branding Decisions Branding strategy is one of the most vital decisions taking by marketers. It is a strategy‚ which brings lots of positive feedback for a firm. Indivual name: Unilever follow individual name for setting brand
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Retail Tracking Systems Retail Pro or MicroStrategy? Retail Pro is Business Intelligence software that enables retail store owners to customize a “Point-of-Sale” (POS) method of retailing. The key feature of this software is the ability to create multiple revenues of sales inside one store. The software allows employees to select from an array of add-on modules to run a retail establishment using strategic planning and undergoing the various tasks involved operating a retail establishment.
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and I’m going to give a talk on sales promotion. Basically‚ I’ve divided my presentation into four parts. At the beginning I’ll give the definition of promotion sales. Then‚ in the second part‚ I’ll identify what sales promotions can be derected at. Afterwards‚ I’ll point out the most effective sales promotions strategies and to finish off‚ I’ll discuss different types of sales promotion. Right... first of all it’s important to understand what sales promotion is. It can often be hard to launch a
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Introduction ‘Harrods of London’ is a British institution. It is probably the most well-known and respected retail store in the world. For 162 years‚ Harrods has built its unique reputation supported by its key brand values – British; Luxury; Innovation; Sensation; Service. Harrods employs approximately 5‚000 people from 86 different nationalities who deal with up to 100‚000 customers a day at peak times. Harrods needs employees who can face the challenges that its reputation and standards
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java basics1 Learn Java/J2EE core concepts and key areas With Java/J2EE Job Interview Companion By K.Arulkumaran & A.Sivayini Technical Reviewers Craig Malone Stuart Watson Arulazi Dhesiaseelan Lara D’Albreo Cover Design‚ Layout‚ & Editing A.Sivayini Acknowledgements A. Sivayini Mr. & Mrs. R. Kumaraswamipillai 2 Java/J2EE Job Interview Companion Copy Right 2005-2007 ISBN 978-1-4116-6824-9 The author has made every effort in the preparation of this book to
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Promotional Mix is the term used to describe a set of tools that an organisation uses to communicate effectively the benefits of its products to its customers. These tools include: ❖ Advertising ❖ Public relations ❖ Sales promotions ❖ Direct marketing ❖ Personal selling ❖ Corporate image ❖ Exhibitions ❖ Sponsorship Advertising: This Company is advertised on the internet. Different types of advertising are aimed at different
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Population Aged 65+: National Estimates at January 1st: 2006-2011 .......................................................42 GDP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43 Table 2.5 — Retail Sales as a Proportion of Gross Domestic Product: 2006-2011 ..........................................................43 Labour Force Indicators . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44 Table 2.6 — Employed
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Week One Exercise Assignment Basic Accounting Equations 1. Concepts. Jean ’s Marine Supply specializes in the sale of boating equipment and acces¬sories. Identify the Basic items that follow as an asset (A)‚ liability (L)‚ revenue (R)‚ or expense (E) from the firm ’s viewpoint. a. The inventory of boating supplies owned by the company. – Asset (A) b. Monthly rental charges paid for store space. – Expense (E) c. A loan owed to Citizens Bank. – Liability (L) d. New computer equipment
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