of four strategies. These strategies involve making the most of existing markets and products‚ introducing new products‚ or entering new target markets. Ansoff’s four strategies are depicted in the matrix below. 1. Market Penetration: This involves increasing sales of an existing product and penetrating the market further by promoting the product heavily or reducing prices to increase sales. This strategy has the lowest risk strategy as the firm knows the product and the market. Market penetration
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| | | foreign direct investment | | | global management team | | | international joint venture | 1. Alliances in which two or more partners have different relative ownership shares in the new venture are called ________. Answer | | cultural strategic alliances | | | equity strategic alliances | | | non-equity strategic alliances | | | transmodal strategic alliances | 1. Firms most likely form cross-border strategic alliances with European companies because
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encouraged. Vietnamese market becomes attractive for foreign investors. Recently‚ there are a lot of foreign investors come to Vietnam to investigate‚ explore new market. Up to 1993‚ there are 105 foreign investment projects getting the investment licenses from SCCI (State Committee on Co-operation and Investment). Total foreign investment capital is 972 millions USD. (See Appendix 1). The first place foreign investors come to seek the useful advice is Vietnamese Firms Consulting Foreign Investors
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managing channel how interrelationships among a firm and its channel members can be managed better (Achrol and Stern 1988; Anderson et al 1997). Globalization of markets is a phenomenon that has received much attention and been extensively debated both at general societal/institutional/cultural levels and at market and business levels. In any globalization process‚ distribution of goods and services between and within local industrial and consumer markets is of great importance. A marketing channel is
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‘Don’t compete with colleagues; Embrace them’ “The survey by OfficeTeam revealed that nearly half of senior managers believe employees are more competitive with each other today than they were 10 years ago” (BusinessNewsDaily‚ 2012). In the real business world‚ getting along with colleagues makes the work environment and workers more productive and enjoyable in today’s organizations. However‚ not all situations with colleagues are easily dealt with. The given article entitled‚ ‘Don’t compete with
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Visual Basic Language History Visual Basic was founded by Alan Cooper who was also known as the father of Visual Basic. Originally‚ it was a simple shell that was nicknamed Tripod. Bill Gates later purchased Tripod and changed the name to Ruby. Ruby added a control box which could be used to add components or widgets. Later‚ in 1991‚ Ruby and Quickbasic came together to form Thunder. Thunder added drag and drop tool capability‚ codeless object GUI creations‚ and event oriented programming. Visual
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will discuss the small firm effect as an anomaly which counter-argues the efficient market hypothesis in relate to the capital assets pricing model. Furthermore‚ the supporting evidence and influence of this anomaly will be included in the essay. Moreover‚ the reason of existence and profitability will be discussed. At last‚ a conclusion about whether or not to use this anomaly earn profit will be provided. Explanation of small firm effect and its methodologies Small firm effect refers to a situation
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DIVERSIFICATION AND FIRM PERFORMANCE: AN EMPIRICAL EVALUATION Anil M. Pandya and Narendar V. Rao Abstract Diversification is a strategic option that many managers use to improve their firms’ performance. This interdisciplinary research attempts to verify whether firm level diversification has any impact on performance. The study finds that on average‚ diversified firms show better performance compared to undiversified firms on both risk and return dimensions. It also tests the robustness of these
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of the "hot" items may be in rather low supply. Many assume the supplier would supply more to further increase profits. Price and quantity exchanged in the market is a bit more complex than the previous statement . We will start off the analysis by looking at the law of supply. The law of supply is a basic economic principle that states firms are willing to supply larger quantities at higher prices. In retrospect‚ they will supply lesser quantities at lower prices. Supply is illustrated by an upward-sloping
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characteristics of a Born Global firm? How are distinguishable from those of a traditional firm that seek to expand with a more traditional evolutionary process? The Born Global firm phenomenon refers to those special firms that adopt an international approach right from their birth The general characteristics of Born Global firms differentiate themselves from other multinationals in their growth stages. Born Global firms typically operate in a narrowly defined market niche‚ which makes it harder
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