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A STUDY ON CONSUMER PERCEPTION OF RETAIL OUTLET WITH REFERENCE TO BIG BAZAAR‚CHENNAI By S.PREETHI A PROJECT REPORT Submitted To The FACULTY OF BUSINESS ADMINISTRATION In partial fulfillment of the requirements For the award of the degree of MASTER OF BUSINESS ADMINISTRATION IN MARKETING MANAGEMENT Anna university CHENNAI 600 025 ABSTRACT Training is a learning experience‚ in that it seeks a relatively permanent change in an individual which
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Big Bazaar is a chain of hypermarket in India‚ which caters to every family’s needs and requirements. This retail store is a subsidiary of Future group‚ Pantaloons Retail India Ltd. and is an answer to the United States’ Wal-Mart. Big Bazaar has released the doors for the fashion world‚ general merchandise like sports goods‚ cutlery‚ crockery‚ utensils‚ and home furnishings etc. at best economical prices. Big Bazaar group offers more than 100 stores all over the country with an amalgamation of
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Big Bazaar is a largest hypermarket chain of hypermarket in India. As of June 2‚ 2012 there are 214 stores across 90 cities and towns in India covering around 16 million sq.ft. of retail space. Big Bazaar is designed as an agglomeration of bazaars or Indian markets with clusters offering a wide range of merchandise including fashion and apparels‚ food products‚ general merchandise‚ furniture‚ electronics‚ books‚ fast food and leisure and entertainment sections. Big Bazaar stores have been designed
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Zainual Bashar Bhutto‚ Rambalak Yadav‚ Vikram Singh Consumer Perception of Retail Outlets: A Comparative Study of Big Bazaar and More Megastores Email: zainualbashar@in.com‚ vikksecb@gmail.com‚ rbyadav1988@gmail.com Abstract This study focuses on the Consumer Perception of Retail outlets: A comparative study of Big bazaar and More mega store. With the help of consumer perception of retail outlets increase their sale and provide total customer satisfaction. These Retail Outlets increase the India
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Project [For the partial fulfillment of requirement towards degree in Master of Business Administration (MBA)‚ 2009-11 of Devi Ahilya Vishva Vidhalay (DAVV)‚ Indore] On “An evaluative study on the factors influencing customer satisfaction in BIG BAZAAR in Indore” Guided By: Submitted By: Mr. Giriraj Godani Hareram chouhan MBA IV Semester
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PROJECT TITLE : A study on layout of Big Bazaar‚Noida. INTROUCTION: Big Bazaar is a chain of shopping malls in India currently with 29 outlets‚ owned by the Pantaloon Group. It works on same the economy model as Wal-Mart and has had considerable success in many Indian cities and small towns. The idea was pioneered by entrepreneur Kishore Biyani‚ the head of Pantaloon Retail India Ltd.Big Bazaar‚ the flagship retail chain of the Future Group‚ is on the verge of achieving a unique milestone in the
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INTRODUCTION INTRODUCTION Every business conducted for the purpose of selling or offering for sale any goods‚ wares‚ or merchandise‚ other than as a part of a "wholesale business" to the final consumer can be defined as retail business Retail is the second-largest industry in the United States both in number of establishments and number of employees. The U.S. retail industry generates $3.8 trillion in retail sales annually ($4.2 trillion if food service
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A Report on Live Project of Big Bazaar Under the guidance of: Prof. Kambam Vedanthan‚ H.R Manager: Sarath. Prepared by: CH.ANIL CHENNA KESAVA NADH‚ 1221511‚ M.B.A N‚ CHRIST UNIVERSITY INSTITUTE OF MANAGEMENT. About Big Bazaar: Big Bazaar was launched in September‚ 2001 with the opening of its first four stores in Calcutta‚ Indore‚ Bangalore and Hyderabad in 22 days. Within a span of ten years‚ there are now 161 Big Bazaar stores in 90 cities and towns across India. By
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Aditya brila retail: more- general view The Group’s foray into the retail sector began in December 2006 when it acquired Trinethra‚ the chain of stores based in south India. May 2007 saw Aditya Birla Retail Limited (ABRL) launch their own brand of stores called ’More.’ ABRL’s vision is "to consistently provide the Indian consumer complete and differentiated shopping experiences and be amongst India’s top retailers while delivering superior returns to all stakeholders" Currently‚ there are over
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