BCG MATRIX FOR NESTLÉ BANGLADESH LIMITED SBUs INTRODUCTION Strategic business unit (SBUs) a single business or collection of related business that can be planned separately from the rest os company‚ with its own set of competitors and a manager who is responsible for strategic planning and profit performance. Question Marks- Build Strategy‚ Stars-Hold Strategy‚ Cash Cows-Harvest Strategy‚ Dogs-Divest Strategy. In the commercial arena‚ the choice of an effective strategy is perhaps the most important
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Question 1 1.1 The BCG Matrix is still viable and usable in today’s world and is still a significant tool used by businesses. The BCG Matrix looks at the impact an investment will have on the company. The BCG Matrix works on two axis‚ Namely the vertical and horizontal axis. The vertical axis will indicate the growth rate and the horizontal represents the market share. The matrix assumes that a company must focus on its mature markets and form a strong competitive position in the market ultimately
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business began and where it is still headquartered. Inditex Group stores are today found in all of the world’s major cities‚ always in major shopping areas. Inditex has been listed on the Spanish Stock Exchange since 23 May 2001‚ following an IPO which generated great interest among investors worldwide‚ with shares some 26 times oversubscribed. Inditex shares are also quoted on leading Spanish and international stock indexes. (1) INDITEX Inditex has grown dramatically in recent years‚ achieving
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Inditex In 1963‚ Amancio Ortega opened for business enterprise manufacturing ladies’ gowns in a small workshop in A Coruña‚ since then its progress has been remarkable. Today‚ Inditex (Industria de Diseño Textil‚ SA) has become an international fashion retail composed of six business units: Zara‚ Pull & Bear‚ Massimo Dutti‚ Bershka‚ Stradivarius and Oysho. Its organizational structure consists of several departments‚ corporate headquarters‚ the six business units mentioned above and a number
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David Llacuna Ferrer (2011950089) Index 1. Inditex Group 1.1 Inditex 1.2 Share information and ownership 1.3 Inditex portfolio 2. Competitors 2.1 H&M 2.2 Uniqlo 2.3 GAP 2.4 Benetton 3. Inditex in South Korea 3.1 Entry strategies 3.2 Entry strategy in South Korea 3.3 Lotte 3.4 SWOT analysis 3.5 Inditex in Asia 4. Bibliography 1. Inditex Group 2.1 Inditex Inditex is a large Spanish multinational and nowadays is the largest fashion group‚ above
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Identification of Issues: Top management at Inditex‚ Zara’s parent company‚ must make the decision whether or not to upgrade the current IT system that they utilize‚ specifically their Point of Sales (POS) terminals in which they utilize in all their stores. Currently‚ the system that they use is based on a DOS operating system. In comparison to current technologies‚ DOS based applications are considered to be antiquated‚ although still in use by some organizations. Zara’s terminal vendor has assured
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Analysis Inditex Group Unit Introduction- GBO Group Award: Global Trade and Business SCN: 0137219061 Candidate’s Name: Cristina Diaz Alama HND Centre Xianda College of Economics and Humanities Shanghai International Studies University Date: 2013/10/08 Assessment 1 Select a Global Business Organization and describe its development from inception through to its present status as a global trader. Describe its expansion including any global acquisitions and mergers
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Press dossier Press dossier the Group Inditex‚ one of the world’s largest fashion distributors‚ has more than 4‚780 stores in 77 countries in Europe‚ the Americas‚ Asia and Africa. In addition to Zara‚ the largest of its retail chains‚ Inditex has other commercial formats: Pull and Bear‚ Massimo Dutti‚ Bershka‚ Stradivarius‚ Oysho‚ Zara Home and Uterqüe. The Group also includes more than a hundred companies associated with the different activities in the business of textile and fashion
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1. Introduction to the firm and its market Shops around the world *Last update: 19/02/2008 Source: Inditex Website Brand Quantity Zara 1‚134 Pull and Bear 520 Massimo Dutti 426 Bershka 510 Stradivarius 383 Oysho 293 Zara Home 205 Kiddy ’s Class/Skhuaban 230 TOTAL 3‚701 Inditex‚ as stated on its website‚ is one of the world’s largest fashion distributors: nearly 6 million of items were put on the market in 2006 (Figure 1). With eight sales concepts Zara‚ Pull and Bear‚ Massimo Dutti
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DEFINITION BCG MATRIX Boston Consulting Group (BCG) Matrix is defined by the following authors as follows: Table 1 Definition of BCG Matrix Pearce (2013) David (2012) BCG Matrix is an approach pioneered by the Boston Consulting Group that attempted to help managers “balance” the flow of cash resources among their various businesses while also identifying their basic strategic purpose within the overall portfolio. It is also known as “portfolio techniques”. BCG Matrix graphically portrays
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