Ethical Behavior of Dan Amos of American Family Life Insurance Company (AFLAC) American Family Life Insurance Company (AFLAC)‚ a Fortune 500 company‚ and their Chief Executive Officer (CEO)‚Dan Amos‚ were recently recognized by Ethiosphere Magazine as the World’s Most Ethical Company for the fourth consecutive year (Aflac Named Most Ethical Company for Fourth Consecutive Year‚ March 2013). This award is given to companies who demonstrate a commitment to ethical leadership‚ corporate social responsibility
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Changing the Value Proposition Model in Aflac Georgia-South 2014 Strategic Issues • Communicate NEW VALUE PROPOSITION • Increase RECRUITS and NOMINATIONS • Implement EXCHANGE STRATEGY • Market ASSOCIATE BONUS PLANS • Focus on ACCOUNT RETENTION Two Audiences Existing or Potential Agents/Brokers Aflac will pay YOU to build YOUR Agency! Existing or Potential Clients Aflac can provide a one-stop‚ single-bill solution for all your benefit needs! Aflac Value Proposition But to make this happen…
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icon and mimicking its tagline‚ “Aflac!” The market tagline was created in 2000 by the Kaplan Thaler Advertising Agency Group and recognized by nearly 90% of Americans; the pekin duck is an international icon and has done wonders for the organization (Best Review‚ 2003). For Example‚ after airing Aflac’s first duck commercial in January 2000‚ the organization rose practically overnight and became one of the most recognized brands of insurance in the market (AFLAC‚ 2008). The company advertised for
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Text: Marketing Managment Chapter 4: Conducting Marketing Research Topic: Market Research; Measuring Market Productivity; Return on Investment Learning Objectives: 1. What constitutes good marketing research? 2. What are the best metrics for measuring marketing productivity? 3. How can marketers assess their return on investment of marketing expenditures? Video Title: Dunkin’ Donuts Link: http://windowsmedia.pearsoncmg.com/ph/bp/bp_video_library/dunkin.wvx Synopsis This
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English by working with my colleagues and communicating with the boss. Also‚ I want to gain more skills that I can only learn from workplace such as prepare the marketing communication plan and organize the communication activities. I find an intern in AFLAC through the job fair. This is my first internship so I do not expect too much. As long as I learn something that is helpful to my career‚ I will be satisfied. 2. Description of the Organization 2.1. History of the company The company was founded
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sharing) or non-financial (flexible schedules‚ feedback‚ work environment‚ and development). According to Graves‚ compensation and benefits vice president of human resources‚ employee’s needs influence the company’s total rewards programs (Reed‚ 2009). Aflac has several attractive benefits‚ but according to Biddle’s explanation of rewards‚ there are fewer rewards. A traditional reward offered is profit sharing and is an exemplification of the guiding principle to “provide an enriching and rewarding workplace
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efficient. New advancement in technology makes AFLAC’s distribution method improve more than ever. AFLAC considers the SmartApp System the chief piece of technology in the insurance business today. The SmartApp System is a laptop system that permits workers to transfer policies straight to headquarters. Normally it would take about 14 days to process an application‚ but presently it takes 24 hours. AFLAC is at 90% paperless‚ making profits tear through the roof. Externally‚ a person has to consider
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determine the effectiveness of social influences in ethical decision making. Academy Of Management Journal‚ 56(3)‚ 635-658. doi:10.5465/amj.2011.0891 Reputation Institue (2011). Interview by the reputation institute. Interview with Laura Kane from Aflac. Retreived from http://www.reputationinstitute.com/frames/press/Interview_with_Laura_Kane_from_Afl c.pdf Selart‚ M.‚ & Johansen‚ S. (2011). Ethical decision making in organizations: The role of leadership stress. Journal Of Business Ethics‚ 99(2)‚
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are for companies to share information or data with external users. Some examples are; vendors‚ suppliers‚ customers‚ or business clients. An example of a business using an extranet network is “AFLAC”. This is to manage‚ control‚ and store information which is shared to employees that are external. AFLAC uses an e-business application called “Livelink”. This is for employees to work efficient in collecting or sending important information to their business or clients. The internet network is a
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Abstract: This paper looks at what part diversity plays in organizations in today’s multicultural environment. We first introduce organizational behavior and organizational culture and explain the importance of diversity in relations to both. We then take into consideration leadership and the importance of diversity initiatives being a focal part of management. Research shows that for diversity to play a vital role in an organization’s culture leaders must make it a priority‚ training and education
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