Strategic choice is a decision making process. Strategic choice could be defined as the decision to select from among the grand strategies considered‚ the strategy which will best meet the enterprise’s objectives. The decision involves focusing on a few alternatives‚ considering the selection factors‚ evaluating the alternatives against three criteria‚ and making the actual choice. The four steps in the process of strategic choice are; • Focusing on alternative • Considering the selected factors
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Definition 1. “BCG matrix (or growth-share matrix) is a corporate planning tool‚ which is used to portray firm’s brand portfolio or SBUs on a quadrant along relative market share axis (horizontal axis) and speed of market growth (vertical axis) axis.” 2. “Growth-share matrix is a business tool‚ which uses relative market share and industry growth rate factors to evaluate the potential of business brand portfolio and suggest further investment strategies.” Understanding the tool BCG matrix is a framework
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compound because it contains two amide bonds. When the Biuret reagents is introduced to a sample of protein‚ it forms a blue or violet complex. The concentration of albumin in human serum is determined by using the Bromocresol green (BCG) reagent. When albumin and the BCG reagent are combined‚ the solution turns into a blue-green complex. Albumin and globulin are protein components in the total protein; the total protein of blood plasma is composed of 40-60% of albumin. According to the laboratory handout
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uk/essays-and-dissertations/ansoff-analysis.php>‚ [accessed on 24th November‚ 2011]. * BCG growth share matrix (2009)‚ “BCG matrix of Samsung”‚ [Internet] available at URL: < http://www.coursework4you.co.uk/essays-and-dissertations/bcg-growth-sharemarket.php>‚ [accessed on 24th November‚ 2011]. * Dongyoup Lee (2006) Samsung electronics: the Global Inc‚ LEE Dongyoup Publishers‚ pp. 202. * Dr. Amit Rangnekar (2009)‚ “guidelines for BCG matrix‚ Ansoff analysis and market segmentation”‚ [Internet] available
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Strength High High Medium Low Medium Low The GE / McKinsey matrix is similar to the BCG growth-share matrix in that it maps strategic business units on a grid of the industry and the SBU’s position in the industry. The GE matrix however‚ attempts to improve upon the BCG matrix in the following two ways: The GE matrix generalizes the axes as "Industry Attractiveness" and "Business Unit Strength" whereas the BCG matrix uses the market growth rate as a proxy for industry attractiveness and relative
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Rock music breaks down into indie‚ hard rock‚ and metal. Each of these categories breaks down into even lesser known subgenres. These are usually followed by the more hardcore fans of that genre of music. Indie breaks down into emo‚ shoegaze‚ lo-fi‚ and electroclash. Hard rock breaks down into stadium rock‚ hard rock‚ and progressive rock. Metal breaks down into screamo‚ metalcore‚ and post hardcore (Mulligan‚ 2014). These genres have all emerged and evolved throughout the decades. In the 1960s
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brand in Bangladesh. It provides a wide range of markets with various products and services. It operates various sectors and one of them being Square Toiletries Limited. The Boston Consulting Group Approach (BCG Matrix) is the method by which a company identifies what makes up their portfolio. BCG Matrix helps to process the portfolio and analyze its product’s attractiveness. The company can then decide whether to refrain from or invest into the product or brand. In this case‚ Square Toiletries Limited
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Three cells 7. Which of these is the type of Games: a. Simultaneous Games b. Sequential Games c. Repeated Games d. All of the above 8. SBU stands fora. Simple Basic Unit b. Strategic Basic Unit c. Strategic Business Unit d. Speed Business Unit 9. The BCG matrix is known as: a. Growth share matrix b. Directional policy matrix c. GE nine-cell matrix d. Space matrix 10. ______________ specifies sales revenues and selling distribution and marketing costs. a. Financial budget b. Sales budget c. Operating
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INTRODUCTION The two reports are based on Honda’s entry onto the US. They are The BCG report‚ which was commissioned by the British government to investigate the decline of the British motorcycle industry‚ and the second report was recorded by Richard Pascale‚ which looked at Honda’s entry into the US Market. Honda is a Japan based company and is the world’s largest manufacturer of motorcycles as well as the world’s manufacturer of internal combustion engines (motor vehicles) producing more
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marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.. Q1. Describe the strategy planning tools of Ansoff matrix and BCG matrix. 10 marks (4 for Ansoff matrix +6 (Ansoff matrix : use and factors it considers – 1 mark‚ explanation - 2 for BCG matrix) marks‚ limitation -1 mark; BCG matrix : use - 1 mark‚ explanation including 4 types of SBU’s – 3 marks‚ limitations - 2 marks) Describe the approaches used to screen projects. (3 approaches - each 3
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