Susan Bordo an author who writes about how the American culture has always shown and used women’s bodies throughout our history and to most is considered completely normal. In the print “Beauty Rediscovers the Male Body” Bordo states “naked female body became an object of mainstream consumption”(Bordo 168). She explains that the female body was completely normal for people to look at while on the other hand showing a naked male body was considered a taboo that most people were afraid to break. Over
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This is a chapter from her book The Male Body. This chapter explains her thoughts on the use of the male body in advertising. Bordo explains how and why she first got interested in looking for new advertisements of males in magazines. Bordo explicitly depicts her thoughts on how people look at the male body‚ how it was used in advertising‚ movies‚ and our culture overall. She also goes into how over time the use of male bodies has changed in our culture. Bordo uses a lot of pictures and actual
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Jarrett October 1‚ 2012 Mrs. Barrett Journal #3 Susan Bordo’s passage‚ “Beauty (Re)discovers the Male Body‚” she really focuses on the male modeling and the views of males in advertisements. She truly portrays the changes from traditional to modern views of male modeling by society. The Abercrombie and Fitch advertisement is the more traditional of the two. I believe that it conveys all of the types of examples and traits that a traditional male model demonstrates. On the other hand‚ the second
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give pleasure by writing‚ and the few who have come quite close to mastering what writing is about‚ can do both. In Susan Bordo’s “Beauty (Re)Discovers the Male Body”‚ I believe that she not only enjoyed writing the piece but also knew she would give others pleasure by writing it. She wrote as a real person with natural feelings‚ not as a writer simply stating facts about a subject. Bordo meticulously designed the essay in a way that kept the audience excited for what would come next but also enthralled
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Susan Bordo examines Western culture as it relates to the body‚ specifically the slender body in this chapter of her book‚ Unbearable Weight. Diets have been important since the Ancient Greek and Middle Ages‚ where the Greeks mastered their “public” selves by regulating “food intake… as a road to self-mastery” and the Christians fasted for their “inner” selves to achieve “spiritual purification and domination of the flesh” (page 185). By the nineteenth century‚ diet became associated with the aesthetics
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Dear Student of 2011‚ One essay you will read this year is Susan Bordo’s piece “Beauty (Re) discovers the Male Body”. At first glance‚ this essay seemed to contain many images and text that some students found offensive. Do not let this put you off from this essay‚ as it is well constructed. This essay by Bordo is indeed a long essay. It consists of forty five pages of detailed analysis of men in advertising. However‚ Bordo’s writing style is unique and fun making it an enjoyable read. I feel that
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they have changed also. In "Hunger as Ideology"‚ Susan Bordo talks about her view on commercials and gives us the gender-dualities‚ which she thinks are traditional for ads. In her essay Bordo examined the historical stereotype of women; the portrayals that have arrested them‚ turning their psychological makeup into something destructive to their health‚ and yet‚ supported by society. It seems that to be thin is a goal for most women and as Bordo points
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Bordo Summary In “Beauty (Re)discovers the Male Body” Susan Bordo discusses the image of the male body. She starts by talking about how “the naked and near naked female body became an object of mainstream consumption” (168) while the male body has been gone with fashion. She tells about her first time seeing an ad using the male body. It was an underwear ad for Calvin Klein underwear. Bordo explains how this ad was different from other ads in the way the guy posed. In other ads the guys pose would
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Issues of dieting‚ fat‚ and slenderness are hot topics in our culture. Bordo addresses them from a postmodern‚ but historical‚ feminist perspective. In this essay‚ she attempts to explain the appeal of slenderness in our society; and also‚ how the ideology of normal our society holds can be mentally and physically damaging for many people. So‚ what does it mean to be slender? The ideas behind slenderness have changed considerably throughout human existence. The Greeks believed that the regulation
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“Beauty (Re) Discovers the Male Body” response In “Beauty (Re) Discovers the Male Body” by Susan Bordo‚ Bordo writes an analysis on the male body in advertising. Bordo discusses how in the society of advertising and fashion the male body isn’t really seen as a symbol of arousal compared to the female body. She continues saying how the naked or half-naked female body is seen as “an object of mainstream consumption” (p.299)‚ while the male boy is just beginning to be a “commercial representation”
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