"Below the line sales promotion" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 2 of 50 - About 500 Essays
  • Better Essays

    Sales Promotion

    • 1797 Words
    • 8 Pages

    Marketing Sales Promotion Sales promotion is one of the five aspects or elements of promotional mix. Promotional elements are advertising‚ personal selling‚ public relations‚ sales promotion and direct marketing. Sales and promotion is the fourth one. Sales promotion is a fast process that makes the people to be aware of some kind of good and services and increases their interests in buying those good or service‚ sales promotion is for all kind of customers. Sales promotion is one of the main

    Premium Sales promotion Marketing

    • 1797 Words
    • 8 Pages
    Better Essays
  • Good Essays

    Sales Promotion

    • 452 Words
    • 2 Pages

    Sales Promotion Sales promotion is any initiative undertaken by an organisation to promote an increase in sales‚ usage or trial of a product or service Sales promotions are varied. Often they are original and creative.  Buy-One-Get-One-Free (BOGOF) - which is an example of a self-liquidating promotion. For example if a loaf of bread is priced at $1‚ and cost 10 cents to manufacture‚ if you sell two for $1‚ you are still in profit - especially if there is a corresponding increase in sales.

    Premium Sales promotion Marketing Customer relationship management

    • 452 Words
    • 2 Pages
    Good Essays
  • Good Essays

    sales promotion

    • 898 Words
    • 4 Pages

    A) SALES PROMOTION -Stimulation of sales achieved through contests‚ demonstrations‚ discounts‚ exhibitions or trade shows‚ games‚ giveaways‚ point-of-sale displays and merchandising‚ special offers‚ and similar activities. -Sales promotions are the set of marketing activities undertaken to boost sales of the product or service. -The media and nonmedia marketing pressure applied for a predetermined‚ limited period of time at the level of consumer‚ retailer‚ or wholesaler in order to stimulate

    Premium Marketing Sales promotion

    • 898 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Sales Promotion

    • 1636 Words
    • 7 Pages

    A REPORT ON STREAMILING OF HUB AND SPOKE DISTRBUTION THROUGH TRADE PROMOTION By MOHAMMED SAROSH MOHIYUDDIN PEPSI FOODS PRIVATE LTD. A REPORT ON STREAMILING OF HUB AND SPOKE DISTRBUTION THROUGH TRADE PROMOTION By MOHAMMED SAROSH MOHIYUDDIN 06BS1827 A report submitted in partial fulfillment of the requirements of MBA Program of ICFAI Business School Distribution List: 1. Pepsi Foods Pvt Ltd. 2. ICFAI Business School TABLE OF CONTENTS Particulars

    Premium Sales promotion Marketing Retailing

    • 1636 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Sales Promotion

    • 1061 Words
    • 5 Pages

    SALES PROMOTION MKT 3310 Lecture 9‚ 2012 1 Lecture objective By the end of today’s class you should: • understand the role of sales promotion in a company’s integrated marketing communications program. • understand the different types of consumer and trade-oriented sales promotion tools‚ and the reasons for using them. 2 Lecture format • Defining sales promotion‚ types of sales promotion • Strengths and weaknesses of sales promotion • Exercise •Sales promotion and consumer

    Premium Marketing

    • 1061 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Sales Promotion

    • 961 Words
    • 4 Pages

    Introduction Sales promotion is of paramount significance in today’s marketing world by which marketer want to make their product reachable to their desired customers mind for making him or her remind regarding purchasing their product. For this term paper my selected topic is sales promotion which is one of the branches of marketing where I will briefly discuss sales promotion strategy‚ tools & ways to develop it. For each and every issue‚ the practical examples of the different renowned companies

    Premium Marketing Sales promotion

    • 961 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    Sale Promotion

    • 1002 Words
    • 5 Pages

    Sale Promotion A Description of the Sales promotion: Sales promotion is any initiative undertaken by an organization to promote an increase in sales‚ usage or trial of a product or service. Sales promotions are varied such as sampling‚ couponing‚ contest and sweepstake and on. The type of promotion vehicle that I want to talk about in this case is the premiums. A premium is an offer of an extra item of merchandise or service either free of at low price that is used as an incentive for purchase

    Premium Printing Inkjet printer Hewlett-Packard

    • 1002 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Sales Promotion

    • 3805 Words
    • 16 Pages

    An Empirical View of the Different Types of Consumer Promotions in India Authors: Priya Jha-Dang and Abraham Koshy Abstract The paper provides an empirical view of the range of promotions launched in the Indian market place from 1996 to 2003. The different promotions include free gift offers‚ price offs‚ extra product offers‚ exchange offers‚ buy-more-and-save offers‚ contests and sweepstakes. The most frequently launched promotion is the free gift offer followed by the sweepstake offer and

    Premium Marketing

    • 3805 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Sales Promotion

    • 1047 Words
    • 5 Pages

    SALES PROMOTION INTRODUCTION: The word Promotion‚ originates from the Latin word ‘Promovere’. The meaning is “to move forward” or “to push forward”. The aim of production is sales. Sales and promotion are two different words and sales promotion is the combination of these two words. sales promotion is one among the three pillars of promotional mix. The other two pillars are personal selling and advertising. Sales promotion is the connecting link between personal selling and advertising

    Premium Sales Marketing Sales promotion

    • 1047 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Sales Promotion

    • 1184 Words
    • 5 Pages

    SALES PROMOTION SALES PROMOTION PERSONAL SELLING PERSONAL SELLING Personal selling is a promotional strategy that involves one party (the seller) establishing a relationship with a different person (the prospective buyer) by use of their persuasive skills and techniques. Personal selling is a promotional strategy that involves one party (the seller) establishing a relationship with a different person (the prospective buyer) by use of their persuasive skills and techniques

    Premium Advertising Marketing Internet marketing

    • 1184 Words
    • 5 Pages
    Good Essays
Page 1 2 3 4 5 6 7 8 9 50