------------------------------------------------- M A P U A I N S T I T U T E O F ------------------------------------------------- T E C H N O L O G Y Determining the best ingredient/s to a pancake mix; fluffiness of a homemade pancake A case study submitted as a partial requirement in IE124: Design of Experiments Submitted to: Prof. Rianina Borres Submitted by: Pernia‚ Kareen C. Hernandez‚ Fritz Gerard Laureano‚ Martin Ralph Sabalvaro‚ Juan
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Dinshaw’s Ice-cream Abhijeet Agashe *‚ Rupesh Pais**‚ Rashmi Shahu*** Abstract A brand is a name that has the power to influence a buyer. Brand influence could be as a result of a set of mental associations and relationship built up over time among customers or distributors. Brand equity is the differential effect of a brand knowledge on a consumer response to the marketing of a brand. The present study focuses on the study of the basic four dimensions of customer-based brand equity on consumer`s perceptions
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Ben & Jerry’s Case Assignment Introduction After reviewing the Ben & Jerry’s Case Study‚ by Nan S. Ellis and Lisa M. Fairchild‚ we have determined three possible options for Ben and Jerry to choose from in regards to the Unilever buy-out offer or merger with Dreyer’s and/or Unilever. Since‚ Ben and Jerry’s has distribution problems inhibiting the company’s growth‚ our options weigh this factor heavily. The unique social responsibility aspect is of great concern to Ben and Jerry and they
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Group 1 Managerial Finance 26 Aug‚ 1999 A Little History: Ben & Jerry’s‚ Vermont’s Finest Ice Cream and Frozen Yogurt‚ was founded in 1978 in a renovated gas station in Burlington‚ Vermont‚ by childhood friends Ben Cohen and Jerry Greenfield with a $12‚000 investment ($4‚000 of which was borrowed.) They soon became popular for their innovative flavors‚ made from fresh Vermont milk and cream. The company works to employ its Mission Statement in as many day to day business decisions as possible
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company was privatised and rechristened “Ice Fili”. Anatoliy Shamanov‚ an expert in the technical processes essential in the frozen food industry‚ joined the company in 1968. After six years of service he decided to further his expertise serving in a variety of other roles elsewhere in the frozen foods industry. He later retuned as CEO in 1988 and was inspirational in leading the company through the vast changes that ensued. Ice Fili are Russia’s top ice cream producer so one could forgive Shamanov
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Ice-Fili (АЙС-θИЛИ) You cannot defeat a nation that enjoys ice cream at minus 40 Celsius. — Winston Churchill To survive in Russia’s ice cream industry during the 11 years since the collapse of the former Soviet Union was no small feat (see Exhibits 1 and 2). To be successful in these turbulent times was nothing short of amazing to industry observers. In 2002‚ Ice-Fili‚ a midsized Russian company with more than $25 million in sales‚ was Russia’s top ice cream producer. Surprisingly‚ it had
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HOMEMADE SHOE POLISH TABLE OF CONTENTS I. Abstract ………………………………………………… II. Introduction ………………………………………….. III. Statement of the Problem ……………………… IV. Hypothesis …………………………………………….. V. Review of Related Literature ………………….. VI. Materials and Procedures ……………………….. VII. Observation and Findings ………………………… VIII. Analysis of Data ……………………………………….. IX. Generalization ………………………………………….. X. Application/Implication ……………………………. XI. Acknowledgement ……………………………………. XII. Bibliography ………………………………………………
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THE PEOPLE’S PERCEPTION ON THE PRICE OF SELECTA MAGNUM ICE CREAM IN THE PHILIPPINES: AN ANALYSIS A Thesis Presented to The Faculty of Cosmopoint International Institute of Technology Quezon City‚ Philippines In Partial Fulfillment Of the Requirements in English 310 By: SEAN GONZALES MYLES CAPAREDA VANZ LAVADO April 16‚ 2012 ACKNOWLEDGEMENT The authors sincerely extend their heartfelt gratitude to the following important persons who‚ in one way or the other‚ extended their
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odors‚ and deliver fragrance is the product of AIR FRESHENER Air Freshener reduces/removes several of unpleasant odors such as cigarette smoke‚ urine and fecal odors‚ cooking smells and odors typically associated w/ fish. In the early 1950’s many companies began to add odor-counter-octant chemicals to their formulas giving way for this air freshener to be known in the market. But almost all of those air freshener formulas contains a lot of chemicals especially aerosol air freshener because
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Ice Ice Baby‚ Under Pressure In 1981‚ Queen released a song featuring David Bowie title “Under Pressure.” The song was a huge success and was recently listed as VH1’s 31st best song of the 1980’s. 11 years later in 1991‚ Vanilla Ice recorded “Ice Ice Baby‚” which was so popular it ended up being the 1st rap song to ever reach #1 on the billboard top 100. Why was the song so popular? It had an infectious beat that sounded so new‚ yet so familiar. A few months later Vanilla Ice was approached by
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