Nielson et al. (2001) applied the marketıng ’paradigm’ to a study of Galway City in Ireland‚which aims to ’develop its tourism product while maintaining its environment.’ They emphasis the distinctiveness of place and the necessity of identifying: the design of the right mix of features and services‚ the development of an image that is attractive to the target market‚the delivery of the destination’s products and services in an accessible way and the promotion of the destination’s values and image
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by the tourism industry in Malaysia‚ one of the countries in the BIMP EAGA regions. The main issue in tourism are low productivity and low skilled labours. Towards Vision 2020‚ Malaysia needs to produce a world-class tourist destination. However‚ the imbalance between global demand for and supply of tourism sector urges Malaysia to produce high skilled labours and productivity. Our findings includes five factor contributing to the two main issues‚ which are; lack of cooperation among tourism stakeholders
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A Periodisation of the Development of Vietnam’s Tourism Accommodation since the Open Door Policy Wantanee Suntikul 1*‚ Richard Butler 2 and David Airey 3 1 School of Hotel and Tourism Management‚ The Hong Kong Polytechnic University‚ Hong Kong 2 Department of Hospitality and Tourism Management‚ University of Strathclyde‚ UK 3 School of Management‚ University of Surrey‚ UK This paper proposes that the development of the tourism accommodation sector in Vietnam‚ since the inauguration of the open
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and the relics as well as live style they left behind. Besides that‚ everything available in Malaysia is economical. Hence‚ lowering the costs and expenses. Tourism is indeed a growing field in Malaysia and continuous efforts must ensue in order to encourage and catalyst the expansion of this industry. The success of tourism benefits not only the government but also locals as they create more job opportunities. Ergo‚ reducing the number of jobless people and consequently lifts the
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Julia Dmitrieva‚ gr. 7441 Safe tourism: the way forward While terrorism affects tourism and a lot has been discussed and spoken about it‚ there is a lack of clarity about tourism and its effects on terrorism. Over the past decade‚ acts of terrorism have taken place at tourist sites‚ as well as places where people have gathered in large numbers. Be it Bali‚ New York‚ Mumbai‚ or Madrid the repercussions have been felt the world over. Over the past couple of years‚ a number of stringent security
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purposes had an outbreak with the rise of the "grand tour" in Europe‚ which was called "the age of enlightenment". In conclusion of this rise in demand for tourism European destinations started developing themselves to be able to answer the needs of the tourists with facilities. However as it was the first stages of this idea of travelling abroad for tourism‚ these travels only appealed to wealthy families that could afford these tours up until the introduction of the railways in the 19th century. With the
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Marketing in Tourism * A definition of marketing‚ as described by the Chartered Institute Of Marketing “Marketing is the management process that identifies‚ anticipates and supplies customer requirements efficiently and profitably.” Chartered Institute Of Marketing * The components of marketing 1. Identifying customer needs i.e. market research 2. Producing a product that meets customers needs 3. Calculating the price that meets customer demand 4. Producing the right
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Introduction to Tourism BEM1012 James Ince 620021716 number one tutorial question- Describe how the components of the tourism industry interact together in order to provide tourists with their holiday experience. Please state whether you agree‚ or disagree with the view of some academics that there is no such thing as the ‘Tourism Product’. In the industry of tourism‚ there are a number of components that link together‚ to provide a family‚ couple or a group with a vacation. These components
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Introduction Tourism is the largest foreign currency-earner in Peru‚ which affecting the lives of million people. Tropical rainforests and jungles are always important ecosystem in the world‚ but now most of them are damaged by people. In Peru‚ many rainforests were demolished by humans‚ thus‚ Peru government has made numerous methods to save the current environment‚ and one of the methods is ecotourism. In order to protect Peru’s nature based environment‚ generate money for local economic‚ achieve
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Full Length Research Paper Tourism marketing information and destination image management Arturo Molina1*‚ Mar Gómez1 and David Martín-Consuegra2 1 Department of Marketing‚ University of Castilla-La Mancha‚ Cobertizo San Pedro Mártir s/n. 45071 Toledo‚ Spain. 2 Department of Marketing‚ University of Castilla-La Mancha‚ Ronda de Toledo s/n. 13071 Ciudad Real‚ Spain. Accepted 25 March‚ 2010 Destination image is commonly accepted as an important aspect in successful tourism management and destination
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