Background Outdoor sporting productions manufactured and distributed sporting equipment‚ clothing‚ and accessories nationwide. The company has annual sales volume between $6.2 million to $6.8million with approximately 700 items in its catalog. Those items can be group into three segments: fishing supplies‚ hunting supplies and accessories. Sales Force & Issue Sales forced played an important role in the company‚ since the company doesn’t use any magazine‚ newspaper‚ radio or other media advertising
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Event-marketing As we know company marketing strategy is built on entirely standard set of tools: mass advertising in the media‚ participation and organization of events‚ sponsorship‚ PR support‚ promotions‚ direct marketing‚ etc. Nowadays event marketing being out of the common mix of ATL BTL and PR is becoming increasingly popular. That’s why it immediately affects several communication channels and successfully complements opportunities to the above established instruments of direct
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EXECUTIVES SUMMARY Whether an event involves 10 people or 10‚000 the process remains identical to all events. There are 3 main steps that are part of the process: Planning‚ Implementation and Evaluation. Before an event can be planned a concept needs to be identified. With increased regulations and government involvement in events‚ the environment of which events are staged has become much more complicated. Stakeholders have to be identified and their needs and objectives to be met. A stakeholder
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| SWOT Analysis | Strength | 1. Has established itself as a niche brand in sports footwear 2. Known as a leader in innovation 3. Global Presence which results in strong reach 4. Sponsorship of many international teams and players‚ apart from being associated with international sports events 5. Strong rd team coming up with innovative products for apparel and
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AFTER THE EVENT Love our Heritage event has ended at 4 pm and we together had tidy the place where the event has been held. All the equipment that we have borrowed from Pusat Adat dan Warisan (PADAT) are arranged nicely inside car as it is to be returned on the next day. Although we feel so tired to handle this event‚ but overall we are extremely glad because our mission and objectives of the event was successfully achieved. The mission that we want to achieve is‚ with this kind of event it can
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Mutually Exclusive Events Two events are mutually exclusive if they cannot occur at the same time. Another word that means mutually exclusive is disjoint. If two events are disjoint‚ then the probability of them both occurring at the same time is 0. Disjoint: P (A and B) = 0 If two events are mutually exclusive‚ then the probability of either occurring is the sum of the probabilities of each occurring. Specific Addition Rule Only valid when the events are mutually exclusive
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social activities‚ pursue hobbies and interests and communicate with families‚ which are all indispensable parts of quality life. The trend of doing business by telecommunications equally benefits the whole society because business can be done more efficiently and effectively at a much lower cost. An extra benefit is that more natural resources can be saved. Moreover‚ small businesses have almost the same opportunities to advertise and promote their products and services on line to compete with those
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Dick’s Sporting Goods is known for selling all varitey sport equements like exerciseing meashon‚ fishing good‚ hunting products and all sport accessories as well as supplyies. The company was founded in 1948 by Richard Stack. He was currently woking at the Army/Navy store in his hometown which is New York. By the end of World War ll. His grandmother gave him $300 and he rented a store to start the first Dick’s Sporting Goods at that time. Slowly this compay stated to take off and he was expanding
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Hater T University Experience University at.... Fair This fall I attended the University sponsored fair. At first I was apprehensive about going but once I learned that about one hundred dollars from everyone’s tuition goes to these events I decided to make the most of my money. The fair was far from what I expected there were games‚ coasters‚ food and shows‚ all this for free. I played in the carnival games and won a purple stuffed animal for my girlfriend at the time. Then my group
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occurring every four years‚ is a sporting event in which countries who have qualified are able to compete against each other in a range of events. This paper concerns the opening ceremony of the London 2012 Olympics‚ a theatrical and musical show to celebrate the initiation of the competition. The purpose of this essay is to explore the global significance of this event using ‘media events’ theory. In order to do this it is first necessary to define the nature of a ‘media event’ and discuss in what way the
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