SAMPLE of MID-TERM EXAM QUESTIONS SUBJECT: INTRODUCTION TO BUSINESS (QSA 0274) and BUSINESS STUDIES (QSA 0294) SECTION A: MULTIPLE CHOICE QUESTIONS (15 MARKS) Instruction: Answer all questions. Circle the correct answers in the answer box provided. Use pen. 1. When medical research indicated that a high-fiber diet might help reduce one’s risk of colon cancer‚ a few producers of fiber cereals
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15 Exhibit: II Benetton’s famous advertisements Picture 1 Globe Campaign (1986) Picture 3 A black hand and a white hand linked by handcuff Picture 2 Israeli and Arab (1987) Picture 4 Black and White Hand (1990) (1989) Picture 5 An angelic-looking white child embracing a black one whose hair shaped into devil’s horns created a lot of consternation among Black groups in the US (1991) Picture 6 War Cemetery (1991) 16 Picture 7 Tongues (1991). In the Middle East‚ this image was considered pornographic
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ANSWER KEY Research and Application 5-34 1. The two methods are different because page 33 is using the contribution method and page 50 is using the absorption costing. 2. Because of the type of business the company does. The company uses a lot of variable costs and the cost of sales is included in calculating the contribution margin. 3. Because of the type of business the company does. The company uses a lot of variable costs and the cost of sales is included in calculating the contribution
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Comparison of Zara and Benetton Supply Chains REPORT Master Supply Chain and Purchasing Management (MSCP) Date 11.02.2010 Outline I. Supply Chain strategy 3 II. Supply Chain structure 5 III. Supply Chain processes 6 IV. Supply Chain management practices 7 V. Supply Chain performance 8 VI. Strengths and weaknesses 9 Bibliography 10 Appendix 11 I. Supply Chain strategy The purpose of this report is to compare the supply chains of Zara and Benetton‚ two global players of
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Company Analysis: United Colors of Benetton 1. Briefly summarize the main features of Benetton’s international strategy. Benetton’s Philosophy : To bring the network of the Benetton image- a global brand with a distinctly Italian personality- to the most prestigious shopping zones in major world capitals. Benetton believes that in this saturated market the customers already have everything they need and they have to be tempted by design‚ atmosphere‚ and by the quality of in-store customer
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Death of a Salesman What questions has the play raised so far? Does the audience have any answers? From reading three quarters of ‘Death of a salesman’ many questions have surfaced from the play. I think that the main question that has been raised so far from the play is the American Dream. The American Dream is the dream people have for themselves and their family; good job‚ good home‚ good life and to be treated fairly. In Willy loman case anyone who worked hard and was “well liked” in business
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Shakespeare?” by Michael Mack Read the selection from the argument “Why Read Shakespeare?” by Michael Mack. Then‚ reread the lines indicated with each question below. Answer each question‚ citing text evidence. 1. Lines 1–13: Read the first five lines of the speech and identify the claim that Mack makes. 2. Lines 1–13: How do the rhetorical questions in this section set the stage for Mack’s argument and engage his audience? 3. Lines 16–20: Create a chart that lists terms that describe early and
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Ethics in advertisement of United Colors of Benetton Are Benetton´s advertisements ethical or not? Contents Introduction: 3 The United Colors of Benetton strategy 3 Three separate cycles of building Benetton’s value 4 Utilitarianism approach 6 Deontological approach 7 Conclusion 9 References 9 Introduction: As the students of MME (Economics and Management studies)‚ we have chosen the topic‚ which involves our study program‚ which is the Marketing and Consumer behavior. Our topic is focused
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1-6 Wiley Plus Assignments‚ Quizzes‚ Discussion Questions Study Guides with Example Papers www.paperscholar.com DIRECT LINK TO THIS STUDY GUIDE: http://www.paperscholar.com/acc-561-week-1-6-wiley-plus-assignments-quizzes-discussion-questions-study-guides-with-example-papers/ Instantly Download! Get Better Grades in Less Time! 100% Satisfaction Guarantee DESCRIPTION FOR THIS STUDY GUIDE: THIS STUDY GUIDE BUNDLE INCLUDES: Discussion Question Study Guides Weeks 1-5 Practice Quiz Study Guides
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The United Colors of Benetton- Case Study The Bennoton case is very original. Their ad campaigns use what they refer to as “shock value” in order to attract customers‚ not only to their product but to help people focus on global problems. It is a very unconventional method‚ though I believe it has achieved its goals. Many people have been paying attention to such advertisements and won’t soon forget the Benetton brand. As Toscani said in the case study “Most good ads are forgotten after
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