traditional mouthwashes‚ and gained a 10%share since launched. Plax detergents were supposed to help loosen plaque to makebrushing effective. Before the entry of Plax‚ brands in the mouth wash market werepositioned around two major benefits that are fresh breath and killing germs‚ whereas Plaxwas positioned around a new benefit as a plaque fighter and claims Plax removes up tothree times more plaque than just brushing alone.In studying the current situation and preparing for a strategic plan‚ Gwen Hearst
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products. Scope is currently listed as a cosmetic product. The Canadian Dental Association will put its seal on products that manufacturers volunteer to have them inspect. For a mouthwash product to obtain this CDA seal‚ the product must protect against plaque or gingivitis. Currently Scope does not have the seal from CDA. Problem The problem to delineate in this case is to prepare a 3 year business plan for the Procter & Gamble mouthwash business (Scope brand) that will address the new competitive
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"itch‚" psoriasis is a chronic skin disorder‚ it is non-contagious disease mark by inflamed bruise covered with silvery-white scabs of dead skin on various part of the body. There are five official types of psoriasis: plaque‚ guttate‚ inverse‚ pustular‚ and erythrodermic‚ psoriasis. Plaque psoriasis is the most common form of the disease and appears as raised‚ red patches covered with a silvery white buildup of dead skin cells or scale. Guttate psoriasis is a skin condition in which small‚ red‚ scaly
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and Society.Onitsha. Oluben Publishers. Schaeffer‚ R.T. and Lamm‚ R.P. (1997) Sociology A Brief Introduction. New York The McGraw-Hill Companies Inc. Yomere‚ G.O. and Agbonifo‚ B.A. (1999) Reaearch Methodology in the Social Sciences and Education. Benin. Centrepiece Consultants Nigeria Limited Burns‚ R.B. (2000) Introduction to Research Methods. London. Sage Publications Limited
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teeth is to continue the good oral habits started early in childhood*. It is important to: • Brush twice a day with fluoride toothpaste to remove Plaque. Plaque causes tooth decay‚ that why it is important to get most of it out by brushing. • Floss daily‚ Flossing removes plaque and food particles between your teeth and under your gumline. Plaque can turn into tartar. Tartar is hard yellow build-up. • Limit sugary foods‚ especially sticky snacks. • Visit the dentist regularly for professional
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coronary artery disease. If there is occlusion of the coronary arteries this is the result of atherosclerosis‚ or plaque build up within the coronary arteries. During a cardiac catheterization it is possible for the physician to identify the location and size of these plaque deposits. The presence of plaque within the coronary arteries can lead to a myocardial infarction; therefore‚ if the plaque buildup is substantial‚ therapeutic action has to be taken. This treatment may include coronary bypass surgery
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Our brains go through many changes as we age just like the rest of our bodies. Alzheimer Disease is a progressive loss of structure‚ function and death of neurons which gradually declines the cognitive abilities that affects multiple systems. AD affects the cerebral cortex which is the outer and main part responsible for memory‚ learning and reasoning‚ language resulting in destroying the qualities that forms an individual’s distinctive character. When compared‚ many fewer nerve cells and synapses
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Voodoo – when mind attacks body! “ Voodoo (also spelled Vodou) is an ancient West African religion practiced by more than 30 million people in Benin‚ Togo and Ghana. Voodoo varieties are also present in the United States‚ and the Caribbean. The word ‘vodou’ comes from the languages of West Africa‚ and means ‘spirit’. That is appropriate as Voodoo is a religion of spirits. Practitioners of Voodoo (who are called Voodooists) believe that the world of humans is shared by the world of the spirits.
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Pathophysiology of Coronary Artery Disease Atherosclerosis is a type of arteriosclerosis caused by a build-up of plaque in the inner lining of an artery. (Arteriosclerosis is a general term for thickening or hardening of the arteries.) (Porth 2005) Plaque is made up of deposits of fatty substances‚ cholesterol‚ cellular waste products‚ calcium‚ and fibrin‚ and can develop in medium or large arteries. The artery wall becomes thickened and looses its elasticity. (Fraser 2000) The wall of an artery
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parts of the body is called arteries. Plaque is made up of fat depositions‚ cholesterol and other substances found in the blood. Plaque hardens and narrows the arteries‚ reducing blood flow to the organs like heart and other parts of the body. This can lead heart attack. Atherosclerosis affects arteries in the body‚ including arteries in the heart‚ brain‚ legs‚ pelvis and arms. Coronary heart disease (CHD) is also known as coronary artery disease‚ occurs when plaque builds up in the coronary arteries
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