PESTEL Analysis of MaCdonalds 1. OVERVIEW McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants‚ serving around 68 million customers daily in 119 countries. Headquartered in the United States‚ the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald; in 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent
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PESTEL ANALYSIS OF FRANCE INTRODUCTION: France‚ officially known as French Republic‚ is the land where famous French Revolution took place. Fashion starts here and it is known for its wines and fragrances. Paris is the capital city of France and one of the 7 wonders is found there i.e. Eiffel Tower. It is the world’s fifth largest economy and second largest European economy‚ a major chunk of revenues come from tourism as it is the world’s most visited place. PESTEL Analysis of this happening country
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The Aluminum Industry in 19941 and Aluminum Smelting in South Africa: Alusaf’s Hillside Project2 1) Is primary aluminum production an attractive industry? Why or why not? Within the framework of the Structure-Conduct-Performance (SCP) model3‚ the primary aluminum production industry (“the industry”) in 1994 can be described as perfectly competitive. The industry is characterized by a large number of competing firms – the largest of which has only 4.1% of total industry capacity; homogeneous
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Logistics Practice Paper 2012 Section 1 1. Explain the following concepts 1. Extended enterprise 2. Terminal delays 3. Reorder level 4. VMI 5. Pipeline inventory 2. Read the case and answer the following questions Mumbai Flour mills provide high-quality bakery flours to commercial bakers as well as to the consumer market. The commercial buyers have consistent demand and brand-loyalty‚ whereas consumers have minimal brand-loyalty but also generally prefer
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PESTLE ANALYSIS OF CHINA Introduction Location: It is Northwest of the Tibet. The greater part of the country is mountainous. Its principal ranges are the Tien Shan‚ the Kunlun chain‚ and the Trans-Himalaya. These separating China from South and Central Asia. Mt. Everest (8‚848 m)‚ lies on the China–Nepal border‚ while the world’s second-highest point‚ K2 is situated on China’s border with Pakistan. Capital:- Beijing World’s second-largest country by land area‚and the third- or fourth-largest
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Political Factors Political factors has to do with politics of the day prevailing in country. It is generally assumed that if political temperatures are down; businesses tend to flourish and the vice versa is also correct. In this particular case‚ it can be said that it is neutral and thus not expected to cause much rubble in the new companies operations. However‚ future political challenges cannot be ruled out. Nike being number one sportswear in the USA‚ its profits‚ turnovers‚ marketing sponsor
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The Organization: WestJet Competitors: AMR Corporation (American Airlines)‚ Air Canada‚ Alaska Air Group‚ Inc. Markets: Vacation goers who would prefer flying instead of driving long hours and business travelers where they can get a faster service because they have to be somewhere in a specific time. Industry (or sector): Airline Industry The Macro-environment: Political‚ Economic‚ Social‚ Technological‚ Environmental and Legal POLITICAL: Transport Canada regulates the pre-board security
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PESTEL analysis for McDonald’s . In order to support companies and organisations in making decisions and plans for future actions‚ those need to understand the wider ‘micro-economic’ and ‘macro-economic’ environments in which they operate. PESTEL analysis is a useful tool for understanding risks associated with market position and the potential growth or decline. 1 POLITICAL FACTORS: In terms of regulations any organisation are profoundly influenced by the individual state policies enforced by
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Rivalry among existing firms It is intense in the global market of discount furniture and the major players in theindustry include Euromarket Designs Inc‚ Galiform plc‚ Wal-Mart Stores Inc‚ Argos andothers. However‚ currently IKEA is the undisputed market leader in the industry of discounted furniture in the global scale.Threats of New entrants to an industry can raise the level of competition‚ thereby reducing itsattractiveness. The threat of new entrants largely depends on the barriers to entry
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“P.E.S.T.L.E” ANALYSIS OF VIET NAM Group 2 A. Introduction of Viet Nam Vietnam is approximately 331688 km2 in area and occupied the eastern coast of the Southeast Asian peninsula. The northern part of the country part consists mostly of highlands and the Red River Delta. The south is divided into coastal lowlands and extensive forests. Because of differences in latitude and the marked variety of topographical relief‚ the climate tends to vary considerably from place to place. During the winter
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