Chapter 9 Cluster Analysis Learning Objectives After reading this chapter you should understand: – The basic concepts of cluster analysis. – How basic cluster algorithms work. – How to compute simple clustering results manually. – The different types of clustering procedures. – The SPSS clustering outputs. Keywords Agglomerative and divisive clustering Á Chebychev distance Á City-block distance Á Clustering variables Á Dendrogram Á Distance matrix Á Euclidean distance Á Hierarchical and
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Operational Effectiveness Is Not Strategy For almost two decades‚ managers have been learning to play by a new set of rules. Companies must be flexible to respond rapidly to competitive and market changes. They must benchmark continuously to achieve best practices. They must outsource aggressively to gain efficiencies. And they must nurture a few core competencies in the race to stay ahead of rivals. Positioning-once the heart of strategy-is rejected as too static for today’s dynamic
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Case studies Introduction A summary of the case analysis process C-2 Preparing an effective case analysis – the full story C-5 Case 1 Hearing with the aid of implanted technology: The case of Cochlear™‚ an Australian high-technology leader C-19 Case 2 The Australian retail wars: Coles Myer and Woolworths battle for brand value C-26 Case 3 eBay.com: Profitably managing growth from start-up to 2000 C-32 Case 4 Gillette and the men’s wet-shaving market C-50 Case 5 Gunns and the greens: Governance issues
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Stationery Stationery Market ‐ India October 2009 Executive Summary Market Trends & Characteristics Competition Stationery market comprises of a mixed range of products mainly catering to schools and offices Stationery market in India is valued at INR 90 bn for the year 2009 The market is expected to grow at an annual rate of 30% till 2012 Office stationery is fast growing with many players expanding their product line into this segment High propensity to spend on education and thereby stationery
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Innovation Innovation is the conversion of new knowledge into new products and services. Innovation is the process of making changes‚ large and small‚ radical and incremental‚ to products‚ processes‚ and services that results in the introduction of something new for the organization that adds value to customers and contributes to the knowledge store of the organization. It is the ability to apply solutions to problems and opportunities to enhance or to enrich people’s lives. Innovation is a process
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A SEMINAR REPORT ON “BRAND EXTENSION” IN PARTIAL FULLFILLMENT FOR “SEMINAR ON CONTEMPORARY MANAGEMENT ISSUES” (PAPER NO. 207) IN M.B.A. PROGRAMME OF contents 1. Introduction Of Brand Extension 1.1 What is the Means of brand Extension? 1.2 Types of Brand Extension 1.3 Benefit of Brand Extension 1.4 Risk of Brand Extension 1.5 Characteristics of successful Brand
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Econometric Methods II Project / Assignment – I DRISHAN SENGUPTA (MB-1122) PROBLEM Take a time series data of reasonable length on any financial variable of your interest. Instead of real time series‚ you may as well consider a time series of artificially generated (i.e.‚ simulated) data such that the DGP of the series incorporates‚ inter
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EXSCUTIVE SUMMARY: Eve Smith was the founder of Eve’s Phoenix Print shop‚ located in Toronto area is a socially and environmentally responsible commercial print shop that helps homeless and at risk youth to achieve self-reliance. Company mission is to work hard and find the solutions that create opportunities for homeless and at-risk youth to build healthy and productive futures that enable them to dismount the street life. There is a high demand for workers in the printing industry but very
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Analysis of the External Environment of Business The Technological Environment The external business environment consists of four elements‚ they are as follows: Political‚ Economic‚ Social and technological. It would be impossible to analyse the whole environment in one essay‚ I have therefore decided to focus my essay on the technological environment. I have chosen this area to focus on because as Palmer and Hartley point out‚ it is one area that is forcing immense change in the external business
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Clique Pens: The Writing Implements Division of U.S. Home Harvard Business School Case March 31‚ 2015 Define the Problem: How can Clique come up with a plan that will grow revenues‚ increase gross profit margin‚ determine who controls market development funds (MDF’s) and have both the VP of Sales and the VP of Marketing agree and buy in? Decision Factors: 1. Follow VP of Marketing a. Reduce trade discounts and help pay for marketing controlled “consumer oriented” MDF b. Shift to consumer-oriented
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