industries with several players entering the market. As a matter of fact retailing in India has gradually edge its way towards becoming the next boom industry. The emergence of retail in India is cause for success of India organised Retail & Marketing. We can see more than 12 million retail outlets in India‚ and India has highest density of retail outlets in the world. Retail Industry in India is at present estimated to be more than US $ 250 billion. BIG BAZAAR is the largest hypermarket chain in India
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Product: Big Bazaar offers a wide range of products which range from apparels‚ food‚ farm products‚ furniture‚ child care‚ toys‚ etc of various brands like Levis‚ Allen Solly‚ Pepsi‚ Coca- Cola‚ HUL‚ ITC‚ P&G‚ LG‚ Samsung‚ Nokia‚ HP etc. Big Bazaar also promotes a number of in house brands like: DJ & C Tasty Treat Clean Mate Sensei Care Mate Koryo and 44 other brands. Pricing: The pricing objective at Big Bazaar is to get “Maximum Market Share”. Pricing at Big Bazaar is based on
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Page 1 of 2 Office : Future Value Retail Ltd.‚ Knowledge House‚ Shyam Nagar‚ Off Jogeshwari Vikhroli Link Road‚ Jogeshwari (E) ‚ Mumbai -400060 Vendor Address :Uckard Agency Bhaskar Complex‚ Tagor hill Road Morabadi‚ Ranchi-834008‚Jharkhand P.O. Number Date Label Vendor No. Currency Payment Terms Last date of Despatch VAT No./LST.NO CST No. INCO Terms VAT No/LST NO.. CST No. Reference :3503837927 :29.05.2011 : OTH :138298 :INR :Due in 10 days :04.06.2011 : 20770306391 : : DDP Delivered
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data • Analyzing the data and identifying target customers • Developing CRM programs • Implementing CRM programs RESEARCH VAN HEUSEN BIG BAZAAR As observed in Big Bazaar‚ Choudhary Mall‚ the CRM system of Big Bazaar is divided into various segments: • Loyalty Cards • Mobility • Social Media • Customer Experience • Customer Monitoring • CPV Loyalty Cards Big Bazaar cobranded with ICICI to provide customers loyalty cards. Initially it offered three loyalty cards Silver Card‚ Gold Card and Shakti Card
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INTRODUCTION Customer profiling & Catchment analysis is one of the most effective tools for determining where and how to conduct your business. If you have a grasp on what type of people are most likely to purchase your products or services‚ you can seek out the location and the marketing plans that give you the best opportunity to reach those people. If you are trying to reach a large group of similar customers‚ you can study their spending trends‚ lifestyles‚ and much more. You can no longer
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A RESEARCH PROJECT REPORT ON “Consumer Perception toward Big Bazaar” SUBMITTED FOR THE PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION(MBA) (SESSION 2008-2010) UNDER THE SUPERVISION OF: SUBMITTED BY: Mrs. Ankita Sanwalia Tarun Garg Department of Mgt.
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ORGANIZATION STUDY OF Big Bazaar‚ Palakkad Submitted in partial fulfillment of the requirements For the award of the Degree of MASTER OF BUSINESS ADMINISTRATION Of the Mahatma Gandhi University Submitted by Abdul Manas.M.M Regn No: 30227 2011-2013 Batch Under the guidance of Prof. BALAKRISHNAN
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Project Report on Consumer Satisfaction at Big Bazzar Table of Contents 1. INTRODUCTION TO RETAIL INDUSTRY ……………………………………………………….2 2. PROFILE OF BIG BAZZAR ………………………………………………………..4 3. SAMPLING ………………………………………………………5 4. QUESTIONNAIRE ………………………………………………………...6 5. FINDINGS AND SUGGESTIONS..…….…………………………………….41 6. RECCOMENDATIONS AND CONCLUSION ………………………………………………………………49 INTRODUCTION: RETAIL INDUSTRY
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Notes Strategies Of Big Bazaar Essays and Term Papers Search Advanced Search Documents 1 - 20 of 1000 Organisation Structure of Big Bazar logistics. In 2008‚ Big Bazaar opened its 100th store‚ marking the fastest ever organic expansion of a hypermarket. The first set of Big Bazaar stores opened in 2001 in Kolkata‚ Hyderabad and Bangalore. The group’s speciality retail formats include supermarket chain – Food Bazaar‚ sportswear retailer... Premium5446 Words22 Pages Big Bazaar Marketing
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PRADEEP KUMAR.N(M100002MS) | [ EFFECTIVENESS OF LOYALTY PROGRAMS IN BIG BAZAAR] | | Contents page no 1. About the company 03 2. Significant features of big bazaar 04
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