6300 Case 6-16 Cowgirl Chocolates 10/6/2010 Before spending an additional $3‚000 on an advertising campaign in the March/April edition of Chile Pepper Magazine‚ Marilyn Lysohir needs to consider how to reach her goal of becoming a profitable company. She needs to analyze consumer perceptions‚ pricing strategies‚ identify and gain access to effective distribution channels and the effective use of the company web site. Since the inception of a revolutionary spicy chocolate recipe‚ Marilyn Lysohir
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everything together and put into a glass baking dish. Bake at 450 degrees for 20-30 minutes Top with crushed BBQ chips Triple Chocolate Mousse Cake (adapted from Cook’s Illustrated‚ November 2009) Ingredients: Bottom Layer 6 tablespoons (3/4 stick) unsalted butter ‚ cut into 6 pieces‚ plus extra for greasing pan 7 ounces bittersweet chocolate ‚ chopped fine 3/4 teaspoon instant espresso powder 1 1/2 teaspoons vanilla extract 4 large eggs‚ separated Pinch table salt
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dipped in chocolate‚ gourmet chocolate pretzels‚ chocolate caramel apples and chocolate covered pecans. Strawberry Dipped in Chocolate Choose luscious and large strawberries from the grocery store. Carefully wash and air dry them‚ leaving the stems and hulls intact. Microwave milk chocolate chips or semi-sweet chocolate chips in a microwave safe bowl‚ following the instructions on the bag. Do not overcook. When the chocolate is melted‚ carefully dip each strawberry into the chocolate‚ swirling the
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Chocolate Industry in India OBJECTIVES * To understand the overall chocolate industry in India. * To know the challenges and opportunities. INTRODUCTION * Indian chocolates industry is growing at a rapidly18-20% per annum. * Cadbury ’s occupy about 72% of the chocolate/confectionery market with Dairy Milk‚ Five Star‚ Perk‚ Gems * The organized sector in chocolates constitutes 40%.Chocolate consumption in India is low‚ per capita consumption in urban India is estimated
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White Chocolate The history of white chocolate The first chocolate bar was invented in 1847 by the Fry Brothers in Bristol‚ England. White chocolate first appeared in Switzerland in the 1930’s. It was invented by Nestle to use excess cocoa butter. The first bar’s name was called Galak. A year later in the USA‚ white chocolate was first made by the M&M Candy Company. In‚ 1948 introduced by Nestle was the Alpine White chocolate bar containing white chocolate and chopped almonds. In 1993
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250AD – 1000AD The earliest record of chocolate consumption dates from the Classic period of the Ancient Maya of Mexico and Central America. The Maya and their ancestors made chocolate into a spicy drink (cacao paste mixed with chili peppers‚ vanilla and other ingredients) that they used in ceremonies. 14th – 16th century The Aztec‚ between the 14th and 16th centuries‚ were among those who had to trade for cacao and often required that citizens and conquered peoples pay their tribute in cacao seeds—a
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Contents Titles 1. Introduction 2. Objective 3. Research Methodology 4. Chocolate Industry 5. Chocolate in a Bloom 6. Chocolate Industry in India 7. Major Players 8. Amul 9. Nestle 10. Cadbury 11. SWOT analysis of Cadbury 12. Market Segmentation 13. Psychographics and Demographics 14. Product Positioning 15. Product Market Boundary 16. Price Sensitivity 17. Consumer Buying Behaviour 14. Industry Structure and Dynamics 15. The Rural Conundrum 16. Key Success Factors 17. Product
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Beryl’s Chocolate and Confectionery Sdn Bhd was established in 1995 with the mission to produce premium quality chocolate and fine confectionery delicacies. Quality‚ innovation and good services are Beryl’s priorities and commitments to consumers. Beryl’s chocolate use only the finest ingredients and materials to produce our products‚ starting with the selection of cocoa beans and ending with good quality packaging materials. Beryl’s company believed that it is the quality of the cocoa beans which
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Case Preparation For Discussion (Rogers’ Chocolates) • Production ( Labor intensive because it’s a one-shift operation. Chocolates are handmade and hand-packed. • Demand forecasting is difficult due to the seasonality of sales/ The out of stock issue is one of the major problems/ Seasonal production created problems with out-of-stock • When out-of-stock for one product‚ the back order production of that product would throw the schedule off for the next product. • The plant was
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BACA Hons Chocolate questions No 3 1. Describe the creation of handmade chocolate pralines to include: Cocoa butter decoration Application of tempered chocolate to the mould Creation and application of the filling Completion and storage Moulds are cleaned with water and dried and then cleaned with cotton wool or tissue to ensure everything is removed from them. The moulds have to be absolutely clean or the chocolate will pick up anything that’s in the mould. They are then sprayed with
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