"Big pharma s marketing tactics" Essays and Research Papers

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    Sun Pharma Report

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    Corporate finance Project Corporate finance Project Sun pharmaceuticals Sun pharmaceuticals Submitted to : Prof. S.Ramesh Submitted by : Shamili.M (FPB1214/125) Submitted to : Prof. S.Ramesh Submitted by : Shamili.M (FPB1214/125) Type | Public | Traded as | BSE : 524715 NSE: sunpharma | Industry | Pharmaceuticals | Founded | 1983

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    Marketing Strategy Use of strategy frameworks to analyse competitive dynamics in the pharmaceutical industry Graham Leask is a member of the Economics and Strategy Group at Aston University‚ where he currently teaches Value Based Strategy and Entrepreneurial Strategy to final year and postgraduate students. Graham joined ICI Agrochemicals Research‚ before entering the pharmaceutical industry‚ where he worked in marketing and general management roles for several top ten pharmaceutical companies.

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    Bryant Pharma Case

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    CASE: And Now‚ a Word from Our Sponsor Question 1: Should Byrant Pharma approve Laura’s idea? Why? Why not? Byrant Pharma should approve Laura’s idea for the following reason: A dramatic increase in the sales was the objective since the market would be flooded with generics in a couple of years. Target consumer is elderly people‚ for which morning news is very appropriate. Also Jeanne Alyson was a favourite with that target group. This would gather Seflex more credibility. Though she is being

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    IRA Tactics

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    Do you agree that it was the IRA’S tactics that brought the British government to the negotiating table? When looking at the sources L and M‚ there are many arguments and indications within them which support and suggest that the idea that it was the tactics of the IRA which led to the British government negotiating with Ireland. Source L for example‚ is the Soloheadbeg memorial which commemorates the ambush at Soloheadbeg on the 21st January 1919. Therefore it is referring to the murder of

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    battlefield without the use of tactics. Tactics is “the art and science of winning engagements and battles. “It includes the use of firepower and maneuver‚ the integration of different arms‚ and the immediate exploitation of success to defeat the enemy” (MCDP 1-3‚ Tactics‚ 1997‚ p. 3). Simply put this is how we gain victory of the enemy and win battles. Tactics use elements of maneuver warfare and coordinated fires to gain advantage to destroy the enemy. In war‚ “tactics is the application of combat

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    Big Bazaar Marketing Mix

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    Product: Big Bazaar offers a wide range of products which range from apparels‚ food‚ farm products‚ furniture‚ child care‚ toys‚ etc of various brands like Levis‚ Allen Solly‚ Pepsi‚ Coca- Cola‚ HUL‚ ITC‚ P&G‚ LG‚ Samsung‚ Nokia‚ HP etc. Big Bazaar also promotes a number of in house brands like: DJ & C Tasty Treat Clean Mate Sensei Care Mate Koryo and 44 other brands. Pricing: The pricing objective at Big Bazaar is to get “Maximum Market Share”. Pricing at Big Bazaar is based

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    Negotiation Tactics

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    Law of the Olympic Games Law 451D – Sec. 001 (4-Credit Seminar) Spring 2010 Administrative Information Professor Joseph Weiler Instructor: Ken Cavalier E-mail: weiler@law.ubc.ca E-mail: kcavalier@telus.net Phone: 604 – 822 – 4246 Phone: 604 – 581 – 0261 Office: Curtis 221 Instructor: Arun Mohan Instructor: Brian Schecter E-mail: arunmohan1@hotmail.com E-mail: puddlesbri@aol.com Phone: 604 – 375 – 3901 Class Schedule:

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    In Taiwan‚ the Chinese have a tradition on the first day of the seventh lunar month‚ or what ’s call Ghost Month. This is when the gates of hell open wide and the spirits are allowed a month of feasting and revelry in the world of the living . The Eastern societies try to appease the dead‚ rather than trying to reject the dead‚ by inviting the ghost into the world of the living. The Taiwanese prepare for their ghostly guest by setting up elaborate banquet types of feast; Hosting several Operas‚ Parades

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    Pharma Industry- Uk

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    References: Agrawal‚ M. (1999) Global Competitiveness in the Pharmaceutical Industry‚ Haworth Press‚ Binghamton. NY. Bain‚ J. S. (1959) Industrial Organization‚ Wiley‚ New York. Baird‚ I. and Kumar‚ D. (1983) Working Paper University of Illinois‚ Champaign. Barney‚ J. and Hoskisson‚ R. (1990) Managerial and Decision Economics‚ 11‚ 187 -198. Boeker‚ W. (1991) Academy of management

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    Suffragettes Tactics

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    property as a way off demanding for women’s suffrage. A tactic that the suffragettes were known for was their violent acts and property damage. In November 1911 when Asquith replaced the conciliation bill with a measure to enfranchise the last of the male population. “Furious that their bill was torpedoed the suffragettes smashed windows in protest” (Raeburn‚1975‚ P.53). This was a tactic that people recognised the suffragettes by. This tactic was effective‚ due to the fact that by breaking windows

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