| 潘阳晨 | Splash—International expansion analysis | Contents Executive Summary Introduction Current Situation Critical Issues Analysis Macro-environmental Analysis—Market Analysis Industrial Analysis-- Michael Porter’s 5 Forces Model Internal Analysis--SWOT Conclusion Recommendation Business Strategy Price Strategy Promotion Strategy E-Business Strategy Executive Summary The aim of this report is to resolve the critical issues of Splash on the international
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The Splash Group is composed of wholly-owned Philippine companies with business interests in personal care manufacturing and marketing‚ international distribution‚ and recently‚ health and wellness products development and marketing. Founded in 1985‚ Splash was able to grow from a Php12‚000.00 backyard business into a Php4 billion enterprise through the vision‚ innovation‚ and commitment of its founders‚ Dr. Rolando B. Hortaleza and Dr. Rosalinda A. Hortaleza. Being consistently in the Top 300 corporations
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Splash Corporation It was about survival: with little capital‚ a growing family‚ and uncertain socio-economic times‚ the Hortalezas embarked on a journey of self and spirit‚ despite the uncertainties. Submitted to: Mrs. Emily Dumalag Submitted by: Group 3 Jovelyn Penit Melissa Purisima Marc Ryan Macabali Jose Ramon Estacion Sanlee Rudavites Febie John Tomulto Michael Fullon Roldan Alingasa Overview The company started in 1985‚ when the newlywed physicians pooled a grand total
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“Splash Corporation (A): Competing with the Big Brands” Problem: Splash Corporation (Splash) is a leading producer of skin care and hair care products in the Philippines. Founded in 1985‚ Splash was now the country’s leading domestic producer of personal care products and was billed as “the next Unilever” by BizNews Asia magazine (page 5). However‚ competing with the top corporations in the world was no easy task‚ especially when these companies were producing low-cost alternative products. Splash
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In 1964‚ Hiroaki (Rocky) Aoki opened the first Benihana ’s on the West Side of New York City. This would prove to be a beautifully planned opportunity for the young restaurateur in that the idea and marketing approach was unique. This concept has outlived other competitors as well as proved to be worthy of expansion. The concept has not changed in the forty years of the business. However there are certain opportunities that have displayed themselves to Rocky. This has proved to be difficult
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“Splash” hearing that sound was so annoying but what hurt more was my mom telling me to go get all of the stuff being thrown into the water. After hearing my mother yell at my brother for an hour you’d think he’d get the message to stop throwing stuff into the water. Unfortunately this wasn’t the case hed throw something in and I would go get it. There was one item that I couldent reach so my mom came out to get it. She also was unable to reach the item so she grabbed my fishing pole and tried to
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Challenges of Law Enforcement Assessment The City of Miami Florida November 4‚ 2012 Dr. Moran The City of Miami of Florida Miami is considered the largest city in the state of Florida. Many tourist articles describe
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Types of art you can buy in Miami When you think about Miami‚ the image that quickly comes into mind include that of beautiful beaches and rave nightlife with beautiful music and lighted up coastline. To add to this‚ there are many wonderful pieces of art in Miami that every art lover will find appealing. The collection featured includes wall murals‚ fine art‚ photographs‚ sculptures and ethnic and contemporary artwork. Art is an important economic activity in Miami‚ since it generates revenue‚ jobs
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Daniella Lescsano 4/11/13 Professor Aguilera Exploration Paper HistoryMiami has a exhibit that displays Teen Miami. The exhibition presents a range of decades from the 1940’s to the 1990’s to explore some of the major issues and events in local teens’ lives. The display demonstrated the types of music‚ fashion trends‚ and certain events that reflected teens back in the day. The exhibition also shows what teens went through in the past decades and how it relates and effects teens of today.
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to landfall destruction no visible trends have been formed (Landsea‚ Pielke‚ & Emanuel‚ 2005). The forecast for Miami‚ Florida‚ on May 2nd‚ 2013 is slightly cloudy with a high of 84 and a low of 74 degrees Fahrenheit ("The Weather Channel"‚ 2013). There is a 10% chance of precipitation and a relative humidity level of 64% ("The Weather Channel"‚ 2013). Topography and climate of Miami have changed severely since the end of the most recent ice age (United States Environmental Protection Agency‚ 2009)
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