University of Mumbai A Project Report On ‘TRENDS IN JEWELLERY INDUSTRY WITH FOCUS ON BRANDING’ Researched By: Akshay Trivedi TYBMS (Semester V) Academic Year: 2012-2013 Project Guide: Prof. Richa Jain Thakur College of Science and Commerce Submission date: DECLARATION I‚ Akshay Trivedi student of Thakur College Of Science And Commerce hereby declare that I have completed this project‚ as part of T.Y.BMS (Semester5) project work in the
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RACAP Series on Culture and Tourism in Asia CASE STUDY ON THE EFFECTS OF TOURISM ON CULTURE AND THE ENVIRONMENT INDIA Jaisalmer‚ Khajuraho and Goa Prepared by A.G. Krishna Menon UNESCO PRINCIPAL REGIONAL OFFICE FOR ASIA AND THE PACIFIC BANGKOK‚ 1993 UNESCO Principal Regional Office for Asia and the Pacific. Case study on the effects of tourism on culture and the environment: India; Jaisalmer‚ Khajuraho and Goa‚ prepared by A.G. Krishna Menon. Bangkok‚ UNESCO‚ 1993. 99 p. (RACAP Series
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Concepts of Brand Management www.eiilmuniversity.ac.in Subject: CONCEPTS OF BRAND MANAGEMENT Credits: 4 SYLLABUS Branding Concepts Introduction to Brand; Brand and Branding Basics; Relationship of Brands with Customers; Building Successful Brands. Terms associated with Brands Understanding Various Terms; Brand Names and Brand Extensions; Co-Banding and Corporate Branding; Brand Associations and Brand Image. Management of Brand Brand Loyalty; Brand Relationship; Brand Equity; Brand Management
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