Food Processing & Technology Balaswamy et al.‚ J Food Process Technol 2011‚ 2:3 http://dx.doi.org/10.4172/2157-7110.1000116 Research Article Open Access Preparation of Sour Grape (Vitis Vinifera) Beverages and Evaluation of their Storage Stability Karakala Balaswamy‚ Pamidighantam Prabhakara Rao‚ Allani Nagender and Akula Satyanarayana* Central Food Technological Research Institute (Council of Scientific and Industrial Research)‚ Resource Centre‚ Habshiguda‚ Uppal Road‚ Hyderabad-500
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has apresence in the packed drinking water segment though Kinley. Although Kinleysexpansion is slow as of now‚ Kinley has a huge potential of expansion. Thus Coca cola asa company should focus on the expansion of Kinley as a brand and take it up to Bisleri ‘slevel of trust.4.Supply chain improvement– Supply chain can be a major cost sink hole with thetransportation costs always rising. Coca cola’s complete business is based
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Contents S.NO Topic Page No. 1. Introduction 3 2. About the company 4 3. Distribution channel network of Parle 5 4. Parle distribution network logistics 7 5. Channel Members of the Parle Distribution Network 9 6. Distribution Channel And Parle 10 7. Suggestions 11 Introduction The bread and biscuits constitutes the largest segments of consumer foods in India. Both Biscuits and Bread are items of mass consumption in our Country. Almost 2 million tons of biscuits
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and Anup Chauhan (owner of the brands Parle-G‚ Melody‚ Mango Bite‚ Poppins‚ Monaco and Krack Jack). ✓ Parle Agro‚ led by Prakash Chauhan and his daughters Schauna‚ Alisha and Nadia (owner of the brands such as Frooti and Appy). ✓ Parle Bisleri‚ led by Ramesh Chauhan. All three companies continue to use the family trademark name "Parle". Parle Agro Parle Agro commenced operations in 1984. It started with beverages‚ and later diversified into bottled water (1993)‚ plastic packaging
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January 3‚ 2013 [RURAL FIELD REPORT] Report On Field Study & Experiential learning by visiting various Rural Areas Date – 03/JAN/2013 Submitted To: Professor Vikram Parekh Submitted By: Ashwin Govindankutty Faisal Shaikh Reagan Chettiar Shivanand Kotian Suraj Tamhane Vineeth Damodaran 05 42 11 20 48 52 Page 1 January 3‚ 2013 [RURAL FIELD REPORT] ACKNOWLEDGEMENT We are grateful to Professor Vikram Parekh‚ Faculty of subject Marketing Applications and Practices‚ for giving
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showcasing the huge potential for market growth in India. Coca-Cola remains the market leader in the carbonates category with a market share of more than 60% in the Indian market‚ followed by Pepsi with around 35%. In the bottled water category‚ Parle’s Bisleri and Kinley from Coca-Cola are the leading players. The packaged juices market in India continues to be dominated by Maaza and Frooti‚ followed by brands such as Slice‚ Tropicana and Real which have registered good growths in their market shares in
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Project Report On Competitive analysis of Gini & Jony Submitted by‚ Anchal Sahu Deepa Arthi S International brands for kids wear: We have taken five international brands for the competitive analysis. The brands are * Chicco * Tommy Hilfiger * United Color of Benetton * Reebok Juniors * Mother Care SWOT Analysis: S -Strength W -Weakness O -Opportunities T –Threats Chicco
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Sharad and Anup Chauhan (owner of the brands Parle-G‚ Melody‚ Mango Bite‚ Poppins‚ Monaco and KrackJack) * Parle Agro‚ led by Prakash Chauhan and his daughters Schauna‚ Alisha and Nadia (owner of the brands such as Frooti and Appy) * Parle Bisleri‚ led by Ramesh
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Parle Products company was founded in 1929 in British India. It was owned by the Chauhan family of Vile Parle‚ Mumbai. Parle began manufacturing biscuits in 1939. In 1947‚ when India became independent‚ the company launched an ad campaign‚ showcasing its Gluco biscuits as an Indian alternative to the British biscuits.[2] The Parle brand became well known in India following the success of products such as the Parle-G biscuits and the Thums Up soft drink. The original Parle company was split into
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Presentation Transcript Coke And Pepsi Learn To Compete In India: Coke And Pepsi Learn To Compete In India Prepared By- Dhwani Shah Megha Jagtap Parth Purohit Rohan Mehta Paras Charan Mochan Bhola Background of Beverage Industry in India: Background of Beverage Industry in India Coca-Cola’s past in India Present from 1958 until 1977 Industry Shakeup in 1988 State of the Industry in 1993 45% of market consisted of small manufacturers $3.2 million market share Low Demand for Carbonated
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