Summary Chapter 4 Marketing Objective 1 Explain the importance of information in gaining insights about the market place. The marketing process starts with a total overview of the market place. Without understanding the markets wants and needs you’re blind. If a company doesn’t have full understanding for the market place it’s hard to produce value and satisfaction for their customers. This information is not enough you also need information about competitors‚ resellers and other actors and forces
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Chapter 4: Workplace Emotions‚ Attitudes‚ and Stress Emotions in the Workplace: Emotions influence almost everything we do in the workplace. Most OB theories still assume that a person’s thoughts and actions are governed primarily or exclusively by logical thinking (called cognition). Yet groundbreaking neuroscience discoveries have revealed that our perceptions‚ attitudes‚ decisions‚ and behavior are influenced by emotions as well as cognition. Emotions are physiological‚ behavioral‚ and psychological
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Chapter 4 Descriptive Statistics Upload the completed assignment using the file extension format Lastname_Firstname_Week3.doc. Assignment (32 points due by 11 pm October 14th) 1) The file ‘FastFood’ contains the amount that a sample of nine customers spent for lunch (in $) at a fast food restaurant. a) Compute the mean and the median. b) Compute the variance‚ standard deviation‚ range‚ and co-efficient of variation. c) Are the data skewed? If so‚ how? 2) The file ‘ChocolateChip’
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Test 4A AP Statistics Name: Directions: Do all of your work on these sheets. Part 1: Multiple Choice. Circle the letter corresponding to the best answer. 1. I measure a response variable Y at each of several times. A scatterplot of log Y versus time of measurement looks approximately like a positively sloping straight line. We may conclude that (a) the correlation between time of measurement and Y is negative‚ since logarithms of positive fractions (such as correlations) are negative
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Reading Journal #4 In chapters 3-5 in Outliers‚ Malcolm makes a very great point. People in this world tend to think that those with IQ’s higher than 140 are the ones that are going to have great futures with jobs that will make them great income. Now anyone in this world would agree that those with high IQ’s are intelligent‚ but just because they may be smarter than most people‚ does not necussarily mean that they are going to succeed in life. Having a high IQ does not define who you are‚ the
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Chapter 4‚ we learned the various aspects of an audience‚ when preparing a written or electrical document. How did I consider my audience needs and interests as I developed the presentation about Great Calls marketing strategy? I put myself in their shoes and considered the expectations that a manager of a large cellular company would expect. I recognized their time is valuable and I would need to be quick and direct. I also thought that I would have to put together a presentation that was professional
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decision to get an MBA? 2. What other‚ perhaps nonquantifiable factors‚ affect Ben ’s decision to get an MBA? 3. Assuming all salaries are paid at the end of each year‚ what is the best option for Ben‚ from a strictly financial standpoint? 4. In choosing between the two schools‚ Ben believes that the appropriate analysis is to calculate the future value of each option. How would you evaluate this statement? 5. What initial salary would Ben need to receive to make him indifferent between
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Chapter 4 15. For discrete compounding‚ to find the EAR‚ we use the equation: EAR = [1 + (APR / m)]m – 1 = .0719‚ or 7.19% EAR = [1 + (.07 / 4)]4 – 1 EAR = [1 + (.16 / 12)]12 – 1 = .1723‚ or 17.23% = .1163‚ or 11.63% EAR = [1 + (.11 / 365)]365 – 1 To find the EAR with continuous compounding‚ we use the equation: EAR = er – 1 EAR = e.12 – 1 = .1275‚ or 12.75% 23. Although the stock and bond accounts have different interest rates‚ we can draw one time line‚ but we need to remember to
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Chapter 4 Case Study 1. Stakeholders: a. John Ryan – Superior Systems relationship manager – Aggressive. b. Nick – Superior Systems managing consultant – conservative. c. Sandy – Superior Systems Technical – observant. d. Sara – Superior Systems possible project manager - e. Ron Gimble – Point of contact for Capitol State Chemicals. f. Ron Newell – Capitol State’s IT operations manager. g. Kelly – Capitol State’s network technician – viewed as a project manager. h. Alex – Capitol State’s
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Chapter 4 key terms Cyrus the great: Established massive persian empire by 550 B.C.E;successor state to mesopotamian empires. How its relevant: He was the conqueror of the persian empire by 550 B.C.E picture: Darius: The son of cyrus helped lead him to success became ruler later on. How it is relevant: He helped cyrus be a successful ruler. Picture: Zoroastrianism: Animist religion that saw material existence at battle between forces of good and evil;righteous lived
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