Bling H20 Case Study The expansion of products into overseas markets is a commonly used method for businesses to increase revenue; however‚ the latest product within the bottled water industry‚ Bling H20‚ is making headlines as this product sells at the starting price of $45 US. If this product were to hit the shores of Australia‚ the potential target market would be those who come from a high socio-economic class along with a selected amount of businesses and also the entertainment industry.
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Bling H2O Case Study By Ben Mathews 16946545 Question 1 Bling H2O water is water that goes through a nine step purification process including ozone‚ ultraviolet and micro – filtration. Which is then bottled into fancy bottles like the frosted bottle decorated with Swarovski crystals. The bling H2O website admits that this product is more about the image then its taste. From this information of bling H2O the potential target market for consumers in Australia for this certain type of bottled
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In the early 2000’s‚ rapper Lil Wayne coined the term‚ “bling bling‚” It is a synonym for expensive‚ often flashy jewelry including watches‚ earrings‚ chains‚ rings‚ teeth‚ and almost about any other gaudy accessory you can think of in hip hop culture. The word “Bling” was actually added to the Shorter Oxford English Dictionary in 2002‚ and has stuck with America since. This word’s significance is just one of the many examples that contribute to America’s growing obsession in materialism. Although
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Targeted audience of Bling h2o if it were available in Australia would mainly be single Generation Y females who live in a an urban or suburban area and from higher priced region such as North Shore of Sydney‚ Southern regions of Melbourne due to the fact that people with residency in such suburbs have a soaring average income upwards of $90 000 (Saulwick 2009) and are more likely to forfeit money for a bottle of Bling h2o. The Bureau of Statistics shows that 23% of residents of Sydney’s Mosman
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Major Concerns of Ethical Issues Ethical issues are a growing concern among major corporations today. Balancing corporate policy‚ law and consumers can become difficult when working with countries that have a different set of rules‚ regulations‚ policies and moral standards. Ethical issues are a major concern in organizations because it can ruin a good working and profitable working partnership with other organizations or clientele. Other concerns they have are being knowledgeable about the
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The effect of Ethical/Legal Concerns in Nursing Now that lawsuits are on the rise in the healthcare profession‚ it is crucial that nurses follow legal and ethical guidelines in providing care for patients. The scope of nursing practice in today’s developed world has created a subtle and diverse trend in every aspect of the profession. Every nurse should uphold the standard of practice that entails following doctors’ orders‚ practice under the scope of state and federal guidelines‚ and the
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security company‚ Marksman Limited‚ while several other students encircled the guard room attempting to get hold of the student‚" according to a joint statement issued by UTech‚ the UTech Students’ Union‚ and Marksman Limited. Issues that raise ethical Concerns Security guards acting out of the scope of their duties by violently beating student seeking refuge. Harmful accusations and defamation of character of the students involved. Any student’s safety may be at risk by other students at anytime
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obstacles faced by the family bring some serious ethical choices to the forefront. ETHICAL DELIMAS An ethical dilemma is described as a situation where the appropriate response is not clear because the answer does not exist in a rule or policy Ethical Models and Dilemmas: For analysis purposes‚ the five approaches to ethical decision-making are utilized. Utilitarian approach: This principle states that for any two actions‚ the more ethical one will produce the greatest balance of benefits
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Ethical concerns were respected in every phase of development and implementation of this study. For example‚ the principles of the Belmont Report (U.S. DHEW‚ 1979)—which include respect‚ justice‚ and beneficence—were adhered in all phases of this study. Moreover‚ the investigator received permission to perform research in compliance with federal regulations (Hall‚ Prochazka‚ & Fink‚ 2012; Stoljar‚ 2011). Also‚ the investigator submitted the application form requesting an expedited review for this
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Ethics concerns in Couple and Family therapy. Carolina Cuestas Gutierrez- S00059899 Master of Clinical Counselling - Australian Catholic University. Working with couples and families has a significant role to play in clinical Counselling. This population‚ allow the therapist to encourage the challenging practice that involves different principles‚ risk and threats in order to provide a good service. Couple and Family therapy involves many members whose needs are in conflict‚ which implicates
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