dollar. This downfall was the outlined theme throughout the film Blood Diamond. In 1999 Sierra Leone was suffering from a civil war involving the Revolutionary United Front (RUF) and the government. The RUF were a group of African rebels who fought believing they were doing the right thing and setting the people free from the clutches of the corrupt government. However‚ in reality the RUF are forcing prisoners to work to for blood diamonds and the children are turned into solders. At the beginning of
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For a film to be successful it is vital that the target audience is at the heart of all key decisions mad. These are the people who will ultimately make the film a success or see the film as a major flop. The first key decision that the institution must make is‚ who exactly are the audience? They may choose to first produce the film and then figure out who it is aimed at‚ or in most cases the company will decide to make a film for the target audience. This then allows the institution to focus the
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and Target Audience Cleo Z Garcia IMC 610‚ West Virginia University Author Note Contact Information: czgarcia@mix.wvu.edu Abstract Developing an effective integrated marketing communications plan for Kmart requires an understanding of its history; goals‚ objectives and how it evolved through the years. Researching Kmart’s past can help provide insight to create the media and marketing plan for the future. The plan must be attuned to the needs and wants of their customers - their target audience
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depictions of who African people really are. Blood Diamond‚ a film
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Cosmopolitans target audience are female millennial and female Generation x‚ they would usually be from the social economic status A/B. They target their older audience of Gen x with their adverts as a lot of them are advertising anti aging creams‚ this gives of the idea that these woman have to stay young as all the way through the magazine all of the focus is on beauty and fashion making the older audience want to try and keep up with all of these models and actresses. The younger millennial
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the question I’ve been asked the most is “why do I need the Apple iPad?”. Apple’s head honcho Steve Jobs firmly believes the iPad will fill the third segment which stands square in the middle of the iPhone and MacBook. To help understand the target audience for the iPad I found it most helpful to begin by looking at the competition. Currently you have an eReader market heavily dominated by Amazon’s Kindle. The Kindle is a solid performer and everyone I know who owns one is very happy with their
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their very best out of their skills. Ultimately‚ this magazine does aspires to teach gamers about everything they possibly need to know on a variety of genres and topics and to even introduce new people to different gaming genres. Target Audience- The audience for this magazine will be people who are interested in all things gaming. They are the type of people who would rather sit at home playing games instead of going outside and playing sport. They have a passionate interest in gaming and are
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quality and service to attract customers and build up an competitive image in the emerging fashion market. OBJECTIVES To create comfortable and memorable experience for customers To provide wide variety for all ages of men and women in the focused target market. To focus on new trends and demand according to customer preference and choice. To become a leading brand in competition with other luxury retail clothing brands. To effectively promote their brand with the help of advertising to attract
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Blood Diamonds in Sierra Leone Throughout the decades there has been many hard times‚ conflicts over disagreement‚ fighting and competition. There has been a huge clash over the use of diamonds and in fact how they are produced‚ and where they were originated. There has always been a major demand for diamonds for noticeable reasons. Diamonds are big business - the retail trade is worth over $30bn annually. It is proved that Diamonds are one of the world’s most precious gems. Diamonds are beautiful
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In the Blood Diamond movie‚ there are ethical issue can be found inside the scene. The Revolutionary United Front (RUF) in the Blood Diamond movie‚ use the illegal sale of diamonds to purchase its military operations. The civil war between the Revolutionary United Front (RUF) and the Sierra Leone government has devastated the civilian population of Sierra Leone. Today‚ the United Nations‚ non-governmental organizations (NGOs)‚ and other governmental actors are calling on the international diamond
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