Date: 02/05/2013 Article: Harvard‚ Blue ocean strategy “Competing in high overcrowded industries is no way to sustain high performance. The real opportunity is to create blue oceans of uncontested market place.” This quote that is on the top of the first page just about sums up the article‚ but I will go further in depth in what the article says. What is the best way to drive profitable growth in an industry? Or company? According to the article it is to enter into the market place that
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Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant http://www.blueoceanstrategy.com/ W. Chan Kim Renee Mauborgne Chapter One: The blue ocean strategy is best illustrated by the performance of Cirque du Soleil. Created in 1984 by a group of street performers‚ Cirque productions have been seen by almost 40 million people in 90 cities around the world. In less than 20 years‚ Cirque du Soleil has achieved revenue levels that took Ringling and Barnham
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era of the blues only three short years after it went mainstream the “Empress of the Blues” began her career. She was a strong black woman with a rags-to riches story who was able to rise from performing on the streets to be the most successful blues singer in her era. Her music and life is filled with sex and violence and while many blues singers have come and gone‚ very few ever made such an impact with such a short career as she did. In 1923 her first recordings‚ “Down Hearted Blues” and “Gulf
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Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant Facilitators : Yip Khai Biau (ymike27@hotmail.com) & Lieu Yoke Sun Group/Presentation Title Agilent Restricted Date ##‚ 200X Blue Ocean Strategy (BOS) Introduction to BOS BOS Tools : Strategy Canvas & E.R.R.C. Awakening : As-Is Strategy Canvas Exploration : Reconstruct Market Boundaries Strategizing : To-Be Strategy Canvas Actualization : Identify actions to actualize the strategies
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BOOK REVIEW The book‚ Blue Ocean Strategy -How to create Uncontested Market Space and Make competition Irrelevant ‚ authored by W. Chan Kim and Renne Mauborgne is the best seller of its time. It is a widely accepted book for strategy professionals. The title indicates the theme of the book .This book promises to achieve the uncontested market space and make competition irrelevant by making the use of Blue ocean strategy. The book argues that companies in existence today should not try to beat
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On the 25th of May 1961 in Cape Kennedy‚ Florida‚ John F Kennedy made a speech. He decided that an American was going to be the first to land on the moon. I‚ Neil Armstrong had the honour‚ to be one of the three astronauts chosen to go on the Apollo 11 mission. I was accompanied by‚ Edwin ‘Buzz’ Aldrin and Michael Collins. On the 16th of July 1969 at 9:32am‚ Saturn V weighing 3million kilograms‚ launched from Cape Kennedy‚ Florida. Before we were beginning to start our launch I was very nervous
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While today jazz may not be mainstream music that is heard on the radio‚ there was a time between 1930 and 1955 where it was. In this research project I am going to be comparing the famous jazz compositions‚ “Take Five” by Dave Brubeck and “C-Jam Blues” by Duke Ellington. Both pieces were chart-topping and achieved incredible mainstream success‚ with “Take Five” becoming the biggest selling jazz single ever (Sarabia‚ 2000). Over the next few pages I will be analysing each song in detail as well as
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SCM44 Case Study Cheng Gong 1. What are some key success factors in diamond retailing? How do Blue Nile‚ Zales‚ and Tiffany compare on those dimensions? Blue Nile has an obvious advantage in product variety and product availability since customers can “build their own ring” by choosing from an inventory of about 75‚000 stones online. The Tiffany brand is very strong and well established. It is associated with glamour‚ luxurious‚ trust‚ and customer service. So Tiffany can get higher margins than
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Molson Coors Brewing Company CONCEPTS a. What are the major classifications on an Income Statement? Sales‚ Cost of Goods Sold (COGS)‚ OPERATING PROFIT (Includes A&M (Advertising & Marketing)‚ G&A (General & Administrative Expenses))‚ OIOE (Other Income & Other Expenses)‚ Earnings Before Interests and Taxes (EBIT) and Net Income. b. Explain why‚ under GAAP‚ companies are required to provide “Classified” income statements. First of all‚ because this helps to prevent
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A moon pie or MoonP is a popular confection in the United States which consists of two round graham cracker cookies‚ with marshmallow filling in the center‚ dipped in a flavored coating. The traditional pie is approximately four inches (100 mm) in diameter. A smaller version exists (mini MoonPie) that is approximately half the size‚ and a Double-Decker MoonPie of the traditional diameter features a third cookie and attendant layer of marshmallow. The four main flavors are chocolate‚ vanilla‚ strawberry
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