Product‚ Pricing‚ and Channels Paper MKT/421 - Marketing Blue Ocean Strategy Description of Blue Ocean strategy and its Importance The Blue Ocean Strategy is derived from the book “Blue Ocean Strategy” by W. Chan Kim and Renee Mauborgne. The book is based on a study of 150 strategic moves made by companies in 30 industries over 100 plus years. Per the book‚ the term blue ocean means untouched market space that makes competition none existent in a known industry. The term describes how ideal
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Electric cars are seen as the future of human life. They provide an oppurtunity of being clean and eco-friendly. Electric car motors are magnificent and figuring out how they work is a mystery. Electric cars have also been around for a while since almost two decades ago. Electric cars are proven to be better for the environment. Electric cars are a prime example of how electricity has changed over the years. First‚ electric cars are amazing‚ but what is more amazing is the motor that makes one
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Electric cars look very different under the hood than a gasoline-powered car. For one thing‚ there is a lot less tubing. For another‚ if you look underneath the hood of an electric car‚ one of the first things you will probably notice is the controller‚ which takes energy from the battery and distributes it to the motor in controlled packets. And that’s pretty much it in a nutshell. Instead of a gas tank‚ the electric car keeps its fuel in a battery and relies on the controller‚ not the distributor
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In 1996‚ electric cars began to appear on roads all over California. They were quiet and fast‚ produced no exhaust and ran without gasoline........... Ten years later‚ these futuristic cars were almost completely gone." ’Who Killed the Electric Car’ is a documentary which unfolds a complex set of events around the development and demise of the modern electric car. The story stems from California from the early 1990s to 2006. Chris Paine‚ the film maker has woven together interviews and archival
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Who Killed the Electric Car? The audience is the jury. Paine is the lawyer. The case: who killed the electric car? Suspects: the government‚ consumers‚ battery technology‚ oil companies‚ California Air and Resource Board (CARB) and the hydrogen fuel cell. Directed by Chris Paine‚ Who Killed the Electric Car? is a documentary about the demise of the electric car seen through the eyes of an electric car activist (previous GM EV1 owner) and current electric car driver (Toyota RAV4 EV)
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to start paying attention to pollution and the environment‚ and electric cars are big help in reducing emissions. According to solvingev.com there is only one electric car charging port in Big Rapids. This needs to change as this is discouraging anyone in Big Rapids who wants to buy an electric car. Ferris State should sell all their utility vehicles and replace them with electric cars. If Ferris State University sold of their cars in all departments and placed in charging ports in parking lots
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In 1996‚ one car stood out above the rest. With its zero emissions and sporty‚ sleek design‚ the General Motors EV-1 was unstoppable. This car ran entirely without gas or oil of any kind. It ran only on electric power which made it very eco-friendly. It was built to comply with California’s zero emissions vehicle mandate that stated if auto makers wanted to sell cars in California some of those cars would have to be no exhaust
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on Blue Ocean Strategy The Blue Ocean strategy appears to be an ideal move in the market until I learned its own drawbacks. Its advice is to create an uncontested market space‚ meaning no competition. I consider it a head start‚ yet it would just be an amount of time before others stand at-level with you. A first entrant earns the early profit‚ and the second entrant will likely perceive the first as a platform and eventually overtakes the same firm. Another drawback of the blue ocean is the
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“Who Killed the Electric Car? 2006 Documentary Written and directed by Chris Paine and produced by Jessie Deeter. 1. Summarize the content of this movie. Keep it to the space below‚ please. Electric car was around in 1960s. During the energy crisis in 1970s and 1980s electric cars started disappearing. In 1990s first electric car EV1 from a company named General Motors became popular in California simply because it was more environmental-friendly while it was affordable. A Zero-emissions
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| Who Killed The Electric Car | By James Walker | | | | | James Walker STL 100 Who Killed the Electric Car The electric car introduced in 1996 and was popular in California. The car was quiet small and produced no exhaust; it was a product that was loved by consumers and eco-friendly. This idea of the electric car was not one that was recent in implementing; about 100 years ago there were more electric cars than there were gas cars and they ran really well and quiet. The
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