CASE BLUE RIDGE MANUFACTURING 1. Context and Problem Definition Blue Ridge Manufacturing produces and sells towels for the U.S. ‘sports towel’ market. A ‘sports towel’ is a towel that has the promotion of an event or a logo printed on it. Their most popular use is distribution in connection with major sporting events such as the Super Bowl or the U.S. Open. The firm designs‚ knits‚ prints and embroiders towels in three sizes: regular (18”x18”)‚ hand (12”x20”) and mid-range (15”x24”). Occasionally
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AnalWhat is Blue Ridge’s Competitive strategy? Blue Ridge’s strategy prior to the new ink would be cost leadership. This strategy is where a firm outperforms competitors in producing products or services at the lowest cost. Using an ABC costing system is evidence that the firm is attempting to accurately cost their products‚ and produce them at lower costs than competitors. ABC will also be used for more accurate information of each customer group‚ along with their profitability. Their limited selection
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1. As an administrator of Blue Ridge Community Hospital‚ I would expect to see an overall increase in the various types of community outreach programs being offered by the hospital. With the primary focus being on diet and exercise; this project would be developed and overseen by various staff members within the hospital. One example of a new outreach program that could be offered is healthy cooking and or making healthy eating choices. These types of programs could be developed for various demographics
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1) Profitability Analysis: Blue Ridge Large Medium Small Total Sales $308‚762.00 $183‚744.00 $318‚024.00 $810‚530.00 Manufacturing Costs $112‚552.70 $72‚164.09 $162‚864.09 $347‚580.88 Sales and Administration Costs $78‚303.47 $50‚790.54 $156‚805.99 $285‚900.00 Total Costs $190‚856.16 $122‚954.63 $319‚670.08 $633‚480.88 Cost as % Sales 61.81% 66.92% 100.52% 78.16% Profit $117‚905.84 $60‚789.37 ($1‚646.08) $177‚049.12 Profit Margin 38.19% 33.08% -0.52% 21.84% Note: For detailed calculations
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Case: Sorrell Ridge a. What are Sorrell Ridge’s sources of negotiating power and weaknesses? What about Bromar’s? This case is about the slotting allowance when Allied Old English Company wants to introduce the Sorrell Ridge spreadable fruit product into the California market. Considering the factors including product itself‚ market‚ distribution channels‚ consumers’ needs& demand‚ competitor’s profiles‚ we analyzed the negotiating power and weakness of Sorrel Ridge and Bromar.
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Vimy Ridge On April 19th‚ 1917‚ the battle of Vimy Ridge took place at the North Eastern France. Vimy Ridge was thought to be the best military position for the German against the British / France forces due to the highland advantages. Vimy Ridge is one of the most famous battles of World War I and a Canadian general‚ Arthur Currie‚ was the key of this victory. It was the first battle that the majority of the force was consisted of the Canadians attacked together‚ led by a Canadian General
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events in the battle of Vimy Ridge‚ by all the people and countries whom these soldiers touched. Vimy Ridge is an escarpment type landscape northeast of the city of Arras. The landscape has a steady rise on the western side and a steep cliff on the eastern from which the city of Arras can be seen. The ridge was an exceptional asset to control as it would enable the controller to see 10 kilometers in all directions from the top. The German took control of the ridge in October of 1914. The French
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Contemporary Marketing Channels Assignment 3. Sorrelle Ridge: Slotting Allowances a. What are Sorrell Ridge’s sources of negotiating power and weaknesses? What about Bromar’s? Sorrell Ridge’s power: Sorrel Ridge was the first manufacturer that provides all-‐ fruit products over sugared jams‚
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Nightlife in Maple Ridge Male Ridge is quickly developing into a unique city that offers a diverse‚ wonderful lifestyle. Maple Ridge’s location – nestled between Golden Ears Provincial Park and the Fraser River provides its residents with a plethora of outdoor activities and choices while careful city planning and development give the city a nice selection of amenities and culture. As the city is growing‚ so too are its choices for activities once the sun has gone down. Here is a brief list of
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of field missions are all used to achieve these goals set by the government. The Ruby Ridge incident is a perfect example of the abuse of federal power. Randall Weaver‚ his wife Vicki‚ their two children Sara and Sammy and their adopted son Kevin Harris were not ordinary mainstream Americans. Their extremist right wing views led them to seek refuge from mainstream society in the remote hilltops of Ruby Ridge‚ near Bonners Ferry in Northwest Idaho. Their goal was to create a self-sufficient refuge
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