JetBlue Contents Memorandum 3 Summary of Strategy Assessment and Identification of Strategic Issues 3 Key Strategic Issue‚ Options and Recommendations for Action 3 Best Option Recommendation 4 I. Case Update (Exhibit 1) 5 Bibliography 7 II. JetBlue’s Strategy in Detail (Exhibit 2) 8 Mission/Purpose/Vision 8 Goals/Objectives 9 Major Policies 9 III. JetBlue’s SWOT Analysis (Exhibit 3) 11 IV. Analysis of JetBlue’s Financial Performance (Exhibit 4)
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Campbell Management Consulting Case Analysis Situation Analysis In the Campbell Management Consulting case‚ Lauzon Automotive hopes to become more efficient. Central Engineering Manager‚ Peter Cole‚ has hired Colin Campbell to conduct a series of studies‚ beginning with the role of “tug operator”. The workload carried by the tug operator position has decreased in recent years due to decreases in the amount of waste generated at the plant; however‚ staff level of the role has remained constant
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Executive Summary The purpose of this case study is to measure the success of Blue Nile against Tiffany and Zales success in diamond retailing by comparing retail strategies and structures. Blue Nile is an online jewelry retailer that was founded in December 1998 only selling products in the United States‚ with one warehouse facility in Seattle‚ WA. In 2007‚ their e-business expanded to Canada and United Kingdom‚ opening another facility in Dublin‚ servicing Western Europe and the Asia-Pacific
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PRECISE SOFTWARE CASE ANALYSIS Problem: When and how to introduce an end-to-end new product to the market? Issues: 1. Should we (Precise) introduce a new product in Open World conference 2000? What could be the impact if we delay to offer an end-to-end solution in the performance management space? 2. What is the best selling strategy for the new product? 3. What is the best pricing strategy for the new product? 4. Should we maintain a single sale force or separate
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Big Blue Crane Incident – Milwaukee baseball stadium (1999) On January 1999‚ workers began work on assembling the roof of Milwaukee’s new baseball stadium known as Miller Park. The work was to be accomplished by a crane named big blue. Big blue was to lift the segments of the roof in place. Each roof segment weighed 400 tons which is almost as much as the weight of a Boeing 747 airplane. 31 lifts were needed to complete the work required to complete the roof. In order to complete the work the
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ETHICS IN CONSULTING Ethics is not just a vague theory but a working concept that can have an important and real effect on your consulting practice. Ethics is not simply a matter of obeying the law; it goes much beyond this. You will also see that the ethical problem is not simple‚ and yet it is one you will face frequently during your work as a consultant. Ethics defined Ethics are about moral evaluations of decisions as to whether they are right or wrong on the basis of socially/culturally
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earnestly so that you should approve my request to leave Blue Shield Health Insurance. Since my left hand crooked‚ I experienced making an end meet every month. In addition‚ I have only worked a part-time job for Orange Unified School District for 18 years as an instructional assistant. Especially‚ I stop believing in Blue Shield Health Insurance for the following reasons: 1) Mr. Chien Ngo ineffectively handled my case of health insurance; 2) Blue Shield mailed the bill too late. First‚ necessity underlies
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My internal organs thumped against my chest as I dragged my bag along the carpet floor and into the aisle. As I walked into the long hall I glanced up and noticed the sign telling me I could get on. My entire body could barely hold itself together with the hope of great dreams-come-true event about to take place I said to myself “I’ll soon be in the air.” I slowed my pace to further enjoy what was happening. Swarms of people walked around me as I treasured knowing that one of my lifetime goals was
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Name of Employer: Leann’s Sky Day Care Center Job Title: ASSISTANT DIRECTOR JOB DESCRIPTION ASSISTANT DIRECTOR OF DAYCARE CENTER Under the direction of the Director of Child Care‚ is responsible for assisting the Director in the operation of the Leann’s Sky Day Care; assists in the evaluation and supervision of employees; assists in the direction and supervision of educational programs; assists the Director in the administration of the Department budget including the accounting for Child
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JetBlue Airways: Starting from Scratch Summary Introduction (Exhibit 1) • JetBlue’s service had grown from 9 departures per day at launch in February 2000 to more than 50 per day in the past 11 months. The fleet had grown from 2 planes to 10 with the arrival of one new Airbus A320 every five weeks. The business plan called for adding 10 new planes every year through the end of 2003‚ bringing the fleet to 40. • Ann Rhoades‚ Executive Vice President for People‚ had been extremely busy – growing
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