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    Responsibilities Reputation Reputation To whom Management Suppliers Standard Setting Bodies NGOs Competitors Management Employees Wider Business Community Institutions Regulators Corporate Affairs Market Awareness International Agencies Regulators Competitors Customers Media NGOs Shareholders Finance Directors Management The Market Competitors Investors Shareholders Assessment Bodies Regulators Management Employees NGOs Advisory Panels Competitors Wider Business

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    Financial Ratio Analysis PROFITABILITY - Ability to sell a product for more than the cost of producing it. - Not an exact estimate of the company’s pricing strategy but give a good indication of financial health. - Without an adequate gross margin‚ a company will be unable to pay its operating and other expenses and build for the future. - Should be stable  should not fluctuate much from one period to another‚ unless the industry it is in has been undergoing drastic changes which will

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    marketing tactics 8 2.3 Analysis of the merits of relationship marketing in a given strategic marketing strategy 9 Task 3: Be able to use strategic marketing techniques 3.1 Appropriate marketing techniques to ascertain growth opportunities in a market 10 3.3 APPROPRIATE STRATEGIC OBJECTIVES FOR A MARKET 11 Task 4: Be able to respond to changes in the marketing environment 4.1 The impact of change in the external environment 14 4.2 Internal Analysis to Identify Current Strengths

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    Horizontal Analysis Horizontal analysis is a type of trend analysis that compares both percent and amount changes from one year to another. This type of analysis is performed on both the income statement and the balance sheet to allow detection of trends and to identify performance issues. The analysis itself can be very useful‚ especially if more than two years are included. However‚ caution must be taken not to draw conclusion on this analysis itself‚ as it can mislead without any context. It

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    FIN 534 FINANCIAL MANAGEMENT Financial Analysis (Starbucks) Lisa Massey Strayer University Due Date: September 14‚ 2013 Starbucks is a strong competitor in the service sector and a leader in the gourmet coffee industry. With a continued growth rate in store openings and maintaining successful profitability of its operations‚ Starbucks has demonstrated its ability to sustain a reliable and steady growth. Starbucks’ ability to contend with the vulnerability

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    Financial Ratio Analysis Splash * Profitability For the year 2010‚ Splash Corporation experienced a significant increase in its Operating Profit Margin‚ Return on Sales‚ Return on Equity‚ and Return on Assets because of High Net Income during the year. It is brought about by the large amount of Sales from Direct Selling business and better sales-mix. For the year 2011‚ the Company’s profitability has declined because of the increase in the cost of raw materials and increased spending on advertising

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    planning‚ implementation of plans as part of marketing management functions. My internship program instigated from 26‚ September‚ 2010 to 25‚ December‚ 2010 and during this period‚ I was assigned to do the project work on the topic Generic Shifting Analysis by my onsite supervisor. I was under the direct supervision of Mr. Dipak Kumar Saha‚ Senior Manager‚ PMD‚ Square Pharmaceuticals Limited and Mr. Anup Chowdhury‚ Assistant Professor‚ BRAC Business School‚ BRAC University for my internship program

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    Chapter: 01 (Introduction) 1.1 Background APEXADELCHI FOOTWEAR LIMITED. The history of Apex is not very old. Still it is one of the oldest Footwear and Leather Company in Bangladesh. The company was established in 1990 as a proprietorship company at Hazaribagh in Dhaka. In the very beginning‚ it used to operate as leather production from rawhide and exporting. From the year 1993/94‚ the firm started to deal as foreign buyer’s representative and leather chemical distributor .All functions of

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    Financial Accounting Project Report Ratio Analysis of Reliance Communications and Tata Communications from 2008-09 to 20012-13 Submitted by: SONALI MAKKAR 14DM213 SHUBHI SINHA 14DM208 SNEHA MAHESHWARI 14DM210 SHILADITYA Ukil 14DM202 VIVEK SETHIA 14DM250 TUSHAR JOSHI 14DM231 ACKNOWLEDGEMENT “It is not possible to prepare a project

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    enhancing the skills of their people and providing them with regarding career opportunities and upgrading their research and development. Through this mission‚ the company can increase more investors to invest in their company which will increase the financial resources by focusing more on increasing shareholders’ profit. In addition‚ the company understood that consumers are their key value in generating more profits. Thus‚ they are always coming up with quality products as they foresee that customer

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