Perodua – Advertising with social dimension Executive Summary Perodua was set up as a national car project in the year 1993. In the initial years of its inception the company operated in a protected environment marked by both tariff and non-tariff barriers. By the year 1998 leveraging on its high local sourcing strategy the company‚ along with Proton‚ managed to capture up to 90% market share. In 2001 the company set up a joint venture with Daihatsu Motor Co. and Mitsui & Co.‚ the
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CORPORATE SOCIAL RESPONSIBILITY OF PETRON CORPORATION Submitted by: Dianne C. Buenaventura MBA 652- Corporate Social Responsibility Submitted to: Dr. Emelyn Quintos- Libunao PETRON CORPORATION The largest oil refining and marketing company in the Philippines. Supplying nearly 40% of the country’s oil requirements‚ our world-class products and quality services fuel the lives of millions of Filipinos. BUSINESS DESCRIPTION Petron Corporation (Petron)
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Control Mechanisms at Boeing MGT 330 March 13‚ 2011 Control Mechanisms at Boeing Controlling is an extremely important function of management. Manager’s use control to ensure that goals are met and to make the necessary changes if they are not. Several control mechanisms exist. Managers within companies use the mechanisms to achieve results. This paper will identify‚ compare‚ and contrast four of these control mechanisms as they relate to Boeing. It will determine the effectiveness of these
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Boeing has always been a innovator in aerospace technology. The company must keep striving to enhance every product they create. Boeing has typically been a leader in new models of airplanes and the technology that goes along with them. So many new innovations are constantly evolving; therefore the competition Boeing sustains is quite high. Since their biggest competitor is Aerobus‚ there is constantly a race to have the best product‚ with the best technology for the best price of course. Boeing
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Academy of Management Review 2012‚ Vol. 37‚ No. 2‚ 300–326. http://dx.doi.org/10.5465/amr.2010.0522 UNDERSTANDING ATTRIBUTIONS OF CORPORATE SOCIAL IRRESPONSIBILITY DONALD LANGE Arizona State University NATHAN T. WASHBURN Thunderbird School of Global Management Notwithstanding the significance to organizations of external reactions to bad behavior‚ the corporate social responsibility literature tends to focus on the meaning of and expectations for responsible behavior‚ rather than on the meaning
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Environment and pollution in CSR Introduction There are different type of pollution that affect the environment for example: Water pollution‚ Air pollution Land pollution Noise pollution and Radioactive pollution. Water pollution Water pollution is the pollution of water bodies for example ‚ rivers‚ oceans‚ aquifers‚ lakes and groundwater. Also there are some undesirable substances pollute the water. Moreover there are many cases of water pollution one of the themes is Industrial
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EXAMPLES OF GOOD CSR AND BAD CSR IN TELECOMMUNICATION IN INDUSTRY Evaluating CSR using B&L Framework | Ashwani K Sinha CONT ENTS 1. 2. INTRODUCTION .................................................................................................................................................. 3 SELECTION OF INDUSTRY .................................................................................................................................... 3 2.1 2.2 2.2.1 2.2.2 CSR issues in general
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Introduction For this assignment‚ I chose the American multinational corporation Boeing (The Boeing Company) which is one of the largest aircraft and aerospace manufacturer in the world. I thought that it would be a good idea to take Boeing as it has been into some media frenzy recently‚ because of its latest commercial aircraft the 787” Dreamliner” grounded by Federal Aviation Administration (FAA) and aviation authorities around the world. A good case to see how a company future assets valuation
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HOW DOES FAIRFAX MEDIA DEFINE CORPORATE SOCIAL RESPONSIBILITY (CSR)? Fairfax has commenced a process of stakeholder engagement to help determine what matters most to them in terms of its sustainability performance and corporate social responsibilities. This process has included engagement with their people‚ their shareholders‚ financial analysts and their audiences. Fairfax identified four areas of focus for Fairfax’s corporate social responsibilities: 1.Editorial integrity: Fairfax’s longstanding
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A New Era of Sustainability UN Global Compact-Accenture CEO Study 2010 A New Era of Sustainability CEO reflections on progress to date‚ challenges ahead and the impact of the journey toward a sustainable economy. Peter Lacy Tim Cooper Rob Hayward Lisa Neuberger June 2010 Contents Foreword ...........................................................................02 Introduction .....................................................................03 Acknowledgement of CEO participants
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