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    EYMP 5.1.1. Explain the following terms: Speech: The verbal means of communicating with one another. The act of communicating ones feelings‚ sharing ideas‚ expressing how one is feeling‚ asking questions. A means to relate with one another in general. Language: Something which is used in communication. This can be either in the written form or spoken form. Though this is not just verbal; language can refer to any form of communicating messages to one another in order to be understood‚

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    Telling and Selling

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    Assignment 1 1- Define marketing and discuss how it is more than just “telling and selling.” * Marketing is a process by which companies create value for customers and build strong customer relationships to capture value from customers in return * Today‚ marketing must be understood not in the old sense of making a sale – ‘’telling and selling’’ – but in the new sense of satisfying customer needs. If the marketer does a good job of understanding consumer needs; develops products

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    Case Questions

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    Case: Shouldice Questions for Discussion 1. What is the bundle of benefits purchased by the consumer? In other words‚ what is the Shouldice value proposition? In what ways is Shouldice’s offering different from other hospitals? 2. What is the target group of customers‚ and what do they have in common apart from a hernia? 3. How are the benefits delivered to those customers—how does the production process work? You might like to think of this as a factory with people as the work in process

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    Case Questions

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    Session 2 Case: Laura Ashley Holdings plc: That Battle for Survival Study Questions: 1. Assess Laura Ashley’s recent performance. How serious is the company’s present predicament? 2. Identify reasons for poor and deteriorating financial performance. 3. What strategy recommendations would you offer to Mr. Cheong that would best serve the interests of Laura Ashley’s shareholders? Session 3 Case: Global Wine War 2009: New World versus Old Study

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    offered higher salaries in order to attract and retain better workers which resulted in higher performance. By doing this he was able to have the best employees who made the best cars. Based on the video I am making the assumption that Ford Motor Company uses their compensation package and benefits to promote employee performance but I am unsure of how they measure performance. Metro Bakery has a standard performance evaluation that is conducted at 3 months‚ 6 months‚ and 1 year. They also give continual

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    STANDARD GRADE BIOLOGY CREDIT LEVEL REVISION QUESTIONS INVESTIGATING CELLS 1. In an investigation‚ three 25 g samples of sultanas were put into separate beakers of distilled water‚ as shown below: After 24 hours‚ the sultanas were removed from the water‚ blotted on filter paper and reweighed. The results are shown in the table: |Sample |Mass after 24 hrs (g) |Percentage change in mass | |1

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    Essential Questions: Chapter 2 1. Describe the political hierarchy of China under Shang rule? [hint: What had the power?] Most of East Asia is secured with mountains‚ affecting overland to travel‚ transport‚ and correspondences troublesome and direct. The giant stream systems of eastern China‚ however-the Yellow and the Yangzio Rivers and their tributaries-empower east-west improvement. In the eastern stream valleys thick masses could practice concentrated cultivating; on the steppe

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    Evolution of selling

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    The Evolution of Selling from the 1950’s to the Present The evolution of selling changed the way salespeople‚ companies and major industries valued their customer’s needs. Each organization would use certain methodologies and techniques that over time would develop‚ mature and grow to make those organizations much more successful and valued. Also as the customers themselves‚ started becoming more sophisticated‚ closing sales took more effort and time. Therefore the salespeople had to be trained

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    BOEING CASE STUDY Studied by: Abdul Qureshi Durgesh Patel Kunal Sanghvi Executive Summary: Boeing has changed in every way in the past couple of decades and it is now one of the most successful aircraft companies in the world. The company leads the industry with technology and innovation. In the long run‚ success was rewarding yet very hard to achieve. The multibillion dollar company faced many challenges as it matured throughout past few decades. Boeing has clearly gone through many strategic

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    1. What is the fundamental goal of business? Do all organizations share this goal?The fundamental goal of business is to earn a profit. Not all organizations share this goal because they are nonprofit organizations. 2. Name the forms a product may take and give some examples of each. The forms a product may take are tangible and intangible. Tangible goods are computers‚ clothing‚ automobiles‚ and food. Intangible goods are services or ideas made by people. 3. Who are the main participants of business

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