Brand Ambassadors serve as the face of their client company at promotional events. They offer the company a chance to make a good impression on prospects. An effective brand ambassador is one who is interested in the product they are promoting‚ who can easily connect with the product. "During the live brand experience they become the identity of the brand‚ because they are the only human interface between the brand personality and the consumer. They are the people who have the potential to appeal
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times‚the Hiranandani Complex is an example to the planning of towns in Mumbai. There are various theaters‚ planetoriums‚ science centres in the city that are worth visiting. Mumbai is also the home of the second largest film industry‚ BOLLYWOOD. Meeting bollywood stars often is an attraction for the people coming from different places. In mumbai there are various sounds for refreshing the ear. In traffic jams‚ you have the irritating honking of the carhorns . You also have the priviledge of enjoying
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film which appeals to kids and kids at heart. In short‚ attempt a film that appeals to the universal audience. At the same time‚ it ought to raise the bar for Hindi films. Also at stake is SRK ’s once-unchallenged supremacy as the reigning idol of Bollywood and that elusive thing called reputation. When you invest your repute in your dream project and stick your neck out‚ you expect nothing short of a mega-success. "I had a very clear of how we’ll market it. The first clarity was that we won’t have
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kAbhishek Bachchan Abhishek Bachchan (born 5 February 1976) is an Indian film actor and producer. Bachchan has received three Filmfare Awards and a National Film Award‚ and was named as one of the highest paid actors in Bollywood in 2010.[1] Bachchan starred in his debut in the drama film Refugee (2000). He became a full-fledged movie star after starring in the critically and commercially successful action thriller Dhoom (2004).[2] Bachchan has since been known primarily as the "popular face"
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AIMS AND OBJECTIVE Study Rationale: • Effectiveness of In-Film Advertising • Consumer Behavior and Advertiser’s Behavior towards In-film Advertising Exploring product placement opportunities offered by the mainstream Hollywood and Bollywood movies‚ by understanding their nature‚ the audiences they serve and benefits the industry aims at with respect to the placed product. Study Objective: • To test the effectiveness of brand placement in movies both from the consumers and the advertisers
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Abdul Javeed FMS 305 02/18/2010 Indian Parallel Cinema While Indian Cinema known as Bollywood was thriving in the 1950s‚ the film industry also saw the emergence of a new Parallel Cinema movement. A group of film-makers broke with the past traditions and made exciting‚ experimental and innovating films (Gupta 11). Indian Parallel Cinema is a specific genre of Indian cinema which is known for its serious content‚ realism and naturalism‚ which reflected social and politics during those times (Gupta
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and Boman Irani. Upon release‚ the film broke all opening box office records in India. It was the highest-grossing film in its opening weekend in India and had the highest opening day collections for a Bollywood film. It also had the record for highest net collections in the first week for a Bollywood film. Within 10 days of its release‚ the film crossed the 100 crore (US$18.1 million) mark in India and became the first film of 2009 to do so. The film also created a new box office record for a release
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Harishchandra was released. Over the past hundred years‚ our cinema and its facets have evolved and how!! The hero From mooch to macho From a bulky mustached Raj Kapoor in the 40s to a six-pack flaunting‚ butt-baring John Abraham now‚ the Bollywood hero has had quite a makeover. The 50s was the era of method-acting with the likes of Dilip Kumar‚ while in the 60s‚ Rajesh Khanna and Dev Anand epitomised romance on screen. After Khanna’s guru kurtas and fluffy hairtop‚ Amitabh Bachchan brought
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Film industry in India: New horizons Media & Entertainment industry in India With more than 600 television channels‚ 100 million pay-TV households‚ 70‚000 newspapers and 1‚000 films produced annually‚ India’s vibrant media and entertainment (M&E) industry provides attractive growth opportunities for global corporations. Enticed by economic liberalization and high volumes of consumption‚ many of the world’s media giants have been present in the Indian market for more than two decades. However‚
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Yo Yo Honey Singh‚[1] is an Indian rapper‚ music producer‚ singer and film actor. He started as a session and recording artist‚ and became a Bhangra producer. He has also begun to produce music for Bollywood films.[2] Contents [hide] 1 Early life 2 Family life 3 Promotion 4 Career 4.1 Bollywood 4.2 Acting 5 Controversy 6 Discography 6.1 Singles 6.2 Film Soundtrack 7 Filmography 8 Awards 9 References 10 External links Early life Singh was born on 15 March 1983 in Delhi.[3] His birth
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