results and used them to graph the responses of the elements of the research. The results were then analyzed. Introduction The broad area of the research is related to the currently existing situation in the bottled water industry. As the bottle water industry is flourishing in Pakistan and new competitors are entering the market but still Pure Life has managed to maintain the considerable amount of market share due to its brand equity. The concept of brand is integral to the
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Results 1. We cannot tolerate children dying for a glass of water The Guardian (London) - Final Edition‚ March 8‚ 2006 Wednesday‚ COMMENT; Pg. 32‚ 923 words‚ Kevin Watkins Return to List 1 of 1 DOCUMENT The Guardian (London) - Final Edition March 8‚ 2006 Wednesday We cannot tolerate children dying for a glass of water BYLINE: Kevin Watkins SECTION: COMMENT; Pg. 32 LENGTH: 923 words The rich world must act to prevent dirty water and poor sanitation now killing more than a million children
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The bottled water Industry established in the early 1980s as a result of a number of factors containing convenience‚ taste and fear about public drinking water. Along today’s importance on healthy living. Bottled water is seen as a natural and healthy beverage. However‚ the bottled water industry and the denationalization of water is linked to a number of social‚ economical and environmental durability issues. Bottled water can be an alternate source of clean‚ safe drinking water. Bottled water
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com/kids/stories/spacescience/water-bottle-pollution/ Tap vs. Bottled Water Bottle water versus tap water‚ which is better for our health; is a question most people find themselves conflicted on which to choose. We have a fascination with bottled water. Somehow‚ somewhere‚ someone decided the tap water was not good enough for us‚ and along came the obsession that water in a bottle was better for us. Most of us would agree that the argument for drinking bottled water is basically the taste and there
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Bottle Water Brian Ford Principles of Marketing Kristin Brocklesby April 13‚ 2008 Fiji Bottle Water This paper will incorporate my opinion of why customers buy Fiji Bottled Water. I will utilize the three levels of product including the core benefit‚ actual product and augmented product. Lastly‚ I will give my suggestions on which brand development strategies make the most sense for Fiji. The Core Benefit When customers purchase Fiji water‚ they are buying more than just bottled water
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Tap Water should be the Water of Choice Scientists have warned for years that when bottles are stored in warm and hot temperatures‚ the plastic been showed to leach chemicals into the water. There are increasing effects of polyethylene terephthalate bottles on our environment. Even the price of bottle water is increasingly outrageous. With the economy the way it is‚ why spend the money on bottle water. The EPA conducted studies on chemicals found in bottled water. Even though the studies found
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Water is good for your Health How many of you‚ when go to a restaurant and the waiter/waitress asks do you want something to drink. How many of you would prefer a glass of water out a fridge filled with soda‚ fruit juices‚ or beer? My guess is that probably no all of you prefer to drink water. I would choose water over the other options. I was not used to drinking water‚ but after I heard of the benefits that water has‚ I started to drink more water. For example when I’m thirsty instead of taking
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Topic: Tap Water vs. Bottled Water Specific Purpose: To persuade my audience that tap water is as safe as or safer than bottled water Central Idea: With bottled advertise and claim to be from pure sources‚ tap water can have alike or better quality sources of drinking water than bottled water. INTRODUCTION Attention-getter: Bottled water has become the indispensable item in our lives. It starts the day in lunch boxes; it goes to every meeting‚ lecture hall‚ and soccer match; it ’s in the cubicles
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BOTTLED WATER – A REPORT 1. INTRODUCTION: The global bottled water industry has become very profitable in the past ten years. Huge multinational companies currently make billions of dollars on water they simply extract from the ground‚ slap a label on and sell at competitive prices. Examples of these companies includes: Aquafina (Pepsi)‚ Dasani (Coke)‚ Perrier (Nestle)‚ Evian‚ and Fiji Water among hundreds of others. Many countries have become very oriented toward bottled water. According to
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BLK Enjoy the Dark Side of Water Nina Tran‚ Qualetha Boswell‚ Sarah Dartiguenave‚ and Jaclyn Gingrich Marketing Research 12/06/2012 Professor Aybat Table of Contents Introduction BLK is the first ever fulvic- enhanced all natural mineral water. This is a recent item that has recently entered the market. This product derives from a proprietary blend of fulvic acid which is a yellow brown substance. It is a derivative of plant matter that is mined from an 80 million year old source
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